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Handbag Designer 101: The Stories Behind Handbag Designers, Brands, and Industry Icons

Handbag Designer 101: The Stories Behind Handbag Designers, Brands, and Industry Icons

Master the handbag trends, fashion retail, and brand building fashion strategies that define the luxury goods industry. Each week on Handbag Designer 101, host Emily Blumenthal?the ultimate resource for fashion entrepreneurs?explores the art of brand storytelling and accessories design.

As the author of Handbag Designer 101 and founder of The Independent Handbag Designer Awards (the most prestigious fashion award in the category), Emily goes behind the scenes of your favorite handbag brands. From fashion startup founders to fashion craftsmanship experts, this podcast features exclusive designer interviews and insights into iconic handbag history.

Whether you?re an aspiring designer, a collector, or a fashion executive, join us to discover the business savvy and creativity required to succeed in the handbag market. Get the inside scoop on leather goods manufacturing, fashion wholesale, and the journeys of visionary creators.

Our episodes serve as a living designer biography, covering everything from bag collection design to scaling a global brand.

Tune in every Tuesday to "Handbag Designer 101" on Apple Podcasts, Spotify, or your preferred podcast platform, or watch full episodes on YouTube, and highlights on TikTok.

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Episodes

Luxury Without Compromise: Nancy Gale on Building a Brand That Stands for Something

What if luxury wasn?t about pressure?but about freedom to be fully yourself? We sit down with Nancy Gale, founder of JAMAH Handbags, to explore how a clear point of view shapes every decision, from materials to manufacturing. Nancy shares what it takes to build an ultra-luxury brand in the U.S., why she refuses to cut corners to hit price points, and how strong relationships?from factories to suppliers?can define both your strength and your risk. It?s a conversation about standing firm in your values while navigating growth, partnership changes, and the constant pressure to scale.

Key Takeaways:
 ? Don?t dilute the vision ? True luxury requires holding the line on quality.
 ? Relationships are leverage ? The right partners can elevate or expose your brand.
 ? Define success your way ? Scaling doesn?t mean sacrificing identity.

? Listen now for a grounded take on building a luxury brand with conviction.

Our Guest:
 Nancy Gale is the founder of JAMAH Handbags, an American-made luxury brand rooted in individuality, craftsmanship, and purpose. Known for her commitment to premium materials like Italian lambskin and her philosophy of ?Be who you are,? Nancy combines design, business, and advocacy through her brand and her nonprofit, Ambition.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com

Subscribe, share this with a designer friend, and leave a review so more people can find Handbag Designer 101.


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2026-04-21
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When Handmade Stops Scaling: Andrea Pascual on Pivoting a Handbag Brand | Emily Blumenthal & Andrea Pascual

What happens when the way you start building your brand is the very thing holding you back? We sit down with Andrea Pascual to unpack the shift from early hustle to sustainable growth?when handmaking every piece, chasing quality, and saying yes to everything starts costing more than it gives. From her path through FIT and New York?s garment district to the realities of bespoke pricing and burnout, Andrea shares how designers navigate the tension between artistry and building a real business?and why pivoting is often the hardest, but most necessary, move.

Key Takeaways:
 ? What works early won?t scale ? Growth requires letting go of old processes.
 ? Handmade has limits ? Time, margins, and energy must be protected.
 ? Production is strategy ? Factories, tech packs, and backups are critical to survival.

? Listen now for an honest look at what it takes to evolve from maker to brand.

Our Guest:
 Andrea Pascual is a handbag designer with experience spanning handcrafted leather goods and scaled production. With roots in Canada and training at FIT in New York, she brings a practical perspective on sourcing, sampling, and navigating the complex transition from artisan to entrepreneur in the handbag industry.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com

Subscribe, share this with a designer friend, and leave a review so more people can find Handbag Designer 101.

Support the show

Youtube: / Handbagdesigner101-ihda  | Instagram:/ Handbagdesigner  

TikTok: / Handbagdesigner  | Twitter: / Handbagdesigner   

2026-04-14
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The Hermès Game, Decoded: Chloe Chen on Getting the Bag You Actually Want | Emily Blumenthal & Chloe Chen

Why is buying a Hermès bag so complicated?and is there a smarter way in? We sit down with Chloe Chen, known as Chloe Hermes Fairy, to break down the real mechanics behind scoring a Birkin, Kelly, or Mini Kelly?from purchase history and boutique politics to the reality of being offered a bag without knowing the specs. Chloe also pulls back the curtain on the resale and sourcing market, explaining how brokers secure exact bags, why prices fluctuate, and how paying for expertise can save time, money, and frustration.

Key Takeaways:
 ? Access is strategic ? Boutique offers depend on history, timing, and relationships.
 ? Resale can be smarter ? Sourcing directly often beats inflated platform pricing.
 ? Authenticate everything ? High stakes demand trusted verification and process.

? Listen now for a clear, insider playbook on navigating the Hermès market without the guesswork.

Our Guest:
 Chloe Chen, known as Chloe Hermes Fairy, is a luxury handbag sourcing expert specializing in Hermès. She helps clients secure specific Birkin, Kelly, and Mini Kelly bags through a global network, guiding them through pricing, authentication, and strategy in both boutique and resale markets.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com

Subscribe, share this with a designer friend, and leave a review so more people can find Handbag Designer 101.


Support the show

Youtube: / Handbagdesigner101-ihda  | Instagram:/ Handbagdesigner  

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2026-04-07
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The Leather Trail: Tanner Leatherstein?s Global Journey to Fame | Emily Blumenthal & Tanner Leatherstein

Meet Volkan Yilmaz, also known as ?Tanner Leatherstein,? a leather artisan and entrepreneur whose journey spans continents. From his beginnings in his father?s tannery in Turkey to becoming a TikTok sensation in the U.S., Tanner?s story is one of resilience, creativity, and passion.

After moving to Turkmenistan and Armenia with his family to run tanneries, Tanner eventually found himself in Chicago, working as a cab driver after winning a green card lottery. Despite language barriers and culture shock, he pursued an MBA and combined his traditional leather expertise with modern business skills.

Tanner?s brand, Pagai, and his viral TikTok videos, where he deconstructs luxury handbags, have educated and entertained millions, shedding light on leather quality, craftsmanship, and industry practices.

Key takeaways include the importance of understanding leather quality, transparency in craftsmanship, and sustainability in production. Tanner?s story is a testament to the power of tradition, innovation, and perseverance.

Key Takeaways:

Leather Quality: Educating designers and consumers about tanning, leather grades, and sourcing enhances handbag durability and value.Craftsmanship Transparency: Showcasing the production process builds trust and appreciation for the artistry.Sustainability: Embrace eco-friendly tanning, upcycled materials, and ethical sourcing to align with sustainable fashion trends.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? she has collaborated with leading brands such as Swarovski, Kenneth Cole, Henri Bendel, Kate Spade, and Macy?s. Emily also teaches entrepreneurship at the Fashion Institute of Technology and is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Follow Tanner Leatherstein:

https://www.instagram.com/tanner.leatherstein/ 

https://www.tiktok.com/@tanner.leatherstein

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2026-03-31
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Real or Replica? Dani Smith on What Actually Makes a Bag Authentic | Emily Blumenthal & Dani Smith

What makes a luxury bag feel ?real??and why can even an authentic one sit unsold? We sit down with Dani Smith, senior authentication specialist at What Goes Around Comes Around (WGACA), to unpack the fine details that drive trust in the vintage handbag market. From a Chanel bag mistaken as fake to the limits of resale photos, Danny explains why in-person evaluation still matters and how structure, scent, and subtle wear can make or break a purchase. He also shares how authenticators are trained, what actually sells, and how trends and influencer demand impact resale value.

Key Takeaways:
 ? Details define authenticity ? Small cues separate real from questionable.
 ? In-person still wins ? Photos miss critical signs of quality and wear.
 ? Trends don?t guarantee value ? Demand can shift faster than expected.

? Listen now for an insider look at authentication, resale strategy, and smarter vintage buying.

Our Guest:
 Dani Smith is a senior authentication specialist at What Goes Around Comes Around (WGACA), a leading luxury vintage retailer. With deep expertise in brands like Chanel and Louis Vuitton, he helps verify authenticity, guide collectors, and navigate the fast-evolving resale market with a trained eye for detail.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com

Subscribe, share this with a designer friend, and leave a review so more people can find Handbag Designer 101.


Support the show

Youtube: / Handbagdesigner101-ihda  | Instagram:/ Handbagdesigner  

TikTok: / Handbagdesigner  | Twitter: / Handbagdesigner   

2026-03-24
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Designing Bags That Actually Sell: Holly Lauren Beedle on the Real Math Behind Handbags | Emily Blumenthal & Holly Lauren Beedle

Why do some beautiful bags fail the moment they hit the market? We sit down with handbag designer and consultant Holly Lauren Beedle?an industry ?ghost designer? whose work appears under brands you definitely know?to unpack the realities behind successful bag design. Holly explains why pricing must come first, how ethnography shapes function, and why merchandising and material choices determine whether a bag survives real life or quietly disappears from shelves.

