Don?t allow these things to hold you back from pursuing your flower farming business dreams. No acreage, tractor, or greenhouse? No problem. I didn?t have any of those during the first decade of my flower farm.

Originally aired 9/27/22

Mentions

Association of Specialty Cut Flower Growers (ASCFG)

Online Courses from The Gardener's Workshop

Shop the TGW Online Store????? for all your seeds and supplies!?????

?????Sign up to receive our weekly Farm News!???????????

The??????????? Field and Garden Podcast??????????? is produced by Lisa Mason Ziegler, award-winning author of??????????? ??????????????????????Vegetables Love Flowers and Cool Flowers???????????, owner of??????????? ??????????????????????The Gardener?s Workshop??????????????????????,?????????????????????? Flower Farming School Online,??????????? and the publisher of??????????? Farmer-Florist School Online??????????? and??????????? Florist School Online.??????????? Watch??????????? Lisa?s Story??????????? and connect with Lisa on social media!

This episode features a takeover of our popular ?Ask a Flower Farmer? live Q&A session on Instagram. Daniel Schavey of Petal Pickers Flower Co. in Greenville, SC hosted this one. Daniel is a 7th-year flower farmer growing in zone 8a and an alumnus of most of The Gardener?s Workshop?s online courses. Here, he answers questions on topics such as high tunnel growing, lisianthus, tips for new cut flower growers, hydroponic tulips, and so many more!

Other topics covered: microclimate trial & error, selling to florists, ranunculus, tuberose, aphids, deer fence, roses, dahlias, sunflower successions

Mentions

?Petalpickers.com?: fresh flowers shipped nationwide, dahlia tuber and fall bulb sales

Follow on Instagram: ?Petal Pickers?, ?Cuts of Color?, ?Scratch House?, ?The Gardener's Workshop?

Association of Specialty Cut Flower Growers (ASCFG)

Lisianthus plugs: Ball Colorlink, Farmer Bailey, Leo Berbee

Online Courses from The Gardener's Workshop

?Shop the TGW Online Store for all your seeds and supplies!?

?Sign up to receive our weekly Farm News!?

The ?Field and Garden Podcast? is produced by Lisa Mason Ziegler, award-winning author of ?Vegetables Love Flowers and Cool Flowers?, owner of ?The Gardener?s Workshop,? ?Flower Farming School Online,? and the publisher of ?Farmer-Florist School Online? and ?Florist School Online.? Watch ?Lisa?s Story? and connect with Lisa on social media!

Join Rhonda Graves and Lisa for another episode of Bug Talk! Today, they expand into the broader topic of restoring the natural order on your farm or in your garden: the benefits, the methods, and the rewards. They share all of their favorite resources for learning more about what YOU can do to improve the natural conditions in your space.

Recommended Reading

Vegetables Love Flowers

Bringing Nature Home 

Good Garden Bugs 

The Life Cycle of Butterflies 

The Secret Lives of Backyard Bugs 

Attracting Beneficial Bugs to Your Garden

Good Bug Bad Bug

Other Resources

Xerces Society for Invertebrate Conservation

Sustainable Agriculture Research and Education (SARE)

Start A New Habitat: Homegrown National Park

Identify Bugs: iNaturalist phone app

Identify Birds by their call: Merlin phone app

Other Bug Talk Podcast Episodes:

Japanese Beetles

Bug Talk with Nancy Lawson, The Humane Gardener

What Happens to Bugs in Winter?

Native Bees with Dr. Barb Abraham

Bug Talk with Author Jessica Walliser

Bug Talk: Ants on Peonies

Bug Talk: They All Have A Purpose

Bug Talk with Lisa & Rhonda

Shop the TGW Online Store???? for all your seeds and supplies!?????

????Sign up to receive our weekly Farm News!??????????

The?????????? Field and Garden Podcast?????????? is produced by Lisa Mason Ziegler, award-winning author of?????????? ????????????????????Vegetables Love Flowers and Cool Flowers??????????, owner of?????????? ????????????????????The Gardener?s Workshop????????????????????,???????????????????? Flower Farming School Online,?????????? and the publisher of?????????? Farmer-Florist School Online?????????? and?????????? Florist School Online.?????????? Watch?????????? Lisa?s Story?????????? and connect with Lisa on social media!

We are so hard on ourselves when we hit a wall or fail. I?ve found that the reality so often for me is that my expectations weren?t based on any facts or experiences, just hopes, and dreams. No wonder it didn?t work out!

Stepping back and rethinking the process can change it all.
Hopes + Dreams + Experience + Knowledge = a smoother and straighter road to success.

I hope this episode meets you where you are, encourages you, lets you know you are not alone, and sows the seeds of hope that there is another way.

I hope you enjoy this episode. ~Lisa Z.

Mentions
Request the webinar: What It Takes To Be A Flower Farmer
Sunny Meadows Flower Farm: Instagram Website
Flower Farming School Online: The Basics, Annual Crops, Marketing, and More with Lisa Mason Ziegler
Flower Farming School Online: Bulbs, Perennials, Woodies, and More with Dave Dowling

Shop the TGW Online Store???? for all your seeds and supplies!?????

????Sign up to receive our weekly Farm News!??????????

The?????????? Field and Garden Podcast?????????? is produced by Lisa Mason Ziegler, award-winning author of?????????? ????????????????????Vegetables Love Flowers and Cool Flowers??????????, owner of?????????? ????????????????????The Gardener?s Workshop????????????????????,???????????????????? Flower Farming School Online,?????????? and the publisher of?????????? Farmer-Florist School Online?????????? and?????????? Florist School Online.?????????? Watch?????????? Lisa?s Story?????????? and connect with Lisa on social media!

