Dr Umar Johnson sits with Loon to talk Candace Owens, Deion Sanders, Shedeur Sanders, the Target boycott, Trump’s DEI rollbacks, racist GoFundMe rules and the Times Square Black woman statue in Hour 3. In this clip, Umar breaks down why boycotting Target and running to Costco isn’t Black power if we don’t own anything, how DEI got gutted under Trump, and why directing Black dollars without Black ownership is just “rearranging the plantation.” He walks Loon through Rodney Hinton, Luigi Maloney and the viral white woman who made a million dollars off a racist rant—using those cases to show how GoFundMe will happily fund white violence while shutting down Black causes and even his own school campaign. Umar calls it “digital segregation” in real time, not a glitch in the system. From there they zoom in on symbolism: the casual, unemployed-looking Black woman statue in Times Square. Umar argues that in the richest business district in America, choosing that image to represent Black women—while Black women are the most educated demographic in the country—is not an accident, it’s messaging. They tie in Michael Jackson, Prince, Marvel and Black Panther, then slide into validation culture: white partners, PWIs, suburbs, Benzes and “being chosen” by white institutions as trophies for bruised Black egos. That same validation, Umar says, makes celebrities easy to buy and easy to use against their own people. Trump comes back into the convo as Umar explains how his era made open racism popular again and gave police and institutions a “Trump immunity” energy, while DEI programs quietly rolled back and barely helped Black folks even when they were funded. Later, Loon steers things to Deion Sanders and Shedeur Sanders: HBCUs, Colorado, the NFL draft and how a projected top-end quarterback ended up much lower than expected, costing tens of millions but still being used for clicks, ratings and jersey sales. Umar frames it as a lesson in power: “The league is bigger than any one family.” They wrap with Candace Owens—why Umar feels she’s ducking a real sit-down on a Black platform or at an HBCU, how interracial marriage and “snow bunny” politics fit into her brand, and why conservative sponsors might treat an honest debate with him as too risky for their image. This is executive-level conversation: history, money, sport, media and psychology all in the same hour. TIMESTAMPS (Short, punchy, searchable phrases) 00:00 – Target boycott, DEI, Trump 02:15 – Black dollars vs Black ownership 05:30 – Times Square Black woman statue 06:07 – First Black woman statue debate 12:05 – Michael Jackson, Prince, business gangster talk 15:36 – Rodney Hinton, body-cam and backlash 16:05 – Luigi Maloney & white GoFundMe wins 17:47 – Racist viral woman makes $1M 18:17 – Umar’s school GoFundMe shut down 19:19 – Rodney Hinton vs the system, not one cop 22:32 – “Get off my porch” new boundaries with white neighbors 23:13 – Consequences for police brutality conversation 31:34 – Trump era & making racism popular again 33:23 – Garvey, Huey, H. Rap Brown: hardship breeds leaders 35:07 – Target to Costco isn’t liberation 39:01 – Times Square statue as propaganda 44:57 – Reading the official art statement 47:24 – Why that image in the richest district? 48:25 – Deion Sanders, HBCUs and power structure 51:11 – Candace Owens challenge revisited 53:49 – Candace, interracial marriage & validation 57:43 – Candace as part of conservative corporate machine 1:01:10 – Colorado draft class “sabotage” & Shedeur’s slide 1:03:29 – Deion leaving HBCU “for his sons” debate 1:04:06 – Plantation analogy: who really runs the league 1:06:02 – Deion vs Muhammad Ali comparison 1:06:42 – Shedeur’s drive coming from greatness 1:10:01 – “I’m spending your money for you” industry game 1:14:27 – Jalen Rose jersey & team likeness loophole Join the Patreon for full episodes & early drops: https://patreon.com/ItsUpTherePodcast Tap in with the Discord community: https://discord.gg/3AwsHfDcJB Binge past episodes of It’s Up There Podcast: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N #DrUmarJohnson #ItsUpTherePodcast #Loon #DeionSanders #ShedeurSanders #CandaceOwens #TargetBoycott #GoFundMe #BlackEconomics #TimesSquare #BlackWomen #HBCU #NFLDraft #ColoradoBuffaloes #blackmedia