Key Takeaways:
 ? Price first, design second ? Retail strategy should guide materials and development.
 ? Design for real life ? Ethnography reveals what customers truly need from a bag.
 ? Merchandising matters ? Presentation and usability can determine sell-through.

? Listen now for a behind-the-scenes look at how handbags are really designed, priced, and brought to market.

Our Guest:
 Holly Lauren Beedle is a handbag designer and product development consultant who works behind the scenes with established brands to create commercially successful accessories. Known for blending ethnographic research with practical merchandising strategy, she helps companies design bags that perform in both the marketplace and everyday life.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com

Subscribe, share this with a designer friend, and leave a review so more people can find Handbag Designer 101.

Support the show

Youtube: / Handbagdesigner101-ihda  | Instagram:/ Handbagdesigner  

TikTok: / Handbagdesigner  | Twitter: / Handbagdesigner   

2026-03-17
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Luxury Without Gatekeeping With Bags For Breakfast | Emily Blumenthal & Shay Prasad

What makes a handbag truly worth carrying every day? We sit down with Shay Prasad of Bags for Breakfast to explore how years on the retail floor shaped her approach to bags as tools for life?not just status symbols. From writing deep-dive Substack essays to launching a curated vintage shop, Shay explains how storytelling, condition knowledge, and retail anthropology turn casual shoppers into thoughtful collectors. Along the way, she shares how to judge patina versus wear, why function matters as much as heritage, and how understanding the history behind iconic houses helps buyers make smarter, more sustainable choices.

Key Takeaways:
 ? Function beats fantasy ? A great bag works with your real life.
 ? Patina has value ? ?Loved? pieces often carry more character than pristine ones.
 ? Context sharpens taste ? Knowing a brand?s history leads to better buying decisions.

? Listen now for a thoughtful look at vintage handbags, collecting, and choosing pieces that truly earn their place in your rotation.

Our Guest:
 Shay Prasad is the founder of Bags for Breakfast, a platform dedicated to thoughtful handbag collecting and vintage discovery. Drawing on years of retail experience and deep research into fashion history, she blends storytelling, education, and curation to help buyers appreciate craftsmanship, condition, and the cultural stories behind the bags they carry.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com


Support the show

Youtube: / Handbagdesigner101-ihda  | Instagram:/ Handbagdesigner  

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2026-03-10
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From Idea to Sample in 47 Days: Lauren Reed on going from burnout to bags | Emily Blumenthal & Lauren Reed

What does it take to turn a spark into a bag you can actually hold? We sit down with founder and designer Lauren Reed, who left corporate life, partnered with generational leather artisans in Guatemala, and launched her brand in just 47 days from idea to first sample. Lauren shares how retail experience shaped her product instincts, why vegetable-tanned leather and upcycled denim linings were non-negotiable, and how clear standards on craft, ethics, and function allowed her to move fast without cutting corners.

Key Takeaways:
 ? Speed needs standards ? Move quickly, but never at the expense of materials or values.
 ? Product first, story second ? Narrative only works when the bag performs.
 ? Set non-negotiables ? Clear brand DNA makes tough decisions easier.

Our Guest:
 Lauren Reed is the founder and designer of a purpose-driven handbag brand produced in partnership with generational leather artisans in Guatemala. Focused on vegetable-tanned leather, thoughtful function, and ethical production practices, she blends retail insight with disciplined execution to build bags designed to age beautifully and perform in everyday life.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com


Support the show

Youtube: / Handbagdesigner101-ihda  | Instagram:/ Handbagdesigner  

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2026-03-03
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Perception Is Profit: Matthew Lafargue on Making Bags Feel Important | Emily Blumenthal & Matthew Lafargue

What makes a bag feel powerful the second someone spots it across the floor?and why does that magic disappear when brands scale? We sit down with Matthew Lafargue of Accessory Think Tank to unpack lessons from the Macy?s sales floor to leading $1.8B in wholesale. Matthew explains how service, presentation, and training shape perceived value more than spreadsheets ever could?and why clarity in assortments, hero products, and tiering protects brands as they grow.

Key Takeaways:
 ? Perception drives performance ? Store experience shapes value before price does.
 ? Protect the halo ? Hero styles anchor growth and prevent brand confusion.
 ? Test tight, scale smart ? Clean buys and strong sell-through beat bloated assortments.

Our Guest:
 Matthew Lafargue is a retail and wholesale strategist at Accessory Think Tank, with experience spanning department stores and billion-dollar accessory portfolios. Known for blending field insight with financial rigor, he helps brands sharpen presentation, strengthen hero products, and scale without losing their edge.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com


Support the show

Youtube: / Handbagdesigner101-ihda  | Instagram:/ Handbagdesigner  

TikTok: / Handbagdesigner  | Twitter: / Handbagdesigner   

2026-02-24
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Sell the Story, Not Just the Bag with WIlliam Brobston | Emily Blumenthal & William Brobston

Retail isn?t dying?it?s recalibrating. We sit down with William Brobston of the Brobston Group,  to explore the shift from oversized, anonymous stores to smaller, neighborhood spaces where teams know your name and brands feel personal. Drawing from experience across luxury fashion, jewelry, beauty, and home, William explains why e-commerce owns convenience but human connection builds loyalty?and how brands that invest in people, not just product, are pulling ahead.

Key Takeaways:
 ? Convenience is table stakes ? Connection is the moat.
 ? Invest in people, not just products ? Teams translate brand into loyalty.
 ? Local wins ? Smaller formats and mono-brand stores are redefining retail growth.

Our Guest:
 William Brobston is a retail leader with experience spanning luxury fashion, jewelry, beauty, and home. Known for building high-performing teams and blending retail anthropology with analytics, he advises brands on how to localize assortments, elevate in-store storytelling, and create community-driven growth in an evolving market.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com


Support the show

Youtube: / Handbagdesigner101-ihda  | Instagram:/ Handbagdesigner  

TikTok: / Handbagdesigner  | Twitter: / Handbagdesigner   

2026-02-17
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She Learned the Rules. Then Built the Bag Brand, A by Anyah, That Breaks Them: | Emily Blumenthal & Anyah Sealey

What turns a love of making into an accessories brand people stop you on the street to ask about? We sit down with Anyah Sealey, founder of A by Anyah, to trace a path shaped by global training, hard critiques, and real market feedback. From early beading classes in Ghana to design school in Paris and rotations across major fashion houses, Anyah shares how craft, data, and adaptability combine to create bags that photograph beautifully and hold up in real life.

Key Takeaways:
 ? Detach ego from product ? The customer, not the designer, makes the final call.
 ? Craft + commerce win together ? Material knowledge and pricing discipline sharpen creativity.
 ? Build heroes, cut the rest ? Staying power comes from focus, not excess.

Our Guest:
 Anyah Sealey is the founder and creative director of A by Anyah, a handbag brand rooted in global craftsmanship and modern functionality. With training spanning Ghana, Paris, and major fashion houses across menswear, womenswear, and kids, Anyah brings a rare blend of emotional design and market intelligence to accessories built for everyday impact.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com

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2026-02-10
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Craft That Earns the Hand: Grant Anderson on Meaningful Building Bags | Emily Blumenthal & Grant Anderson

What makes a bag feel alive after years of use?not just intact? We sit down with Grant Anderson, founder of Uptown Common, to explore how hand sewing, vegetable-tanned leather, and solid brass hardware reshape durability into desire. Grant breaks down why quiet construction details matter more than logos, how pricing honestly protects makers, and what it takes to build products that improve?not disappoint?with age.

Key Takeaways:
 ? Craft is a practice, not a claim ? True quality comes from repeatable habits, not labels.
 ? Price for reality, not romance ? Underpricing breaks makers long before it serves customers.
 ? Scale without dilution ? Apprenticeship and end-to-end making preserve integrity as you grow.

Our Guest:
 Grant Anderson is the founder of Uptown Common, a leather goods brand built on hand sewing, vegetable-tanned leather, and heirloom construction. Known for his disciplined approach to craft and pricing, Grant also founded Leather Reserve, expanding access to high-quality Italian leathers for independent makers committed to materials that patina, perform, and last.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com


Support the show

Youtube: / Handbagdesigner101-ihda  | Instagram:/ Handbagdesigner  

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2026-02-03
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Ana Laverde on Turning Colombian Craft into a Scalable Handbag Brand | Emily Blumenthal & Ana Laverde

What happens when a dream job disappears?and the real opportunity is right at home? In this episode, designer Ana Laverde shares how a Milan-trained industrial designer transformed a setback into a focused handbag brand rooted in Colombian leather, systems thinking, and disciplined edits. Ana explains how her background in luxury packaging shaped her approach to bags as functional objects for daily life, why sourcing in Bogotá?s Restrepo district became a competitive edge, and how proximity to production protects quality, margins, and brand DNA. From killing slow styles to leading wholesale with proven best sellers, she breaks down how testing through pop-ups, trimming color palettes, and partnering with a numbers-driven advisor turned creativity into repeatable wins?without losing identity.

Key Takeaways:

? Design is a system ? Structure, function, and durability come before decoration.
 ? Edit to scale ? Kill slow styles, lead with best sellers, and let data guide risk.
 ? Proximity is power ? Staying close to production safeguards quality and cash.

? Listen now for a grounded look at how craft, commerce, and clarity build resilient brands.