This episode features a takeover of our popular weekly live Q&A session on Instagram, called Ask a Flower Farmer. Guest-hosted by Dave Dowling of Ball/ColorLink, who is also a former flower farmer and the instructor for our online course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More.

Dave has such a wealth of knowledge to share! Here, he answers questions about dahlias, hydrangeas, tulips, lisianthus, and so much more!

Other topics include pest management, crop rotation, organic vs. conventional fertilizers, seedling care, zinnias, sunflowers, celosia, and gladiolus.

Mentions

Other Ask A Flower Farmer podcast episodes featuring Dave Dowling: #269, #266, #247, #244

Dave's Online Course: ???Flower Farming School Online: Bulbs, Perennials, Woodies, and More!

Ball/Colorlink: Wholesale Plant, Bulb, & Seed Supplier???

???The Gardener's Workshop on Instagram??

Discover all of our online courses!

?Shop the TGW Online Store for all your seeds and supplies!?

?Sign up to receive our Farm News emails!?

The ?Field and Garden Podcast? is produced by Lisa Mason Ziegler, award-winning author of ?Vegetables Love Flowers and Cool Flowers?, owner of ?The Gardener?s Workshop,? ?Flower Farming School Online,? and the publisher of ?Farmer-Florist School Online? and ?Florist School Online.? Watch ?Lisa?s Story? and connect with Lisa on social media!

Lisa was recently featured on Growing For Market podcast, joining host Andrew Mefferd to discuss concepts from her new book, The Cut Flower Handbook. Topics covered include:

The current US market demand for cut flowers

Cool vs. warm season flower crops

Professionalism in flower farming

Succession planting concept for continuous blooms

Podcast excerpts are published with permission. 

Mentions

Lisa's Book: ?The Cut Flower Handbook?

Full original Growing For Market episode #55 podcast ?Available Here?

Book: ??The Flower Farmer by Lynn Byczynski??

Association of Specialty Cut Flower Growers (ASCFG)

The Slow Flowers Society

Discover our online courses!

?Shop the TGW Online Store for all your seeds and supplies!?

?Sign up to receive our Farm News emails!?

The ?Field and Garden Podcast? is produced by Lisa Mason Ziegler, award-winning author of ?Vegetables Love Flowers and Cool Flowers?, owner of ?The Gardener?s Workshop,? ?Flower Farming School Online,? and the publisher of ?Farmer-Florist School Online? and ?Florist School Online.? Watch ?Lisa?s Story? and connect with Lisa on social media!

After almost a year in development, we're so excited to tell you about our new online community! 

Membership Features: 

Who Is This Online Club For? 

Mentions

?More about The Gardener's Workshop Club?

???Shop the TGW Online Store??? for all your seeds and supplies!?????

???Sign up to receive our weekly Farm News!?????????

The????????? Field and Garden Podcast????????? is produced by Lisa Mason Ziegler, award-winning author of????????? ??????????????????Vegetables Love Flowers and Cool Flowers?????????, owner of????????? ??????????????????The Gardener?s Workshop??????????????????,?????????????????? Flower Farming School Online,????????? and the publisher of????????? Farmer-Florist School Online????????? and????????? Florist School Online.????????? Watch????????? Lisa?s Story????????? and connect with Lisa on social media!

Lisa was recently featured on The joegardener® Show podcast, joining host Joe Lamp'l to discuss the foundational concepts from her new book, The Cut Flower Handbook. Topics covered include:

Podcast excerpts are published with permission.

Mentions

Full The joegardener® Show Episode #351 Podcast & Blog Post ?Available Here?

Lisa's Book: ?The Cut Flower Handbook?

Book: ??The Flower Farmer by Lynn Byczynski??

Products: ?Soil Blocking Tool?, ?Biodegradable Mulch Film?, ?Flower Support Netting?

?Soil Blocking Mix Recipe & Instructions?

?Shop the TGW Online Store for all your seeds and supplies!?

?Sign up to receive our Farm News emails!?

The ?Field and Garden Podcast? is produced by Lisa Mason Ziegler, award-winning author of ?Vegetables Love Flowers and Cool Flowers?, owner of ?The Gardener?s Workshop,? ?Flower Farming School Online,? and the publisher of ?Farmer-Florist School Online? and ?Florist School Online.? Watch ?Lisa?s Story? and connect with Lisa on social media!

Starting and being in business is overwhelming! Yep, it's true. And the overwhelm doesn't just stop one day, you have to take control and make it happen. Only you can make that choice.

Add to that the stress of flower farming, and it becomes clear why so many new growers never leave the starting gate. In this episode, I'm sharing one of the keys to getting started and staying in business as a flower farmer. Allow yourself the fair opportunity to learn how, I highly recommend it!

(Encore presentation, originally aired March 2021)

Mentions

Learn about our Online Courses

??Shop the TGW Online Store?? for all your seeds and supplies!?????

??Sign up to receive our weekly Farm News!????????

The???????? Field and Garden Podcast???????? is produced by Lisa Mason Ziegler, award-winning author of???????? ????????????????Vegetables Love Flowers and Cool Flowers????????, owner of???????? ????????????????The Gardener?s Workshop????????????????,???????????????? Flower Farming School Online,???????? and the publisher of???????? Farmer-Florist School Online???????? and???????? Florist School Online.???????? Watch???????? Lisa?s Story???????? and connect with Lisa on social media!