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Netflix dropped the new four-part documentary “The Reckoning,” centered on Sean “Diddy” Combs — and the world is reacting. In this solo deep-dive, Loon dissects the psychology, the industry politics, the missing pieces, and the dangerous narratives inside the doc. From Diddy recording himself days before jail…To Netflix allegedly merging two different documentaries…To 50 Cent being used as a “cultural shield”…To Cassie’s disturbing hallway footage…This episode breaks down the entire ecosystem behind one of the most controversial releases of the decade. This isn’t gossip.This is executive-level commentary on culture, business, manipulation, and media power. 0:00 – The Setup: Why this documentary changed the conversation 1:17 – Why podcasting is entering a dangerous phase 3:33 – “Diddy is too powerful to be held accountable” 4:38 – The two myths about powerful men 7:13 – Why was Diddy recording himself before jail? 8:45 – The flaw in Diddy’s inner circle: “No one will even hold a camera” 10:06 – The psychology of the entertainer under pressure 12:00 – People understand narratives but don’t know how to respond to them 13:33 – Netflix’s hidden play: two documentaries mashed into one 14:33 – The footage ownership loophole nobody talks about 16:33 – How Netflix used 50 Cent as a shield 18:22 – Why big corporations lean on cultural figures when lines get blurry 21:18 – “Poor people started these narratives” – the rise of YouTube power 23:13 – Diddy’s manipulation tactics exposed 25:04 – The “bat story” and the illusion of intimidation 27:26 – The claim about Diddy hitting his mom & why it feels off 29:23 – Why the Tupac & Biggie section proves Netflix had another agenda 32:07 – Charging Biggie’s family for the funeral: Industry hypocrisy 34:27 – The Cassie hotel foot Hit LIKE, SUBSCRIBE, and SHARE this episode.Join the Patreon community for exclusive content, longer audio versions, early releases, and behind-the-scenes insight.Your support pushes this independent platform forward every single week. ? LINKS JOIN THE PATREON:https://patreon.com/ItsUpTherePodcast JOIN THE DISCORD:https://discord.gg/3AwsHfDcJB LISTEN ON AUDIO (Black Effect / iHeart / Spotify / Apple):(Insert your links here – you prefer no placeholders, so add exact URLs) WATCH THE FULL PLAYLIST OF EPISODES:https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N #Diddy #DiddyDocumentary #TheReckoning #Netflix #50Cent #Cassie #BadBoyRecords #HipHopCulture #ItsUpTherePodcast #Loon #ExecutivesOfCulture #MediaPower #HipHopCommentary Diddy, Diddy documentary, The Reckoning Netflix, Sean Combs, 50 Cent documentary, Cassie footage, Bad Boy Records, hip hop commentary, culture podcast, Loon podcast, Its Up There Podcast, Netflix doc reaction, Diddy arrest, Diddy case breakdown, Tupac Biggie documentary, industry politics, manipulation in entertainment, media narratives, hip hop news, rap documentary breakdown If you want, I can also create: ? Thumbnail text options? Pinned comment? Short-form versions for YouTube Shorts, IG, TikTok Just tell me the next deliverable.