Our Guest:
 Ana Laverde is a Colombian handbag designer and industrial designer trained in Milan. With a background in luxury packaging and a hands-on approach to sourcing and production, she builds leather handbags defined by sharp edits, functional design, and repeatable commercial success?proving that focus and systems can turn craft into scale.


Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com


Support the show

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2026-01-27
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The Bag Man?s Blueprint: How Coach Built Democratized Luxury with Lew Frankfort | Emily Blumenthal & Lew Frankfort

What does it really take for a heritage brand to become part of everyday culture? In this episode, Lew Frankfort?former CEO of Coach and author of The Bag Man?shares how Coach scaled from a small leather workshop into a global brand by designing for real life, not runway moments. Lew breaks down why he focused on ?share of closet? over one-hit wonders, how early DTC testing and customer data shaped collections, and the craft decisions?like lighter-weight leather and functional silhouettes?that turned comfort into a competitive edge. He also reflects on Coach?s expansion into Japan in the 90s, the power of signature materials, and today?s brand stewardship with Stuart Vevers and Todd Kahn, where sustainability, vintage, and experiential retail are signals of listening, not gimmicks.

Key Takeaways:

? Design for real life ? Function, comfort, and repeat use build lasting loyalty.
 ? Data beats instinct alone ? Zip codes, psychographics, and field testing reveal what customers won?t say.
 ? Stewardship over seasons ? Legacy brands win by evolving their codes, not abandoning them.

? Listen now for a masterclass on building a brand that?s both human and durable.

Our Guest:
 Lew Frankfort is the former CEO of Coach and author of The Bag Man. Over more than three decades, he helped transform Coach into a global leader in accessible luxury by blending craftsmanship, customer insight, and disciplined brand strategy?setting a blueprint for how heritage brands can scale without losing their soul.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com


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2026-01-20
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The Birkin Playbook: Inside Handbags as an Asset Class | Emily Blumenthal & Dana Auslander

What happens when a Birkin is treated as an asset instead of a trophy? In this episode, Dana Auslander, founder of Luxus, breaks down how she built a private investment fund around Hermès quota bags?where discipline, data, and liquidity drive returns, not hype. Drawing on her background in law and finance, Dana explains why diversification can outperform a single headline purchase, how institutional-grade sourcing and third-party authentication make handbags investable, and why exit strategy matters more than chasing rare exotics. She also challenges viral myths about Birkin appreciation, shares what actually sells (size and neutral colorways), and makes the case for why Hermès is the only handbag brand that meets an investment standard.

Key Takeaways:

? Discipline over hype ? Data, diversification, and timing matter more than rarity.
 ? Liquidity creates returns ? Exit channels define success more than acquisition.
 ? Hermès is singular ? Quota bags are uniquely positioned as investment-grade assets.

? Listen now for a clear-eyed look at luxury handbags as a serious alternative asset class.

Our Guest:
 Dana Auslander is the founder of Luxus, a private asset fund focused on Hermès quota bags. With a background in law and finance, she built Luxus to bring structure, transparency, and rigor to handbag investing?treating iconic luxury not as fashion, but as a portfolio strategy.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com

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2026-01-13
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From Clutches to Community: Boutiques are Back | Emily Blumenthal & Nancy Forman

Wholesale isn?t dead?it?s just evolving. In this episode, we unpack what?s actually working in handbags right now with Nancy Forman of Accessory Think Tank, from how specialty boutiques, focused DTC, and selective dropship can coexist, to the design details that truly move product. We dig into handles and straps that define comfort and versatility, intentional embellishment and personalization, smart material choices, and a disciplined approach to color. On the business side, we clarify when dropship helps (and when it hurts), why hometown boutiques still drive discovery and cash flow, and how to protect pricing while avoiding SKU bloat. If you want to design bags people reach for daily?and build a channel mix that scales without burning cash?this episode delivers a clear, usable blueprint.


? 3 Takeaways:
 ? Wholesale still works?when paired with disciplined DTC and selective dropship
 ? Design lives in the details: handles, straps, and personalization drive usability and desire
 ? Test before you scale?materials, colors, and SKUs should earn their expansion

If this sharpened your strategy, follow the show, leave a quick review, and share it with a designer who?s navigating channel mix decisions right now.

? Our Guest:
 Nancy Foreman is the founder of Accessory Think Tank, a strategic consultancy focused on trend forecasting, product development, and go-to-market strategy for accessory brands. With decades of experience advising designers and retailers, she helps brands align creativity with commercial reality.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com


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2026-01-06
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Why Consistency Beats Virality in Today?s Creator Economy | Emily Blumenthal & Brittany Hennessy

What if your content didn?t have to perform?just work? In this episode, we sit down with Brittany Hennessy to unpack how social media shifted from a scrapbook to a search engine, and what that means for founders building visibility without burning out.

We break down why clarity now beats consistency, how ?real work? content outperforms polish, and why the smartest creators treat their feeds like living systems?not highlight reels. Brittany shares how to build momentum with limited time, what actually converts attention into trust, and how to use AI as a tool without losing your voice.

3 Takeaways:
 ? Visibility beats virality ? Consistent, clear signals outperform one-off hits.
 ? Systems scale creativity ? Batch once, reuse smartly, and let process replace pressure.
 ? Boundaries build trust ? Showing less, but with intention, creates stronger connection.

Our Guest:
 Brittany Hennessy is a social strategist and creator known for helping founders turn everyday moments into high-impact content. With a background in digital media and brand storytelling, she helps entrepreneurs build sustainable visibility?without chasing trends or burning out.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com


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2025-12-30
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Story Over Specs: Wale Sanni on Founder-Led Luxury and Hero Bags | Emily Blumenthal & Wale Sanni

What if the material doesn?t matter as much as the meaning? We go deep on the power of story to outsell specs, exploring why a polarizing point of view can create die-hard loyalty and how luxury falters the moment it tries to scale. With Wale Sanni?millennial product specialist with a razor-sharp lens?we break down founder-led allure, pricing psychology, and the difference between a bag that looks good and a brand that lives rent-free in your head.

We pull apart The Row as a live case study in anti-scale strategy, then map how Gen Z gravitates to human-led labels where the founder?s life becomes the product roadmap. Balenciaga?s City bag emerges as the blueprint for hero silhouettes that keep a house coherent across seasons. From there, we challenge assumptions about materials, pointing out why PU can top leather when the narrative resonates and how ?if you?re not hateable, you?re not lovable? explains the magnetism of brands with real edges.

The conversation moves through quiet luxury, retail anthropology, and the function-versus-fantasy tightrope: novelty bags that dominate headlines but strain margins, top handles that work only when engineered for real life, and the subtle rise of coded status?insider emblems over loud logos. We spotlight Coach?s thoughtful reset, discuss indie makers trapped by underpricing, and unpack why price often scripts satisfaction before the box is opened. Along the way, we tackle resale dynamics, community-building, and what it takes to protect brand DNA while still giving culture something to talk about.

If you?re a designer, collector, or just bag-obsessed, expect sharp takes you can use: how to price with confidence, how to build a hero and iterate without dilution, and how to turn a founder?s story into a durable moat. Listen, share with a friend who argues about logos, and leave a quick review so more bag nerds can find us.

? Our Guest:
 Wale Sanni is a product specialist focused on luxury accessories, studying the intersection of founder-led design, pricing psychology, and consumer behavior. He advises emerging and established brands on building cohesive collections, hero products, and brand stories that resonate across generations.

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2025-12-23
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Purpose in Every Stitch: Mercado Global?s Ethical Accessories | Emily Blumenthal & Fabiola Bercasa Beckman and Ruth Álvarez-DeGolia

Heritage craft scales on design and strategy, not good intentions. Ruth Álvarez-DeGolia, founder of Mercado Global, and Emmy-winning filmmaker Fabiola Bercasa Beckman share how Guatemalan handwoven textiles become modern handbags that compete at Free People and Holt Renfrew. From labor hours to in-country design, they show how simplifying silhouettes increases artisan wages and perceived value, while embedding impact into the product?not a hangtag. This is a blueprint for ethical, beautiful accessories that customers want and that provide real income for the women who make them.

? 3 Takeaways

? Ethical fashion must compete on design and price ? Impact only works if the product stands on its own at retail.
 ? Simpler designs can pay artisans more ? Fewer cuts and smarter layouts often increase hourly wages and margins.
 ? Impact should be built into the product ? Visible craftsmanship beats vague claims and one-for-one models every time.

? Our Guests

Ruth Álvarez-DeGolia is the founder of Mercado Global, a fair-trade accessories brand partnering with women artisans across Latin America to produce responsibly made handbags for global retail. Fabiola Bercasa Beckman is an Emmy-winning filmmaker and creative collaborator whose work focuses on design, storytelling, and ethical systems that respect craft without compromising modern appeal.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com

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2025-12-16
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How Salt Athletic Became the Cleat Bag Athletes Want (and Parents Trust) | Emily Blumenthal & Rafael de la Vega

A single on-field embarrassment became the spark for Salt Athletic?Rafael de la Vega?s patented cleat bag designed for the athlete who uses it and the parent who buys it. In this episode, Rafael shares how early missteps with PR, broad targeting, and hype burned cash, and how a hard pivot?economics first, accelerator support, and factory access in Mexico and India?turned the company around. A near-dead runway led to a bold performance-ad strategy that paid for itself, and a key insight reshaped everything: the user is the player, but the buyer is the parent.