In September '22 Lisa was featured on The joegardener® Show podcast, joining host Joe Lamp?l to discuss the Cool Flowers concept and how she got started growing this fantastic group of spring stunners! They covered topics such as:

Mentions

Lisa's Book, Cool Flowers

The Flower Farmer by Lynn Byczynski

The New Organic Grower by Eloit Coleman

Bio360 Biodegradable Mulch Film

Row Cover Hoop Kit

Cool-Season Hardy Annual Seeds

Full The joegardener® Show Episode #274 Podcast & Blog Post Available Here

Request Lisa?s Free Resource: Cool Flowers Planting Guide

Joe?s Book, The Vegetable Gardening Book

Joe?s online course, Organic Vegetable Gardening

Watch Growing a Greener World and connect with Joe: Website, Instagram, Facebook, YouTube, Twitter

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

Growing, giving, and receiving cut flowers is good medicine for whatever ails you. I learned this firsthand from Stevie?s mom's memorial service.

The stories of Ruby sharing my flowers amongst the thousands of pound cakes she baked and shared were evidence of the power of flowers. Sharing them is an excellent ending to a flower's journey.

Mentions

Lisa's newest book: ?The Cut-Flower Handbook?

?Shop the TGW Online Store? for all your seeds and supplies!?????

?Sign up to receive our weekly Farm News!???????

The??????? Field and Garden Podcast??????? is produced by Lisa Mason Ziegler, award-winning author of??????? ??????????????Vegetables Love Flowers and Cool Flowers???????, owner of??????? ??????????????The Gardener?s Workshop??????????????,?????????????? Flower Farming School Online,??????? and the publisher of??????? Farmer-Florist School Online??????? and??????? Florist School Online.??????? Watch??????? Lisa?s Story??????? and connect with Lisa on social media!

Enjoy this short podcast to get relieved of the pressure to start seeds now. ~Lisa

In the episode, I share the reality that this rush and pressure we feel to start seeds in early spring is a result of marketing, and it is not the only time to start seeds! In fact, many of us could start seeds all 12 months of the year.

I hope this gives you the nudge to jump in where you are and not feel like you're behind.

Mentions

Book: Vegetables Love Flowers

Shop the TGW Online Store for all your seeds and supplies!?????

?????Sign up to receive our weekly Farm News!?????

The????? Field and Garden Podcast????? is produced by Lisa Mason Ziegler, award-winning author of????? ??????????Vegetables Love Flowers and Cool Flowers?????, owner of????? ??????????The Gardener?s Workshop??????????,?????????? Flower Farming School Online,????? and the publisher of????? Farmer-Florist School Online????? and????? Florist School Online.????? Watch????? Lisa?s Story????? and connect with Lisa on social media!

This time of year we have lots of folks reaching out because of fears they are experiencing about their Cool Flowers facing cold weather. I understand and suffer from the same thing from time to time. It?s natural, and we need to do all we can to meet their needs to maximize success.

This chat I hosted includes encouragement and some steps to follow that stack the cards in favor of your cool-season hardy annuals.

Mentions

Video Series: Cool-Season Flower Chronicles 

Blog: The Secret Sauce of Growing Cool-Season Flowers

Shop the TGW Online Store for all your seeds and supplies!????

????Sign up to receive our weekly Farm News!????

The???? Field and Garden Podcast???? is produced by Lisa Mason Ziegler, award-winning author of???? ????????Vegetables Love Flowers and Cool Flowers????, owner of???? ????????The Gardener?s Workshop????????,???????? Flower Farming School Online,???? and the publisher of???? Farmer-Florist School Online???? and???? Florist School Online.???? Watch???? Lisa?s Story???? and connect with Lisa on social media!

In this encore presentation of Lisa's very first episode of Field & ?Garden, she covers a couple of really big topics: ?

?

?1) How NOT to freak out if you decide to peek under your row covers in mid-winter, and

?2) How to use this time to harness the power of succession planting as you plan out your bed space throughout the coming year.?

As avid cut flower gardeners and farmers, we know that ?the dead of winter is not just for dreaming! Now is also the time to carefully plan your bed space for maximum production.

?

??P.S. Do you peek under the row covers? I find it to be the scariest thing this farmer can do in mid-winter! ~Lisa

?Mentions

Book, Cool Flowers

?Rocket Snapdragons

?Nigella/Love-in-a-Mist

?Book, Vegetables Love Flowers

?Blog, Storing Seeds Longer

?Cover Crop, Crimson Clover

Shop the TGW Online Store for all your seeds and supplies!????

????Sign up to receive our weekly Farm News!????

The???? Field and Garden Podcast???? is produced by Lisa Mason Ziegler, award-winning author of???? ????????Vegetables Love Flowers and Cool Flowers????, owner of???? ????????The Gardener?s Workshop????????,???????? Flower Farming School Online,???? and the publisher of???? Farmer-Florist School Online???? and???? Florist School Online.???? Watch???? Lisa?s Story???? and connect with Lisa on social media!

Tests and lessons (failures!) lead to perseverance. Perseverance is a required ingredient for a small business.

We must continue despite failures, difficulties, or opposition. Don't give up or give in to fear. Facing fear in business never ends, so we must all learn to overcome it.???

Remember...

"Fear is a mile wide, but only an inch deep." - Lisa Z.

Mentions

Shop the TGW Online Store for all your seeds and supplies!???

???Sign up to receive our weekly Farm News!???

The??? Field and Garden Podcast??? is produced by Lisa Mason Ziegler, award-winning author of??? ??????Vegetables Love Flowers and Cool Flowers???, owner of??? ??????The Gardener?s Workshop??????,?????? Flower Farming School Online,??? and the publisher of??? Farmer-Florist School Online??? and??? Florist School Online.??? Watch??? Lisa?s Story??? and connect with Lisa on social media!

Join Lisa, Dave, and Gretel as they discuss the Flower Farming School Online Trio Sale. The culmination of several years of work, these schools are being offered as a complete set for the first time, and for a limited time only.

Students now have the opportunity to gain immediate access to beginner through expert-level teachings for cut flower farming, both in the field and in structures, in a format that fits their lifestyle and needs. If you're looking for the most time and cost-efficient way to have a thriving flower farm, both now and into the future, then these courses are for you!

Mentions

Flower Farming School Online: The Trio Sale *limited time only*

Sneak Peek Videos for all three courses

?Shop the TGW Online Store for all your seeds and supplies!??

??Sign up to receive our weekly Farm News!??

The?? Field and Garden Podcast?? is produced by Lisa Mason Ziegler, award-winning author of?? ????Vegetables Love Flowers and Cool Flowers??, owner of?? ????The Gardener?s Workshop????,???? Flower Farming School Online,?? and the publisher of?? Farmer-Florist School Online?? and?? Florist School Online.?? Watch?? Lisa?s Story?? and connect with Lisa on social media!

Did you know that we have another podcast series? It's called Seed Talk with Lisa & Layne, and it's become really popular! This is their top podcast episode of 2023, the one with the most overall listens, and it's the first episode in a 3-part series about cut-and-come-again Cool Flowers.

If you like this one, please consider subscribing to Seed Talk wherever you get your podcasts. You can also watch Seed Talk on our YouTube channel (see the Seed Talk playlist there), or listen to Seed Talk anytime in the podcast section on our website.

*Winner, Best of 2023* Seed Talk with Lisa & Layne

Wondering which cool flowers will branch and produce multiple rounds of blooms? Today, Lisa and Layne discuss the first half of their list of ?cut and come again? cool flowers. They cover why each of these plants is worth growing, approximately how many stems you can expect per plant, and tips for succession planting. From Ammi to golden drumsticks, listen to the podcast and learn about the productivity of these cool-season hardy annuals!

The video version of Lisa and Layne?s conversation will be posted to The Gardener?s Workshop?s YouTube channel, where all ?Seed Talk? episodes are organized into a playlist. In addition, auto-generated transcripts are available for viewing on YouTube. If there is a question or topic you would like to hear discussed on a future episode of ?Seed Talk?, please fill out the form linked below. We would love to hear your suggestions!

Mentions:

?Seed Talk? YouTube Playlist

Shop: Cool-Season Hardy Annual Seeds, Book: Cool Flowers

?Seed Talk? Topic Suggestion Form

TGW YouTube Channel

TGW iPhone App (iOS App Store)

TGW Android App (Google Play)

Sign up to receive our weekly Farm News!

The ?Seed Talk with Lisa & Layne? podcast is produced by The Gardener?s Workshop and co-hosted by Lisa Mason Ziegler and Layne Angelo. Lisa is the founder and owner of The Gardener?s Workshop, where Layne works as Seed Manager. Lisa is the award-winning author of Vegetables Love Flowers and Cool Flowers and the publisher of Flower Farming School Online, Farmer-Florist School Online, and Florist School Online. Watch Lisa?s Story and connect with her on social media. Layne is an avid gardener, seed starter, and engineer who loves learning and applying her technical knowledge to all areas of life, including gardening and growing flowers. Thanks for joining us!

*Winner Best of 2023* This podcast had the most listens this year!

If I had the opportunity to restart my business today based on what I have learned since starting in 1998, these are some of the things that would change the course of my business. They seem so simple now, but when I was in the weeds-- I never even thought of these things!

Hope they help!  ~Lisa

P.S. Listen through to the very end for an uplifting note from Jennifer!

Mentions

?Shop the TGW Online Store for all your seeds and supplies!?

?Sign up to receive our weekly Farm News!?

The? Field and Garden Podcast? is produced by Lisa Mason Ziegler, award-winning author of? ??Vegetables Love Flowers and Cool Flowers?, owner of? ??The Gardener?s Workshop??,?? Flower Farming School Online,? and the publisher of? Farmer-Florist School Online? and? Florist School Online.? Watch? Lisa?s Story? and connect with Lisa on social media!

This episode features a takeover of our popular weekly live Q&A session on Instagram, called Ask a Flower Farmer. Guest-hosted by Dave Dowling of Ball/ColorLink, who is also a former flower farmer and the instructor for our online course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More.

Dave has such a wealth of knowledge to share! Here, he answers questions about lots of plants, including snapdragons, lisianthus, astilbe, winterberry, willows, baptisia, anemones, ranunculus, peonies, freesia, tulips, and calla lilies.

Other topics mentioned: stem strength, harvest tracking, bed/path widths, where to start in flower farming, selling to florists, bulb storage, and wholesale cut flower and plug/liner pricing.

Mentions

Dave's Online Course: ??Flower Farming School Online: Bulbs, Perennials, Woodies, and More!

Ellen Frost's Online Courses: Preparing to Sell to Florists, Florist School Online: Growing Your Business With Local Flower Sourcing

??Ball/Colorlink: Wholesale Plant, Bulb, & Seed Supplier??

??The Gardener's Workshop on Instagram??

??Shop the TGW Online Store for all your seeds and supplies!??

??Sign up to receive our weekly Farm News!??

The ??Field and Garden Podcast?? is produced by Lisa Mason Ziegler, award-winning author of ??Vegetables Love Flowers and Cool Flowers??, owner of ??The Gardener?s Workshop,?? ??Flower Farming School Online,?? and the publisher of ??Farmer-Florist School Online?? and ??Florist School Online.?? Watch ??Lisa?s Story?? and connect with Lisa on social media!

I'm looking over my shoulder as I begin to firm up my business goals and plans for 2024. Lessons learned and reminders of advice given is good food for thought. Learning to say no to great ideas that aren't in my wheelhouse is at the top of my list.