Rafael breaks down how Salt built a real brand system?from a clean, universal name to signature design cues like integrated handles and magnetic closures?and why D2C traction, league partnerships, and Nike shoebox activations beat vanity press. We dig into the realities of specialty retail vs. big-box marketplaces, drop-ship margins, and protecting price integrity while expanding into adjacent sports.

? Our Guest:
 Rafael de la Vega is the founder and CEO of Salt Athletic, the patented cleat-bag brand redefining how athletes carry their gear. With a focus on design language, manufacturing partnerships, and clear economics, he has turned a niche frustration into a fast-growing sports-accessory category.

? 3 Takeaways:
 ? Solve for the user, sell to the buyer ? Athletes want performance and style; parents want hygiene and durability.
 ? Math beats hype ? Unit economics, targeting, and calibrated ads drive growth, not PR.
 ? Think in systems, not SKUs ? Patents, naming, design cues, and channel strategy build lasting brands.

? Hashtags:
 #HandbagDesigner101 #SaltAthletic #SportsInnovation #ConsumerGoods #BrandBuilding #PatentedDesign #D2CStrategy #AthleteGear #FoundersJourney #ProductMarketFit #SportsAccessories #Entrepreneurship #FashionPodcast

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and

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2025-12-09
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What It Really Takes to Launch a Handbag Brand ??| Emily Blumenthal & Nancy Forman

Think launching a handbag brand is as easy as designing a pretty product? Think again. In this episode of Handbag Designer 101, we?re joined by industry expert Nancy Forman, whose decades of experience?from Bloomingdale?s to Accessory Think Tank?have made her a trusted voice in fashion strategy, manufacturing, and merchandising.

Nancy doesn?t sugarcoat it. Today?s market demands much more than a great idea?it requires a plan, a factory, and a deep understanding of your customer before you even produce your first bag. From hidden development costs to managing trade show expectations, her insights are a must-hear for any serious designer.

? Key Takeaways
 ? Beyond the Sketch: Why product development starts long before design?and how skipping steps can sink your brand.
? Small Runs, Big Potential: How Nancy?s Romanian factory allows brands to produce as few as 3?6 bags per style.
?? Smart Sustainability: Why leather vs. non-leather isn?t so black and white?and how to think critically about eco claims.

Whether you?re launching your first line or refining your supply chain, this conversation will shift your mindset and sharpen your strategy.

? Listen now.

Our Guest: Nancy Forman is a veteran merchant, fashion consultant, and founder of Accessory Think Tank. She helps emerging brands build smart, scalable businesses through hands-on product development, manufacturing expertise, and retail insight.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com. 

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2025-12-02
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Scaling Smarter with Nicole Levy from Baikal Handbag Manufacturing | Emily Blumenthal & Nicole Levy

Ever wonder why some emerging handbag brands thrive while others stall before launch? In this episode, Nicole Levy of Baikal Handbag Manufacturing breaks down the real operations behind successful accessories brands?from timelines and tariffs to minimums, materials, and distribution strategy.

Nicole explains why your first collection should be three or four tightly connected styles (not 15), how a repeatable signature builds brand recognition faster than trends, and why military olive is this season?s sleeper hit. She walks through the production ladder that actually works?sample domestically, run 10-piece U.S. test batches, then move core colors to ~150-unit overseas minimums?and how pricing files reveal whether wholesale is financially viable before you burn cash. We also get into boutiques versus department stores, what materials truly perform, and how 3D modeling elevates hardware without crushing your budget.

? 3 Takeaways:

? Start focused, scale intentionally ? A small, cohesive collection and a clear signature outperform sprawling assortments every time.
 ? Know your numbers before you produce ? Pricing files, MOQs, freight timelines, and margins determine viability long before retail does.
 ? Choose distribution that builds loyalty ? Boutiques drive discovery and repeat D2C sales in ways department stores rarely can.

? Our Guest:
 Nicole Levy is the founder of Baikal Handbag Manufacturing, a full-service development and production partner for emerging and established brands. With deep expertise in domestic small-batch manufacturing, overseas production, materials, hardware, and costing, she helps designers build collections that are both beautiful and financially sound. Her work has supported projects ranging from Western luxury to government-funded initiatives using innovative leathers.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

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2025-11-25
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Dr. Jessica Quillin & The Power of Cohesive Luxury Brand Storytelling | Emily Blumenthal & Dr. Jessica Quillin

What if the real engine of modern luxury isn?t loud marketing?but meaning delivered consistently across every touchpoint? In this episode, Dr. Jessica Quillin, fashion strategist and PhD in 19th-century poetry, breaks down how elevated storytelling creates brands that feel unified on the site, in the feed, and in the store. She shares her journey from studying the philosophy of beauty to advising global fashion houses, revealing how emotions become experiences?and how experiences become communities that buy, return, and advocate.

Jessica takes us through the post-pandemic clutter of beautiful but disjointed brand moments: e-commerce that doesn?t guide, social feeds that don?t match the retail floor, and campaigns disconnected from values. Her antidote is both strategic and doable?codify your identity, then run small, disciplined pilots. Launch a three-post content series, read the data, refine, and repeat. From nostalgia-powered Gen Z engagement to experiential moments that spark belonging, Jessica shows how consistency across platforms is now one of the strongest moats in fashion and accessories.

? Key Takeaways:

Meaning Scales Faster Than Noise: Codified identity + emotional storytelling = real brand equity.Pilot, Don?t Spray: Small experiments on single channels will sharpen your narrative?and your ROI.Narrative Systems Win: Reusable ?story bricks? keep your website, social, and in-store aligned and unmistakably you.

? Our Guest:

Dr. Jessica Quillin is a fashion strategist, brand storyteller, and co-founder of Quillin Consulting. With a PhD in 19th-century poetry, she bridges deep cultural insight with modern marketing strategy, helping luxury and fashion brands build cohesive, emotionally resonant identities across every platform.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

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2025-11-18
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?? Carrying Craft and Clarity: How Adriana Castro Built a Lasting Brand | Emily Blumenthal & Adriana Castro

What if the secret to growth isn?t chasing the next trend?but carrying a dream with enough grit to outlast them? In this episode, Adriana Castro shares how she turned Colombian craftsmanship and business discipline into a timeless accessories brand. Leaving a safe corporate path for design school, she transformed professors into mentors and built her first collection?and its production?from the ground up in Barranquilla. Adriana breaks down her hybrid strategy of pairing indigenous natural fibers with noble, long-lasting materials, and how stewardship programs like ?certificates of adoption? can give accessories deeper meaning and legacy.

The conversation gets real about pricing, margins, and the danger of designing aspirationally without scale. Adriana opens up about balancing passion projects with profitability, identifying her true customer through data, and letting hero products carry the brand. From Sarah Jessica Parker rewearing the Eva Clutch to navigating the mental health side of entrepreneurship, Adriana?s story is both grounded and inspiring?a reminder that longevity comes from clarity, consistency, and care.

? Key Takeaways:

Design with Purpose: Pair heritage craftsmanship with modern functionality to create lasting relevance.Price with Precision: Know your costs, protect your margins, and let data?not ego?guide decisions.Sustain the Maker: Longevity in business starts with valuing the people and energy behind every piece.

? Our Guest:

Adriana Castro is the founder and creative director of Adriana Castro, a Colombian luxury accessories brand celebrated for its craftsmanship, sustainable practices, and timeless design. Her work bridges artistry and entrepreneurship, honoring her heritage while redefining what it means to build a brand with purpose and endurance.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

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2025-11-11
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?? From Soho to Sustainability: How Steven Alan Built?and Rebuilt?a Lasting Brand | Emily Blumenthal & Steven Alan

What if the difference between a forgettable line and an enduring brand came down to a handful of details and a few brave decisions? In this episode, Steven Alan unpacks how a small Soho storefront became a global showroom, why discovery will always trump trade-show buying, and how clean distribution keeps both the magic and the margin intact. From recognizing Claire V?s voice in five self-sewn bags to cultivating independent designers who?d later define the modern accessories space, Steven shares how instinct, restraint, and precision build brands that last.

He also gets candid about scaling too fast?expanding from eight to twenty-three stores, adding overhead, and learning the hard way that growth without discipline can crush profitability. Post-COVID, he pared everything back, rebuilt around his core menswear, and reopened with a Chelsea studio that blends craftsmanship, curation, and calm. His playbook now? Specialize deeply, collaborate selectively, and let great product?not PR?do the talking.

? Key Takeaways:

Craft Creates Belief: Every zipper placement, stitch, and texture matters?they?re what earn a customer?s trust.Scale with Purpose: Growth without clarity or discipline erodes the foundation of your brand.Quiet is Power: Thoughtful distribution and organic word of mouth can build more enduring value than flashy marketing.