Mentions

The Book That Changed My Life: ?Interview with Lynn Byczynski?

Pre-Order Now: The Cut-Flower Handbook

???Shop the TGW Online Store for all your seeds and supplies!???

???Sign up to receive our weekly Farm News!????

The ????Field and Garden Podcast???? is produced by Lisa Mason Ziegler, award-winning author of ????Vegetables Love Flowers and Cool Flowers????, owner of ????The Gardener?s Workshop,???? ????Flower Farming School Online,???? and the publisher of ????Farmer-Florist School Online???? and ????Florist School Online.???? Watch ????Lisa?s Story???? and connect with Lisa on social media!

I find that many people struggle and quit flower farming before they really get started. Why do they quit? Not because they aren?t trying, but because ?they don?t know, what they don't know? and get burned out doing the wrong stuff.

How do you learn the right stuff? Networking with those who are ahead of you in their business journey.

Mentions

December 9, 2023: Gratitude Open Warehouse

Lisa's Book: The Cut-Flower Handbook

Podcast Series: Seed Talk with Lisa & Layne
Courses: Flower Farming School Online

?Shop the TGW Online Store for all your seeds and supplies!??

??Sign up to receive our weekly Farm News!??

The ??Field and Garden Podcast?? is produced by Lisa Mason Ziegler, award-winning author of ??Vegetables Love Flowers and Cool Flowers??, owner of ??The Gardener?s Workshop,?? ??Flower Farming School Online,?? and the publisher of ??Farmer-Florist School Online?? and ??Florist School Online.?? Watch ??Lisa?s Story?? and connect with Lisa on social media!

This episode features a takeover of our popular weekly live Q&A session on Instagram, called Ask a Flower Farmer. This one was guest-hosted by Dave Dowling of Ball/ColorLink. Dave is also a former flower farmer and the instructor for our online course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More.

Dave has such a wealth of knowledge to share! Here, he answers questions about lots of plants, including ninebark, dahlias, cool flowers, gladiolus, tulips, lisianthus, snapdragons, amaryllis, peonies, winterberry, daffodils, hydrangea, and ranunculus.

Other topics mentioned: thrips, raised beds, pelleted seeds, perennials & woodies for warmer climates, sales outlets, and interplanting.

Mentions

Dave's Online Course: ?Flower Farming School Online: Bulbs, Perennials, Woodies, and More!?

?Ball/Colorlink: Wholesale Plant, Bulb, & Seed Supplier?

?The Gardener's Workshop on Instagram?

?Shop the TGW Online Store for all your seeds and supplies!?

?Sign up to receive our weekly Farm News!?

The ?Field and Garden Podcast? is produced by Lisa Mason Ziegler, award-winning author of ?Vegetables Love Flowers and Cool Flowers?, owner of ?The Gardener?s Workshop,? ?Flower Farming School Online,? and the publisher of ?Farmer-Florist School Online? and ?Florist School Online.? Watch ?Lisa?s Story? and connect with Lisa on social media!

Join Lisa Ziegler and Jessi Graven as they discuss the writing of The Cut-Flower Handbook. This book is scheduled for release in February 2024 and is available for pre-order now.

Pre-order The Cut-Flower Handbook directly from TGW to get our FREE bonus resources! Details HERE.

Mentions

Lisa's book, The Cut-Flower Handbook

??Shop the TGW Online Store for all your seeds and supplies!?????

?????Sign up to receive our Farm News emails!?????

The ?????Field and Garden Podcast????? is produced by Lisa Mason Ziegler, award-winning author of ?????Vegetables Love Flowers and Cool Flowers?????, owner of ?????The Gardener?s Workshop,????? ?????Flower Farming School Online,????? and the publisher of ?????Farmer-Florist School Online????? and ?????Florist School Online.????? Watch ?????Lisa?s Story????? and connect with Lisa on social media!

Join me as I catch up with Gretel Adams of Sunny Meadows Flower Farm in Columbus, Ohio. In this episode, we talk about how life on the farm has changed with the addition of their first child, get an update on their flower farming biz, and learn of another big development in Steve & Gretel's farm and home life. Listen in for the scoop on Sunny Meadows!

Mentions

Flower Farming School Online: Growing Cut-Flower Crops in Hoop & Greenhouses? with Steve & Gretel Adams

Learn more about and connect with? Steve & Gretel Adams and their business, Sunny Meadows Flower Farm.

??Shop the TGW Online Store for all your seeds and supplies!?????

?????Sign up to receive our Farm News emails!?????

The ?????Field and Garden Podcast????? is produced by Lisa Mason Ziegler, award-winning author of ?????Vegetables Love Flowers and Cool Flowers?????, owner of ?????The Gardener?s Workshop,????? ?????Flower Farming School Online,????? and the publisher of ?????Farmer-Florist School Online????? and ?????Florist School Online.????? Watch ?????Lisa?s Story????? and connect with Lisa on social media!

Dried Flowers = Added Value!

My goal was to always sell it all fresh, but, there are always leftovers, right? Why not hang them to air dry and sell them as added-value products?

Dried flowers are back in vogue and an excellent cash crop to sell alongside your fresh fall flowers and those holiday-blooming bulb containers. Dried straight bunches, bouquets, and wreaths are all in demand.

Mentions
About Ellen Frost: ?Instagram?, ?YouTube

?Florist School Online: Growing Your Business with Local Flower Sourcing

Mini-Workshop: Preparing to Sell to Florists with Ellen Frost

Flower Farming Schools Online:

The Basics, Annual Crops, Marketing, and More!
Bulbs, Perennials, Woodies, and More!

Growing Cut-Flower Crops in Hoop & Greenhouses

 ?Mini-Workshop: Forcing Glorious Blooms for the Holidays and Beyond with Val Schirmer ?