? Our Guest:

Steven Alan is a designer, retailer, and curator known for redefining modern American style through his namesake brand and visionary showroom. With a career spanning three decades, he?s launched and nurtured some of fashion?s most recognizable independent labels while championing authenticity, craftsmanship, and understated design.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speake

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2025-11-04
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Quitting Marc Jacobs to Create an Iconic Brand: The Story of Joy Gryson | Emily Blumenthal & Joy Gryson

What happens when you walk away from Marc Jacobs and Calvin Klein?and bet on your own name instead? In this episode, Joy Gryson shares the bold pivot from corporate fashion to building a modern handbag brand that exploded in Korea and won a loyal global following.

She reveals how consulting bridged the leap, why she and her husband chose small Italian workshops over legacy factories, and how a park meetup with Steven Alan unlocked their sales pipeline. From the ?It Bag? craze to mastering retail math and international strategy, Joy offers the real roadmap for scaling without selling out.

? 3 Takeaways:

Learn the math behind the magic ? taste gets you noticed, but knowing costs, margins, and calendars keeps you in business.


Localize to globalize ? success in Korea wasn?t luck; it was built on tailoring silhouettes, service, and merchandising to the market.


Bet on your own name, strategically ? consulting, smart sourcing, and timing made her leap sustainable, not reckless.


Our Guest:

Joy Gryson is the founder and creative director of Gryson, Olivia Harris, and TriBeCa by Joy Gryson?brands known for their sophisticated balance of modern design and timeless craftsmanship. Before launching her own labels, she honed her skills at Marc Jacobs, Calvin Klein, and Coach, gaining a deep understanding of both design and business that would later define her entrepreneurial path. Her handbags have been carried by women around the world who appreciate understated luxury built with intention.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com

? Hashtags:

#HandbagDesigner101 #JoyGryson #FashionBusiness #ItBag

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2025-10-28
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Clare V and The Art of Intentional Growth: Part 2 | Emily Blumenthal & Clare Vivier

Ever wonder what it takes to turn a small retail dream into a lasting fashion empire? Clare V, founder of her namesake brand, proves that steady growth, not viral fame, builds a real legacy. Starting with a 500-square-foot shop in Silver Lake, Clare turned local roots into a thriving retail network by prioritizing people over transactions. From matching a friend?s salary to open her first boutique to hosting in-store events and community-driven experiences, she redefined what modern brick-and-mortar can be?authentic, intentional, and profitable.

Her strategic discipline is what sets her apart. Clare walks us through how she uses e-commerce heat maps to pick new locations, tests markets through pop-ups before signing leases, and balances wholesale for both cash flow and discovery. She shares how retail exclusives protect brand integrity, how data informs design and merchandising, and why the shift from ?Clare Vivier? to ?Clare V? became a masterclass in rebranding with grace.

? Key Takeaways:

Growth works best when it?s deliberate, data-driven, and community-minded.Protecting your name and pricing builds long-term trust.Wholesale and retail can thrive together when strategy leads the way.

? Listen now for a founder?s blueprint on sustainable success, creative resilience, and building a fashion brand that lasts.

Our Guest:
Clare V is the founder and designer behind Clare V, a California-based lifestyle brand known for its effortless French-meets-LA aesthetic, community-driven retail, and commitment to thoughtful growth.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com

#ClareV #HandbagDesigner101 #SustainableGrowth #FemaleFounders #Retai

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2025-10-21
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Inside NY Now: Why Wholesale Still Matters for Independent Designers ???| Emily Blumenthal & Matthew Mathiasen

In an era dominated by DTC, what role do trade shows still play in building a fashion brand?

In this episode of Handbag Designer 101, we sit down with Matthew Mathiasen, Show Director of NY Now, to unpack why wholesale isn?t just relevant?it?s essential for emerging accessory brands looking for long-term growth, especially now with The ?It Bag x NY NOW? new program.

With over 100 years of history, NY Now has evolved from a traditional gift show to a curated marketplace where boutiques and innovative designers connect. Matthew explains how specialty retailers are becoming brand champions, helping independent designers break into new regions, build community, and create consistent cash flow?with fewer strings than big-box retail.

? You?ll learn:
 ? Why boutiques offer better margins, faster payments, and stronger loyalty
 ? How NY Now?s ?The It Bag? section helps handbag designers showcase their hero products
 ? How to prep for a trade show like a pro?from booth setup to buyer pitches
 ? The hybrid wholesale model: in-person connection + online ordering via Bulletin
 ? Why knowing your brand story and supply chain readiness is key to wholesale success

Whether you're a first-time exhibitor or scaling up your sales channels, this episode offers the clarity and tactical advice you need to navigate today?s wholesale landscape.

? Listen now and discover how to grow your brand through smarter retail relationships, and apply to be part of ?The IT Bag x NY NOW.?

Our Guest: Matthew Mathiasson is the Show Director of NY Now, America?s longest-running gift and lifestyle trade show. With decades of experience in the wholesale space, he champions independent designers and works to create meaningful connections between brands and retail buyers both in-person and online.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass,

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2025-10-14
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Inside the Handbag Machine: How Cathy Schwartz-Shino Defines Real Brand Power | Emily Blumenthal & Cathy Schwartz-Shino

Ever wonder why some handbags turn heads while others disappear into the crowd? Cathy Schwartz-Shino?veteran of major handbag licenses and founder of Edit Accordingly?pulls back the curtain on what truly makes a brand unforgettable: a strong identity, the right partnerships, and attention to detail. Today?s shopper doesn?t wait for department stores to declare what?s in; they chase meaning and individuality. Whether it?s vintage, upcycled, or a fresh new silhouette, Cathy explains how licensing, royalties, and cohesive design DNA separate authentic brands from imitators. Her message is clear: success isn?t about copying luxury?it?s about owning your signature.

Key Takeaways:

Authenticity Wins: True success comes from defining your own brand DNA, not replicating others.


Strategic Growth: Regional strategy and selective partnerships fuel sustainable expansion.


Creative Focus: Mood boards, collaboration, and local curation keep collections relevant and distinct.


? Tune in for a masterclass on building longevity and luxury in an ever-changing accessories market.

Our Guest:
 Cathy Schwartz-Shino is the founder of Edit Accordingly, a consultancy that helps brands refine their creative and business strategies across the accessories space. With decades of experience leading handbag licenses for global brands, Cathy bridges design and commerce?helping companies craft products that resonate deeply with modern consumers.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com


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2025-10-07
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From Boutique Dreams to QVC Star: Dawn Del Russo?s Reinvention Story | Emily Blumenthal & Dawn Del Russo

For Dawn Del Russo, building a career in fashion has been a journey of resilience, adaptation, and staying true to herself. With just $10,000 in savings?partly from communion money she?d carefully saved?she launched Bella Dawn boutique without formal training, diving into trade shows and pricing with sheer determination and countless hours of research. A surprise feature on Fox Good Day New York brought her first big sales surge, along with a crash course in scaling without infrastructure.

When broadcast opportunities began competing with her retail business, Dawn made the tough decision to close her beloved boutique?a move that ultimately led to her thriving career as a QVC personality, representing brands like Marc Fisher and Rebecca Minkoff. Through it all, she?s stayed committed to authenticity, embracing her strengths, turning down misaligned opportunities, and building her Live the Glamour brand as a platform rooted in genuine passion for fashion and business.

? Key Takeaways:

Success often comes through pivots?knowing when to let go of one dream to embrace another.Media moments can transform a business overnight, but preparation matters.Authenticity isn?t just a value?it?s a growth strategy.

? Listen now for lessons in resilience, brand evolution, and building a career grounded in authenticity.

Our Guest:
 Dawn Del Russo is the founder of Live the Glamour and a QVC personality who has represented leading brands while building her own platform. From boutique owner to media personality, she?s navigated every stage of entrepreneurship with adaptability, authenticity, and style.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com

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2025-09-30
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Building Handbag Joy: How Peter Gryson Turned Vision Into a Global Label | Emily Blumenthal & Peter Gryson

Ever wonder how a personal story becomes a global brand? Peter Gryson, co-founder of Joy Gryson, shares his journey from corporate fashion to building a handbag label that stands out in a crowded market. From retail floors to a VP role at Calvin Klein, his path reveals how determination, adaptability, and vision can turn obstacles into opportunity.

"I wanted to be successful, and that became my objective." That drive fueled Peter?s rise?and later, the creation of Joy Gryson with his wife, Joy. Together, they built a brand rooted in design passion, sharp market awareness, and an ability to evolve with consumer demand.

Key Takeaways:

Resilience Wins: Fashion is full of setbacks, but perseverance and adaptability open new doors.


Power of Partnership: Collaboration with designers and manufacturers is the backbone of quality and innovation.


Market Awareness Matters: Tuning into consumer shifts is essential to staying relevant worldwide.


? Tune in now for insights on building a brand that balances creativity, strategy, and global growth.

Our Guest:
 Peter Gryson is co-founder of Joy Gryson, a handbag brand with strong traction in Asia and beyond. With decades of experience in trend forecasting, brand development, and fashion leadership, he brings a unique perspective on how creativity and business acumen can drive long-term success.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com


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2025-09-23
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From Macy?s to QVC: Karen Giberson?s Accessories? Journey | Emily Blumenthal & Karen Giberson

Ever wonder why it?s so hard to break into the accessories world? Karen Giberson, President of the Accessories Council, pulls back the curtain on an industry made up of specialized silos that rarely connect. From Macy?s competitive executive training program to navigating the stigma of QVC, her path shaped a mission to create meaningful connections across accessory categories.