?Shop the TGW Online Store for all your seeds and supplies!????

????Sign up to receive our Farm News emails!????

The ????Field and Garden Podcast???? is produced by Lisa Mason Ziegler, award-winning author of ????Vegetables Love Flowers and Cool Flowers????, owner of ????The Gardener?s Workshop,???? ????Flower Farming School Online,???? and the publisher of ????Farmer-Florist School Online???? and ????Florist School Online.???? Watch ????Lisa?s Story???? and connect with Lisa on social media!

In this very special episode, TGW staffer Jessi Graven guest hosts as she visits fellow TGW student and established flower farmer Michelle Wheeler of River Bend Blooms in Kentucky!

Here, Michelle tells the story of how she came into flower farming, how the business has grown, the selling outlets she's utilizing, and discusses her plans for the future. During the farm tour, she shows us the wildlife conservation practices in place on the farm and gives us a glimpse of her awesome flower truck as well!

Michelle would like to extend a BIG "Thank you" to all of our TGW course instructors! She says she's taken almost all of them, and each course helped her grow her business in one way or another.

Mentions

River Bend Blooms: Website, Facebook, Instagram

The Gardener's Workshop Online Courses

?Arnosky Family Farms

?Sunny Meadows Flower Farm

?Book: The Flower Farmer (affiliate link)

?CREP Program

?Collective: ?SOKY Floral Exchange?

?H-2A Temporary Agriculture Labor Program ?

Shop the TGW Online Store for all your seeds and supplies!??

??Sign up to receive our Farm News emails!??

The ??Field and Garden Podcast?? is produced by Lisa Mason Ziegler, award-winning author of ??Vegetables Love Flowers and Cool Flowers??, owner of ??The Gardener?s Workshop,?? ??Flower Farming School Online,?? and the publisher of ??Farmer-Florist School Online?? and ??Florist School Online.?? Watch ??Lisa?s Story?? and connect with Lisa on social media!

This episode features a takeover of our popular weekly live Q&A session on Instagram, called Ask a Flower Farmer, hosted by Jennie Love of Love ?n Fresh Flowers. Jennie is a well-known and highly sought-after farmer-florist in Philadelphia specializing in field-to-vase wedding and event work. She is also the author of two of our online courses: Farmer-Florist School Online: The Wedding Process, and the online mini-workshop called Making Workshops Work for You. Here, Jennie graciously shares her thoughts on many different topics, including:

 how to get started as a farmer-florist

where to get floral design training

 and so much more! 

Other Topics/Questions Covered:

Mentions

Jennie's Course: ?Farmer-Florist School Online: The Wedding Process?

Jennie's Online Mini-Workshop: ?Making Workshops Work for You?

Connect with Jennie on Instagram: @lovenfreshflowers, @notillflowers?

Jennie's Blog at Love 'n Fresh Flowers

Shop the TGW Online Store for all your seeds and supplies!?

?Sign up to receive our Farm News emails!?

The ?Field and Garden Podcast? is produced by Lisa Mason Ziegler, award-winning author of ?Vegetables Love Flowers and Cool Flowers?, owner of ?The Gardener?s Workshop,? ?Flower Farming School Online,? and the publisher of ?Farmer-Florist School Online? and ?Florist School Online.? Watch ?Lisa?s Story? and connect with Lisa on social media!

Time for another great chat between Lisa and expert cut-flower grower, Dave Dowling! ?Dave is also a bulb and plant broker, and the author of our online course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More. 

In this episode, Lisa & Dave talk about the many ways they've sold their flowers, and how you could be selling the flowers that you grow, too. Topics include:

Mentions

Online Courses published by The Gardener's Workshop

?ASCFG Online Bookstore: Post-Harvest Handling Book

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our Farm News emails!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

What does trusting the process mean? Learning the steps and just keep doing them. I lean on mentors, teachers, organizations, resources, and team members.

Everyone needs them all. Business is an ever-evolving and changing force meaning every day has scary stuff? we need backup.

Doing this podcast reminded me that all will be well. ~Lisa

MENTIONS

We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription.

Association of Specialty Cut Flower Growers

Book: The Flower Farmer by Lynn Byczynski (affiliate link)

Online Courses published by The Gardener's Workshop

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

Get your notepad ready! This is an information-packed crash course in lily succession planting from expert grower and bulb broker, Dave Dowling. ?Dave is also the author of our online course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More. ?

?

In this episode, Lisa & Dave cover lily succession planting from start to finish! Topics include:

??Mentions

Lily Bulb Suppliers: Ball Colorlink, Zabo Plant

Available Now! Dave's online course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More!

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our Farm News emails!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

Coming out of the dog days of summer is the time to consider: what are my flower needs for next season? While it is fresh in your memory, consider "Where am I selling and when does it start?" These guiding principles will lead you to what you should grow, how much, and when the blooms should begin.

Mentions:


Our Online Mini-Workshops

Seed Starting Saturdays on YouTube

Check out the app for our shopping show! Find it Here

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

Please enjoy this replay of a webinar that Lisa did with Jennie Love called ?Top 5 Mistakes New Farmer-Florists Make.? Jennie & Lisa put this one together with the hope of helping new farmer-florists avoid some common pitfalls - all mistakes that Jennie admits to making herself when she was first starting out. There are some great tips here! 

Mentions

Jennie's Free PDF: Favorite Suppliers of Vases & Other Floral Design Hard Goods

Jennie's Course: Farmer-Florist School Online: The Wedding Process

Jennie's Online Mini-Workshop: Making Workshops Work for You

Connect with Jennie: Love n? Fresh Flowers Website  Instagram  Pinterest

Cool Bot for your floral cooler

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

Do you love the processes of starting, growing, and harvesting lots of cut flowers, but don?t really want to go into business? That is totally doable and in my book, an even higher calling!

Mentions

We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription.

Lisa's course, Flower Farming School Online: The Basics, Annual Crops, Marketing, and More!

Check out the app for our shopping show! Find it Here

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

Today?s episode is a chat that Lisa recently had with Tammy Osselaer, owner of Little Petal Farm in Noblesville, Indiana. During this conversation, they chat about retail sales, farmers markets, the importance of weeding regularly, AND how flower farmers are ALWAYS learning. Listen in to hear how Tammy?s long-time passion for gardening flourished into a thriving flower farm and retail store a few years ago, PLUS what she plans to add next!

Mentions

Lisa's Course: Flower Farming School Online

Website: Little Petal Farm

Find Tammy/Little Petal Farm on Instagram, Facebook

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

Lisa recently had a chat with Debra Prinzing to celebrate the 10-year anniversary of the Slow Flowers Podcast. As part of the festivities, Slow Flowers is reairing selected episodes from each year of the podcast, and Debra chose Lisa?s episode for the second year, which was 2014. During this conversation, which originally aired on Instagram Live, Lisa and Debra get a rare chance to reminisce and catch up.

Mentions:

Listen to Slow Flowers Podcast Episode #621

Lisa's Book, Cool Flowers

Book, The Flower Farmer (affiliate link)

Book, The New Organic Grower (affiliate link)

Lisa's New Book, The Cut-Flower Handbook: Join the Waitlist!

TGW Online Schools & Workshops

On Instagram: @gardenersworkshopfarm, @slowflowerssociety

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

A well-known writer, speaker, and horticulturist, the TGW family might know Dr. Allan Armitage best as the co-author of one of our favorite reference books, Specialty Cut Flowers. Here, Lisa chats with "Dr. A" about how they met, how he got his start in the industry and helped form the ASCFG, his writing and teaching career, and his current and future projects.

Mentions

Use free shipping code 'LISA' for book orders at: https://www.allanarmitage.net/shop

(valid for US domestic orders only)

2023 ASCFG Conference: Celebrating their 35th Anniversary

Armitage's Great Garden Plants Phone App

Connect with Dr. A: Facebook, Instagram, YouTube, Website

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

I vividly remember harvesting flowers that I knew were destined for the compost heap. July and August can be tough sales months, but facing and overcoming it can be done. I hope this helps! ~Lisa

Mentions

Lisa's course, Flower Farming School Online: The Basics, Annual Crops, Marketing, and More!

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

Today?s episode features a takeover of our popular weekly live Q&A session on Instagram, normally called Ask a Flower Farmer. In this episode we instead did an Ask a Florist session with guest host Ellen Frost of Local Color Flowers in Baltimore, MD. Ellen is not a flower farmer, but a year-round designer who creates exclusively with flowers and foliage purchased from local growers.  She is also one of our course instructors here at The Gardener?s Workshop. In this Q&A Ellen fielded questions about floral design, the different flowers she uses, and some great business questions too.

Mentions:

Ellen's newsletter signup

Ellen's YouTube Channel

Instagram: ?Ellen Frost Flowers?

Instagram: Local Color Flowers

Florist School Online: Growing Your Business with Local Flower Sourcing

On-Demand Mini-Workshop: ?Preparing to Sell to Florists? 

Jonathan & Megan Leiss' course: The No-Till Micro-Scale Flower Farm

The Gardener's Workshop on Instagram

Postharvest Handling book in the ASCFG bookstore

The Floral Coach®

Bloomhouse

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

Do you need a break? To continue performing everyone needs time to refuel. For me, marrying into a family that observes Sundays as a day of rest played a significant role in my business success. Looking back I see how it gave me down space to become better.

Mentions

We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription.

Lisa's course, Flower Farming School Online: The Basics, Annual Crops, Marketing, and More!

Dave's course, Flower Farming School Online: Bulbs, Perennials, Woodies, and More!

Recommended Podcast: Discover the Word

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

Lisa, Val, Dave, and Ellen discuss the impacts of the pandemic and how the industry has moved on in the following years from the perspective of a cut-flower grower, a florist, and a wholesale plant broker.

Trend Alert: Customizing flower growing to fit your lifestyle, developing a narrow niche to focus on

Mentions

Ellen's Online School, Dave's Online School, Val's Online Mini-Workshop, Lisa's Online School

Association of Specialty Cut-Flower Growers (ASCFG)

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our email newsletters!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

This episode features a takeover of our popular weekly live Q&A session on Instagram, called Ask a Flower Farmer. This one was guest hosted by Dave Dowling of Ball/ColorLink. Dave is also a former flower farmer and the instructor for our online course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More. Dave is always happy to share his knowledge with our listeners! Here, he answers questions about many different flowers, including peonies, campanula, flowering kale, stock, calla lilies, eucalyptus, and many more.

Other topics mentioned:

Best cut-flower varieties of Baptisia, Ninebark, and Smokebush

Selling flowers to restaurants

Eucalyptus growing tips

Celosia high tunnel growing

Butterfly ranunculus harvesting

Best perennials for newer growers

Didiscus planting

Ethylene-sensitive plants

Obedient plant

Bronze Fennel

Alliums

Using beneficial insects to treat aphids

Deer-resistant perennials

Mentions

Dave's Online Course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More!

Ball/Colorlink: Wholesale Plant, Bulb, & Seed Supplier

Lisa's Online Course: Flower Farming School Online: The Basics, Annual Crops, Marketing, and More!