"I?d rather put my product in the trash than sell it to you." That early rejection in television retail revealed the uphill battle Karen faced?but also pushed her toward building the Council, where for over two decades she?s been breaking down barriers, championing collaboration, and proving that networking is non-negotiable.

Key Takeaways:

Fragmented Industry: Accessories thrive in silos?footwear sizing, eyewear regulations, jewelry sourcing?but collaboration sparks breakthroughs.


Networking Is Power: With 100+ opportunities annually, Karen believes success depends on showing up, asking for help, and making connections.


Cross-Pollination Wins: Innovation often comes when designers look beyond their lane?like handbags borrowing from jewelry hardware or even automotive design.


? Listen now for insider lessons on breaking into?and thriving in?the world of accessories.

Our Guest:
 Karen Giberson is President of the Accessories Council, a non-profit trade organization supporting designers and brands across categories from handbags to eyewear. With decades of experience spanning retail, TV, and advocacy, she?s dedicated to uniting a fragmented industry and creating opportunities for designers to connect, grow, and succeed.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at

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2025-09-16
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Julie Deane CBE: The Post-It on the Factory Wall to the Sale of The Cambridge Satchel Company Part 2 | Emily Blumenthal & Julie Deane

As we continue the journey of what it takes to build a luxury handbag brand from scratch the harsh realities of the industry, we pick up where we left off with Julie Deane, and her difficult choice to sell her company. This is precisely the thrilling journey Julie Deane, founder of the Cambridge Statue Company, unravels with us. We take a deep dive into the complex world of the handbag business, learning about the trials of selling, the betrayal of manufacturers, and the courage it took for Julie to take control and become her own manufacturer. This story of resilience and innovation shines a spotlight on the unexpected opportunity that a Google Chrome advert presented, reflecting the success of the company's adept use of technology. 

Does the thought of navigating various challenges such as Brexit, the pandemic, and the quest for the right investors sound daunting? Julie shares how she faced these hurdles head-on while establishing a luxury handbag brand. She also opens up about her ultimate decision to sell her company to a French group that values British manufacturing, ensuring job security for her employees. In our closing chapter, we engage in a heartfelt talk about the highs and lows of being a handbag designer. Julie shares some invaluable advice for anyone considering this career path and emphasizes the unique and exciting experiences it brings. These captivating insights are a must-listen for anyone interested in the behind-the-scenes reality of the handbag industry. Don't miss out, and remember to leave us a rating and review!


Follow Julie:

https://www.instagram.com/julie_deane/

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2025-09-09
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Julie Deane?s Tale from Kitchen Table to British Handbag Empire: The Creation of The Cambridge Satchel Company Part 1 | Emily Blumenthal & Julie Deane

?Have you ever wondered what it takes to create and scale a handbag brand? Quickly? Well, prepare to find out in this fascinating chat with our guest Julie Deane, the brains behind the Cambridge Satchel Company. Julie shares her journey from a humble start, fueled by her mother's support, to making a mark in the world of handbags, focusing on the satchel's practical appeal. Join us to explore her intriguing life, living between Cambridge and the West Coast of Wales, where her garden's quince tree has become a community hub.

The conversation takes a twist as Julie offers insights into the business side of her handbag journey. She opens up about identifying a gap in the market for school satchels and how her mother?s early endorsement of her work-from-home lifestyle paved the way. Listen in as she recounts fascinating tales of convincing a skeptical manufacturer to produce her satchels, and the subsequent rush to find additional manufacturers to meet the demand for her bags.

In the final part of our chat with Julie, we delve into the complexities of scaling a handbag brand. She shares stories of her challenges, ranging from photographing bags for her website to dealing with knockoffs of her designs. Tune in to hear about her ingenious solution for showing the size of her bags using a banana for comparison and the defining moment when the New York Times labeled her bags a 'street style bag'. Julie's story is a testament to the power of determination and entrepreneurship, providing a wealth of inspiration for aspiring designers and entrepreneurs.? This is only Part 1. Stay tuned for the second half of Julie?s journey of what happens next.


Connect with Julie Deane:

https://www.linkedin.com/in/cambridgesatchel/ 

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2025-09-02
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From Courtroom to Catwalk: Jimena Suarez?s Vegan Handbag Revolution | Emily Blumenthal & Jimena Suarez

What happens when an environmental lawyer trades the courtroom for the world of fashion? For Jimena Suarez, founder of From Sentient, it means creating vegan handbags that blend Mexican craftsmanship, innovative materials, and ethical values?without sacrificing style. Sixteen years after going vegan, she saw a gap in the market for beautiful, high-quality accessories that align with her values.

Her path took her from advocating for gender equality and animal rights to studying social entrepreneurship at Berkeley, where From Sentient took root. Today, her brand redefines sustainable luxury through thoughtful design and artisan collaboration.

Key Takeaways:

Desirability Drives Success: Purpose alone isn?t enough?people must want the product.


Innovation Takes Time: Like the iPhone, great design evolves through research, iteration, and patience.


Craft + Ethics: Partnering with skilled artisans transforms vegan materials into luxurious, culturally rich handbags.


? Listen now for a story of innovation, ethics, and style converging in fashion?s future.

Our Guest:
 Jimena Suarez is the founder of From Sentient, a Mexican-based vegan handbag brand merging ethics with aesthetics. Formerly an environmental lawyer, she collaborates with artisans trained in traditional leather craftsmanship to create elegant, innovative vegan bags like the flagship Raíz (?roots?) collection.

#WomenInBusiness #FashionInnovation #VeganHandbags #SocialEntrepreneurship #HandbagDesigner101 #MaterialInnovation #LuxuryAccessories

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com


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2025-08-26
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How Sujin Osatarayakul Builds Bags Like Buildings | Emily Blumenthal & Kazumi Takahashi & Sujin Osatarayakul

For Sujin, handbags aren?t sewn?they?re constructed. Trained as an architect, she approaches her brand, Elemood, with the same principles she?d apply to a building: structural integrity, simplicity, and form as function. With no fashion or sewing background, she pioneered designs like the Mono bag?crafted from a single piece of material?and the Expert, made from one repeated pattern, creating sculptural pieces unlike anything in the market.

After a decade of success, Sujin nearly walked away from her business?until an Italian brand strategist and Japanese designer Kasumi reignited her vision. Now, their partnership blends Japanese minimalism, Thai craftsmanship, and architectural precision into award-winning designs like the Blossom Series, while navigating a shift from traditional exports to U.S. wholesale.

? Key Takeaways:

An outsider?s perspective can be a creative advantage.


Structural thinking leads to distinctive, lasting designs.


Collaboration works best when partners fill each other?s gaps.


Revitalizing a brand sometimes means rethinking the business model.


? Listen for a story of reinvention, partnership, and pushing the boundaries of handbag design.

Our Guest:
Sujin Osatarayakul is the founder and creative mind behind Elemood, an award-winning brand merging architectural construction with functional accessories. Her work, with her partner Kazumi Takahashi challenges traditional handbag-making by treating each design as a building?crafted for beauty, utility, and longevity.

#Elemood #ArchitecturalDesign #HandbagDesigner101 #WomenInBusiness #DesignInnovation #FunctionalArt #CreativePartnership #LuxuryAccessories

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a

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2025-08-19
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How Odoba Turned Heritage Into a Handbag Brand | Emily Blumenthal & Odoba Nnani

For Odoba Nnani, building her brand became a masterclass in trusting instincts and weaving cultural heritage into every creation. Born in Nigeria and moving to the U.S. at eight through the visa lottery, she balanced family expectations with a growing creative drive. When the pandemic hit, she traded law school dreams for crafting accessories that blend beauty, function, and heritage.

Her design philosophy? A great bag works anywhere?sweatpants to store runs, dressed up for church, or taken to a club. Versatility, paired with leather linings, magnetic closures, and thoughtful craftsmanship, transforms each piece into functional art.

By working with The Accessory Think Tank, she skipped costly mistakes and launched Romanian-made handbags that fuse global influences with Nigerian roots?designed for real life, across all settings.

? Key Takeaways:

Career pivots can unlock your truest calling.


Versatility is a branding superpower.


Small details create lasting luxury.


Expert mentorship saves years of trial and error.


? Listen for a story of risk-taking, reinvention, and cultural pride in design.

Our Guest:
Odoba Nnani is the founder of her namesake brand, crafting luxury handbags that merge Nigerian heritage with modern functionality.

#AdobaTheBrand #HandbagDesigner101 #LuxuryDesign #WomenInBusiness #CulturalHeritageInFashion #VersatileDesign #EntrepreneurJourney #FunctionalLuxury

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com





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2025-08-12
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Motherhood Meets Handbags: The Story of Misenver | Emily Blumenthal & Shinyoung Park

What happens when you mix a mischievous spirit, versatile design, and a new baby? For Shinyoung Park, it led to the creation of Misenver ?a handbag brand born at the intersection of motherhood and entrepreneurial ambition.