Ellen's Online Course: Florist School Online: Growing Your Business with Local Flower Sourcing

Lisa's Book, Cool Flowers

The Gardener's Workshop on Instagram

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

Now is the time for big-picture planning for next spring: where and when. As I am shuffling our gardens again, I am excited to embark on a smaller garden that produces more.

I know where I am planting Cool Flowers and when I should plant which leads me backward to mark the calendar with when I start transplants, have seeds on hand, get beds ready, etc.

Take a minute to review the book and related resources to plan for the biggest season of the year, spring.

Mentions:
Join the waitlist for Lisa's new book, The Cut-Flower Handbook

Get the TGW Live Shopping Phone App

Online Mini-Workshop: The No-Till Micro-Scale Flower Farm

Lisa's book Cool Flowers
Blog/Video Series: The Cool-Season Flower Chronicles
Cool Season Seeds

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our email newsletters!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

Little did I know that being afraid to sell my first flowers was actually the gift that prepared me for a career of success. Becoming a strong, confident seller was not what I thought, it was the result of becoming a prepared and professional flower farmer that led me to selling success.

Mentions

We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription.

Lisa's course, Flower Farming School Online: The Basics, Annual Crops, Marketing, and More!

Ellen's online Mini-Workshop: Preparing to Sell to Florists

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

This episode features a takeover of our popular weekly live Q&A session on Instagram, called Ask a Flower Farmer. This one was guest hosted by Dave Dowling of Ball/ColorLink. Dave is also a former flower farmer and the instructor for our online course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More. Dave has such a wealth of knowledge to share! He answers questions about many different flowers, including ranunculus, sunflowers, clarkia, celosia, peonies, amaranth, and tulips.

Other topics mentioned:

High Tunnel Growing Tips, privacy Screen Trees

Cooler Storage of Ranunculus, Sunflowers, Lilies

Harvesting of Sweet William, Clarkia, Ranunculus

Seedling Care for Celosia, Amaranth

Seedling Care under Grow Lights

Fertilizing Ranunculus

Tulip Growing/Tulip Fire

Tree Peonies

Icelandic Poppy Germination

Peony Disbudding

Planting Gladiolus over Daffodils

Butterfly Ranunculus

Mother?s Day Prep & Organization

Scouting for Thrips, Aphids, and Tarnish Plant Bugs

Mentions

Dave's Online Course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More!

Ball/Colorlink: Wholesale Plant, Bulb, & Seed Supplier

The Gardener's Workshop on Instagram

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

Lisa was recently featured on The joegardener® Show podcast, joining host Joe Lamp'l to discuss the concept of succession planting with flowers. Topics covered include:

Mentions

Full The joegardener® Show Episode #315 Podcast & Blog Post Available Here

Products: Silage Tarp, Warm Season Flower Seeds, Flower Support Netting

Soil Blocking Mix Recipe & Instructions

Book: The New Organic Grower by Eliot Coleman

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our Farm News emails!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

Join Lisa Z. and Dave Dowling as they talk about some big improvements and changes to Dave's online school! These changes benefit both current owners of the course and prospective students alike, check them out!

Mentions

Available Now! Dave's online course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More!

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our Farm News emails!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

This episode is an encore presentation of a chat with my friend and student Nicole Pitt of Flower Hill Farm. Nicole farms in Boonville, New York on the land of her childhood (and current) home. A former TV news reporter/anchor, Nicole is now in her fifth year of cut flower production, selling through a CSA, to florists, and at her newly opened nursery. In this interview, we talked about how she got into flowers, the challenges faced as she grows her business, and what the future may hold for Flower Hill Farm. Nicole?s story demonstrates how investing in education and applying it to your business?s needs as it grows can be the foundation of success.

Originally aired as Field & Garden episode #146

Mentions

Flower Hill Farm:  Website YouTube Facebook Instagram

Lisa's online course: Flower Farming School Online: The Basics, Annual Crops, Marketing, and More!

Dave's online course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

Do you refer to yourself as a flower farmer or a cut flower grower? I wonder if our verbal preference is a reflection of our subconscious focus. Either way, I believe telling our story has far more reach and impact in the future than we can imagine. Tell your story often, because it will go way beyond you. ~Lisa

P.S. Stay tuned until the end for a special message from Charissa. :)

Mentions

Lisa's Flower Farming School Online - available now!

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our Farm News emails!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

As I am facing the struggle of realigning my business priorities as my book project is wrapping up, I am revisiting class one in Flower Farming School Online which is helping me so much. It is making me take a look at what I?m doing with my business day and what I may need to do to take the next step. If you are overwhelmed in business or looking for your next move, these steps will flush out your path.

Mentions

We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription.

Lisa's Flower Farming School Online - available now!

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!

This episode features a takeover of our popular ?Ask a Flower Farmer? live Q&A session on Instagram. This one was hosted by Daniel Schavey of Petal Pickers Flower Co. in Greenville, SC. Daniel is a 7th-year flower farmer growing in zone 8a and an alumnus of most of The Gardener?s Workshop?s online courses as well. Here, he answers questions about lots of flowers, including ranunculus, sunflowers, bells of Ireland, celosia, peonies, anemones, and alliums.

Other topics covered: powdery mildew, high tunnel crops, dahlias, woodies, tulips, daffodils, fertilization techniques, learning what grows best on your farm

Mentions

Petalpickers.com: fresh flowers shipped nationwide, dahlia tuber and fall bulb sales

Lisa's Flower Farming School Online - available now!

Daniel's source for High Tunnels: ?Farmers Friend LLC

Fox Hollow Peonies on Instagram

The Gardener's Workshop on Instagram

Shop the TGW Online Store for all your seeds and supplies!

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener?s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa?s Story and connect with Lisa on social media!