In this inspiring episode, Shinyoung shares her path from fashion school in Korea to working in LA?s clothing industry, and how pregnancy became the push to finally launch her own brand. With Misenver  priced in the $200?$300 range, she?s found the perfect sweet spot between fast fashion and luxury, creating simple, versatile silhouettes paired with playful touches like her signature bunny sunglasses charms.

? Key Takeaways

Sometimes life?s biggest changes spark your boldest moves.


Smart pricing and standout details can define a brand.


Pop-ups and boutique partnerships build authentic connections.


Building a business alongside parenthood is messy?but worth it.


Our Guest: Shinyoung Park is the founder and designer behind Misenver, a handbag brand that blends simplicity, versatility, and playful details. Her journey from fashion school graduate to mompreneur highlights the grit, creativity, and balance required to grow a brand while raising a family.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com



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2025-08-05
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Healing Through Handbags: Chelli Look?s Journey of Creativity and Loss | Emily Blumenthal & Chelli Look

Chelli Look?s story is as inspiring as it is emotional. A self-taught designer since high school, she began making handbags after her sister challenged her to ?figure it out yourself.? What started as a creative outlet became a livelihood?and later, a lifeline through unimaginable personal loss.

In this moving episode, Chelli opens up about losing her best friend and business partner in a tragic accident, and how creating bags became her meditative way to process grief. Her journey, captured in the documentary Dawn Dusk, shows the power of creativity as both healing and self-discovery.

? Key Takeaways

Creativity can be a profound tool for processing grief and hardship.


Entrepreneurship is all-consuming?know when it?s time to step back.


Closing a chapter can bring unexpected peace and perspective.


Sharing your story can transform pain into connection and healing.


? Dawn Dusk premieres on Amazon Prime and Tubi August 15th.

Our Guest: Chelli Look is a self-taught handbag designer whose journey of resilience and creativity became the subject of the documentary Dawn Dusk. Through her candid story, Chelli reveals how making bags was both her profession and her path to healing.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com



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2025-07-29
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From Walmart Fabric to a Multi-Million Dollar Brand: Jessy Dover?s Bold Blueprint | Emily Blumenthal & Jessy Dover

When Jessy Dover sewed her own hot pink prom dress from Walmart fabric, she had no idea it would spark the vision for Dagne Dover?now one of the most functional (and stylish) handbag brands on the market.

In this episode, Jessy shares her journey from Parsons to co-founding a powerhouse trio with Melissa Mash and Deepa Gandhi. From winning a Coach design competition with zero handbag experience to building a company culture where feedback actually works, Jesse proves that scrappy beats perfect?and color is anything but soft.

? Key Takeaways

Solve real problems first?then design.


Find partners who challenge and complement you.


Color = quiet rebellion.


Why translating feedback matters more than giving it.

? Listen now for one of the most refreshingly honest convos in fashion today.

Our Guest:
Jessy Dover is the co-founder and creative director of Dagne Dover. A Parsons grad with a passion for functional design, she brings a refreshingly practical approach to fashion?grounded in problem-solving, emotional intelligence, and a fearless use of color.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com




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2025-07-22
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What Really Makes an It Bag in 2026? Beth Goldstein Breaks It Down ??| Emily Blumenthal & Beth Goldstein

Think you know what defines an ?It Bag?? Think again. In this episode of Handbag Designer 101, Beth Goldstein, Executive Director of Footwear & Accessories at Circana, joins Emily Blumenthal to unpack how social media has transformed the handbag market?and why a $299 Trader Joe?s tote can now claim the title.

From viral hits to lasting brands, Beth explains how today?s fragmented market is shifting power away from legacy labels and toward innovative independents. With names like Coach, Veronica Beard, and Clare V evolving fast, the space is more competitive?and more unpredictable?than ever.

? Key Takeaways
 ? The Democratization of the It Bag: How social media turned the rules upside down?and what that means for designers.
?? Retail Shake-Up: Amazon and Costco are winning, while department stores scramble to stay relevant.
? Play the Long Game: Why brands like Telfar and Brandon Blackwood took 5?10 years to ?make it overnight.?

Whether you?re building a brand or studying the industry, this episode is packed with insight on market trends, pricing pressure, and why fashion innovation must continue despite the odds. ? Listen now.

Our Guest: Beth Goldstein is the Executive Director and Industry Analyst for Accessories and Footwear at Circana. Her data-driven expertise helps brands and retailers understand where the handbag industry is headed?and how to stay one step ahead.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com



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2025-07-15
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From One Bag to a Global Brand: Rebecca Minkoff on Building Fashion That Lasts ??| Emily Blumenthal & Rebecca Minkoff

What does it take to turn one handbag into a worldwide fashion brand? In this episode of Handbag Designer 101, Emily Blumenthal sits down with the iconic Rebecca Minkoff to unpack the journey from her first design to building an empire that changed the handbag industry forever.

It all started with the Morning After Bag?a now-legendary design born from a chance encounter with actress Jenna Elfman and fueled by early internet buzz. From there, Rebecca?s brand exploded, capturing the spirit of modern femininity and defining what it meant to build fashion with both form and function.

? Key Takeaways
 ? Romance Meets Utility: How the Morning After Bag hit a cultural nerve and made Rebecca Minkoff a household name.
??? Founder Real Talk: Why working with her brother required ?business couples therapy??and how that transparency built a stronger brand.
? Work-Life Wisdom: How motherhood sharpened her leadership skills and helped her build a powerhouse team.

With nearly two decades of experience, Rebecca shares how passion, innovation, and resilience shaped her brand?from early influencer marketing to ?buy now, wear now? runway shows. ? Listen now.

Our Guest: Rebecca Minkoff is a fashion designer, entrepreneur, podcast host, and mother of three. Her namesake brand is known worldwide for accessible luxury and trailblazing innovation in the handbag space and beyond.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com



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2025-07-08
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What It Really Takes to Launch a Handbag Brand in 2024 ??| Emily Blumenthal & Nancy Forman

Think launching a handbag brand is as easy as designing a pretty product? Think again. In this episode of Handbag Designer 101, we?re joined by industry expert Nancy Forman, whose decades of experience?from Bloomingdale?s to Accessory Think Tank?have made her a trusted voice in fashion strategy, manufacturing, and merchandising.

Nancy doesn?t sugarcoat it. Today?s market demands much more than a great idea?it requires a plan, a factory, and a deep understanding of your customer before you even produce your first bag. From hidden development costs to managing trade show expectations, her insights are a must-hear for any serious designer.

? Key Takeaways
 ? Beyond the Sketch: Why product development starts long before design?and how skipping steps can sink your brand.
? Small Runs, Big Potential: How Nancy?s Romanian factory allows brands to produce as few as 3?6 bags per style.
?? Smart Sustainability: Why leather vs. non-leather isn?t so black and white?and how to think critically about eco claims.

Whether you?re launching your first line or refining your supply chain, this conversation will shift your mindset and sharpen your strategy.

? Listen now.

Our Guest: Nancy Forman is a veteran merchant, fashion consultant, and founder of Accessory Think Tank. She helps emerging brands build smart, scalable businesses through hands-on product development, manufacturing expertise, and retail insight.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com



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2025-07-01
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How Kerri Quigley Built a Fashion Empire?One Kid at a Time ??| Emily Blumenthal & Kerri Quigley

What happens when an entrepreneurial spirit meets a passion for teaching? For Kerri Quigley, it led to The Fashion Class?a sewing and design school that?s igniting creativity and confidence in the next generation of makers.

In this episode of Handbag Designer 101, Kerri shares her incredible journey from launching an underwear line at 17 to building a thriving educational business with studios across Manhattan?and now, nationwide franchises. From early manufacturing mishaps to teaching five-year-olds how to make their own skirts, her story is all about resilience, reinvention, and empowering young creatives through fashion.

? Key Takeaways
 ? Start Young, Stay Fearless: Why kids often make the best designers?and how Kerri built a curriculum to match their confidence.
? When Things Go Wrong: Hear how a studio fire led to a pop-up class at the Bryant Park Hotel?because the lesson must go on.
? From Studio to Franchise: How Kerri turned a side hustle into a scalable business with impact far beyond NYC.

Whether you?re a designer, educator, or entrepreneur, this episode is a masterclass in turning passion into purpose?and why teaching kids to sew is about so much more than fashion.

Our Guest: Kerri Quigley is the founder of The Fashion Class, a New York-based fashion school for kids and teens offering hands-on sewing, design, and entrepreneurship programs. A Parsons grad and lifelong creator, Kerri is on a mission to make fashion fun, fearless, and foundational for the next generation.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com



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2025-06-24
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Inside Clare V.: How a DIY Laptop Case Sparked a Handbag Empire ?? | Emily Blumenthal & Clare Vivier

In this episode of Handbag Designer 101, we dive into the story of Clare Vivier, the founder behind the effortlessly cool handbag brand Clare V.?a name synonymous with California style and functional fashion. What began as a side hustle crafting chic laptop cases has grown into a nationwide brand with 14 retail locations and a cult following.

Clare shares how her business was born out of necessity in the early 2000s, when stylish laptop carriers were nowhere to be found. Sewing late into the night, she created pieces for herself and friends, eventually pivoting from tech accessories to versatile handbags that married utility with elegance.

? You?ll learn:
? How a lack of fashionable laptop bags sparked a creative business
? Why Clare paused her business after becoming a mom?and how she reignited it
? What passing a familiar LA factory taught her about timing and resilience
? How transitioning from laptop cases to handbags unlocked scalability
? Why hiring a lean team changed everything for Clare V.'s growth

Clare also reveals how her first store came almost by accident?what started as a shared office with another designer evolved into a customer-facing retail space that launched the brand?s direct-to-consumer presence. From Silver Lake to Nolita, each store opening was a thoughtful step toward building community and expanding her vision.

Through trademark hurdles and industry shifts, Clare?s philosophy??Don?t get caught up on things that aren?t actually a problem yet??has guided her through the highs and lows of entrepreneurship. Her story is a testament to the power of perseverance, personal style, and staying rooted in your "why."

? Listen now to hear how Clare built Clare V. from the ground up?and why she believes creative businesses can scale without losing soul.

Our Guest: Clare Vivier is the founder and designer behind Clare V., a modern accessories brand known for its clean lines, vibrant colors, and French-meets-California aesthetic. A pioneer in combining fashion with function, Clare continues to lead her brand with integrity, independence, and a strong sense of purpose.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building ico

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2025-06-17
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How Monica Botkier Turned a Side Hustle into a Handbag Legend ??| Emily Blumenthal & Monica Botkier

Before every influencer had a brand and every bag had a waitlist, there was the Botkier Trigger Bag?an iconic design that redefined what it meant to blend fashion and function. In this episode of Handbag Designer 101, Monica Botkier joins us to share the real story behind one of the most game-changing handbag brands of the early 2000s?and how she?s evolving her vision for a new generation.

Monica didn?t set out to be a handbag designer. From sneaking into NYFW as a fearless teenager to photographing high-profile editorials, her path was anything but linear. But her deep love for leatherwork, eye for detail, and natural NYC hustle led to the launch of Botkier, one of the first true indie It-Bag brands. The Trigger Bag wasn?t just stylish?it solved problems, and that?s what made it sell out.

This conversation is a crash course in handbag history, complete with celeb knockoffs, licensing deals, and the sharp pivot to Monica?s latest venture, Chosen Woven. She opens up about protecting designs, staying relevant in the social media age, and what it really takes to build (and rebuild) a fashion brand from the ground up.

? Key Takeaways
 ? The Power of a Signature Style: Why the Trigger Bag became a phenomenon?and how designers can create a lasting design legacy.
? Creativity vs. Commerce: How Monica balances the artistic process with the realities of manufacturing, scaling, and retail.
? Adapting with the Times: Lessons on reinvention in an industry that?s always evolving, and why agility matters more than ever.

Our Guest: Monica Botkier is a legendary handbag designer, creative director, and founder of Botkier and Chosen Woven. Her groundbreaking work helped define the early 2000s handbag boom, and her designs continue to inspire a new generation of fashion entrepreneurs.

? Listen now and take a trip through handbag history with one of the OGs.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

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2025-06-10
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Inside NY Now: Why Wholesale Still Matters for Independent Designers ???| Emily Blumenthal & Matthew Mathiasen

In an era dominated by DTC, what role do trade shows still play in building a fashion brand?

In this episode of Handbag Designer 101, we sit down with Matthew Mathiasen, Show Director of NY Now, to unpack why wholesale isn?t just relevant?it?s essential for emerging accessory brands looking for long-term growth, especially now with The ?It Bag x NY NOW? new program.

With over 100 years of history, NY Now has evolved from a traditional gift show to a curated marketplace where boutiques and innovative designers connect. Matthew explains how specialty retailers are becoming brand champions, helping independent designers break into new regions, build community, and create consistent cash flow?with fewer strings than big-box retail.

? You?ll learn:
 ? Why boutiques offer better margins, faster payments, and stronger loyalty
 ? How NY Now?s ?The It Bag? section helps handbag designers showcase their hero products
 ? How to prep for a trade show like a pro?from booth setup to buyer pitches
 ? The hybrid wholesale model: in-person connection + online ordering via Bulletin
 ? Why knowing your brand story and supply chain readiness is key to wholesale success

Whether you're a first-time exhibitor or scaling up your sales channels, this episode offers the clarity and tactical advice you need to navigate today?s wholesale landscape.

? Listen now and discover how to grow your brand through smarter retail relationships, and apply to be part of ?The IT Bag x NY NOW.?

Our Guest: Matthew Mathiasson is the Show Director of NY Now, America?s longest-running gift and lifestyle trade show. With decades of experience in the wholesale space, he champions independent designers and works to create meaningful connections between brands and retail buyers both in-person and online.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

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2025-06-03
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From Street Interviews to Red Carpets: How @TheeFashionMix Became Fashion's Digital Insider ??| Emily Blumenthal & Michaela ?Ms. Mix? Cacho-Negrete

What does it really take to go from fashion fan to front-row reporter in today?s content-saturated world?

Michaela Mix Caccia Negrete?better known as Ms. Mix of The Fashion Mix?proves that bold moves and relentless hustle still open doors. After being rejected from nearly 70 NYFW shows, she didn?t turn around?she turned up. With a mic in hand and street-style savvy, she interviewed celebs like Addison Rae and carved out her space in fashion media one video at a time. ? Listen now.

In this episode of Handbag Designer 101, Michaela gets candid about:
? Building a digital-first fashion media brand from the sidewalk up
? How she covers mega-events like the Oscars with 30+ pieces of content in one night
? The biggest handbag trends right now?and what designers need to know
? Her hot take on whether celebrity or influencer endorsements matter more today
?? Why an editorial calendar isn?t optional if you want to stay relevant

From TikTok virality to serious industry cred, Michaela offers a rare behind-the-scenes look at how content, community, and consistency build influence in fashion today.

Our Guest: Michaela ?Ms Mix? Caccia Negrete is the creator of The Fashion Mix, a digital fashion platform known for its fast-paced, insider-style content on TikTok, Instagram, and beyond. With a background in journalism and a self-made reporting style, Ms. Mix brings sharp insight, real-time trend analysis, and high-energy commentary to fashion lovers worldwide.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com

Buy Emily?s Books: ?Handbag Designer 101? & ?

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2025-05-27
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From Ghost Designer to Brand Builder: How Karen Cardoso Created Bolsa Nova ??? | Emily Blumenthal & Karen Cardoso

What happens when you walk away from decades of designing for other people?and finally bet on yourself?

Karen Cardoso spent 30 years behind the scenes designing handbags for household names like Jessica Simpson and Franco Sarto. But when tariffs upended her production plans, she didn?t fold?she pivoted. That moment sparked the creation of Bolsa Nova and introduced her to the magic of Italian wash leather: soft, slouchy, and totally irresistible.

In this episode of Handbag Designer 101, Karen shares:
? What it?s really like launching your own brand after years in corporate
?? How discovering Italian wash leather changed her business overnight
? Why she refuses to over-develop and only creates what her customer actually wants
??? How her ?ideal customer? wasn?t who she expected?and what that taught her about branding

From QVC to Nordstrom to specialty boutiques, Bolsa Nova?s slow-and-smart growth story is a lesson in staying agile, owning your instincts, and designing with purpose.

? Listen now.

Our Guest: Karen Cardoso is the founder and designer behind Bolsa Nova Bags. With a background in designing for major brands like Nicole Miller and Franco Sarto, she brings decades of industry experience to her own line of buttery-soft Italian leather handbags that blend casual luxury with timeless appeal.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com

Buy Emily?s Books: ?Handbag Designer 101? & ?Savvy Suzanna?s Amazing Adventures in Handbags?

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2025-05-20
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Luxury with a Past Life: How Evey Amery Built a Global Pre-Loved Handbag Empire ??? | Emily Blumenthal and Evey Amery

Step into the booming world of pre-loved designer handbags with Evey Amery, founder of EveysPreLoved, the London-based luxury consignment business redefining what ?sustainable fashion? really means. ??

From Chanel and Hermès to Fendi and beyond, Evey brings transparency, trust, and TV-presenter polish to a market where condition and authenticity are everything. What started as a side hustle while hosting on QVC has grown into a beloved resale brand with a global following. ??

? Key Takeaways:
 ? Transparency Wins: Why showing signs of wear builds more trust than trying to hide them.
? Circular Luxury: How the resale boom is reshaping buyer behavior?and challenging new designers.
? From Side Hustle to Brand: How handwritten notes and genuine passion created a loyal customer base.

Whether you?re a designer trying to understand the resale impact or a buyer curious about sustainable luxury, this episode offers real talk and smart insights from one of the industry?s most trusted voices. ?

? Listen now! #HandbagDesigner101 #SustainableLuxury #PreLovedBags #CircularFashion #LuxuryResale #IndependentBusiness

Our Guest: Evey Amery, founder of Evey?s Pre-Loved, blends a background in broadcasting with a deep love of fashion, building a resale business rooted in authenticity, community, and the enduring charm of a well-traveled bag.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the ?Handbag Fairy Godmother,? Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com

Buy Emily?s Books: ?Handbag Designer 101? & ?Savvy Suzanna?s Amazing Adventures in Handbags?



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2025-05-13
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