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T-Pain Exposes DJ Khaled “Brother” Game, Labels Want Spotify Raise, DEI Money Vanishes for Pods In this solo episode, Loon breaks down why T-Pain’s “nobody is your brother” rant on Shannon Sharpe hit harder than people think, what it really means when DJ Khaled uses “brother” like a promo code, and how the family word gets weaponized to cloak bad business in music and media. From Ace Hood’s seven-figure exit from We The Best to labels quietly pushing Spotify to raise prices while keeping artist splits the same, Loon explains why music is still on a rookie contract, how Netflix vs cable exposed the new “add-on hustle,” and why AI plus streaming turned fans into secret investors. Then he pivots to podcasting: DEI checks drying up, black creators getting cut when the government paperwork changes, the Joe Budden universe, “sous-chefs” getting bravado off someone else’s work, and why pods like Need to Know and Bigger Picture struggled once DEI budgets disappeared. Loon lays out why he refuses pity-party money, how he’s retraining his audience to pay for value, and what it means for the future of It’s Up There Podcast. 00:00 – Intro, holidays & “fish sandwich vs fishing rod” 03:12 – T-Pain on Shannon Sharpe: “Nobody is your brother” 03:53 – DJ Khaled, the “brother” promo code & being used 08:13 – Weaponizing the family word in music & business 10:28 – Roc La Familia, mob names & fake “family” labels 12:35 – T-Pain’s legacy vs putting people on 15:05 – “If they make the sea, I make the sail” – Loon’s method 15:25 – Ace Hood vs DJ Khaled: 7-figure exit from We The Best 17:02 – Clip: Ace Hood explains the million-dollar number 20:43 – Connecting T-Pain, Ace Hood & Khaled’s sweet spot 22:11 – Labels push Spotify to raise prices 24:21 – Netflix vs cable: devaluing live TV & changing behavior 27:03 – Add-on hustle: subscriptions as the new cable 27:39 – Artists still hustling like it’s the 80s 29:34 – AI, labels & training models on artist voices 31:13 – Labels renegotiate subscriptions, not artist splits 33:45 – Streaming, secret shareholders & rookie contracts 35:11 – Knife vs pie: who controls splits in music 35:38 – Podcasting leaves its rookie deal 36:55 – Bigger Picture & Need to Know podcast cancellations 38:36 – Clip: DEI money stops and ads dry up 40:33 – Joe Budden universe & sous-chef bravado 43:19 – DEI, pity parties & token black shows 45:10 – Joe Budden, Flip, Surf & chemistry challenges 47:32 – Changing customer behavior vs artists standing still 49:56 – Dark time for pods & Loon’s long game 50:32 – Tease for the future of It’s Up There Podcast T-Pain said “nobody is your brother,” then brought up DJ Khaled by name. We unpacked that, Ace Hood’s 7-figure exit, labels pushing Spotify to raise prices without changing splits, AI training on artist voices, and how DEI money stopped and a lot of black pods folded when the checks dried up. Drop your thoughts: 1?? Have you ever had the “brother/family” word used on you in business? 2?? Should labels be able to raise prices on Spotify without changing artist splits? 3?? Do you think DEI helped black creators, or just made us temporary line items? Full uncut audio and extra solo episodes live on Patreon: https://patreon.com/ItsUpTherePodcast Tap into the Discord (Looniverse) here: https://discord.gg/3AwsHfDcJB Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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Charleston White returns to It’s Up There Podcast with Loon for Hour 3 to talk Cardi B, Stefon Diggs, Offset, his own lost baby story, the viral HBCU setup, Woody’s hood, NBA YoungBoy, NLE Choppa and more. This is the third hour of the same sit-down. After walking out and coming back, Charleston gets into the stuff the internet argues about but never really breaks down: relationships, status, fatherhood, street loyalty, internet character vs real life, and the cost of going viral the wrong way. In this episode: • Cardi B, Stefon Diggs and Offset headlines and what Charleston thinks they say about modern celebrity relationships. • Charleston tells the story of getting a girl pregnant in the middle of chaos, losing the baby, and why he jokes about almost having a “Tupac baby.” • Woody forgiving him after all the disrespect, going to Woody’s hood alone, and literally falling asleep in the “lion’s den.” • The HBCU panel that turned into a viral chase moment, why he felt set up, and how it cost him real money in shows and bookings. • Africans vs Black Americans, who controls the programming, and why he says you can’t just “un-teach” what this system did. • Married women, having babies, tricking, value, and how the MeToo era changed the game. • NBA YoungBoy’s influence, NLE Choppa dimming his own brand, and what happens when you give your voice to someone with more power. • The difference between Charleston White the character and the man behind it, and how Loon is trying to document both without clout-chasing. Tap in, drop your timestamp and let us know what part hit you the hardest. 0:00 – Hour 3 opens: “If you were Woody, would you forgive you?” 1:00 – Charleston riding to Woody’s hood alone and sleeping in the lions’ den 4:30 – Breaking down the viral HBCU moment and why he ran after the event 10:30 – Talking money: bookings, cancellations and the real cost of going viral 13:30 – Africans vs Black Americans and why he says they aren’t on the same page 16:00 – “Is it wrong for a married woman to have a baby?” hoes vs wives talk 24:30 – Tricking, paying, and who really sets the value in dating 25:50 – The hood girl, getting her pregnant, losing the baby and the “Tupac baby” bar 33:30 – NBA YoungBoy, NLE Choppa and how an artist can dim his own brand 40:00 – Rebranding, who sees him as a villain vs who sees the message 41:30 – HBCU fallout, losing over six figures in shows and speaking gigs 43:30 – New movies, TV opportunities and a major game show hosting look 46:00 – Character vs real person + the “R. Kelly peed, Robert didn’t” line 47:00 – Loon closes Hour 3 and speaks to his family and day-ones #ItsUpTherePodcast #CharlestonWhite #CardiB #StefonDiggs #Offset #NBAYoungBoy #NLEChoppa #HBCU Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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In this solo episode, Loon spins the block on a wild week in culture—why he refused to let Charleston White tear down Young Thug in “character mode,” how Blueface and Chrisean Rock dragged Offset and Cardi B into their circus, and what Summer Walker’s “Ms. Pizza Hut” moment really says about modern love, side pieces, and money-based dating. transcript_Document (28)

This one ain’t just gossip—it’s game. Loon breaks down loud love, weaponized clout, side-chick contracts, and why podcasting lost its way chasing headlines instead of breaking down the business behind the music.

00:00 – Intro, holidays & Patreon tribe

02:45 – Clearing up Charleston White Part 2 & Akademiks

03:27 – Why Loon refused the Young Thug convo

04:14 – Charleston admits “character mode” & chasing the algorithm

05:07 – 50K off NBA YoungBoy drama & clip hustling

06:25 – Is Loon biased or just loyal?

08:59 – Security culture & fake tough talk online

09:57 – Podcasting lost the plot

10:39 – Labels turned into tech companies in front of us

11:50 – Loon’s 2026 mission for real game

12:21 – Blueface & Chrisean: case study in unpredictable love

14:41 – Offset & Chrisean rumors resurface

15:18 – Blueface claims she smashed Offset at Cardi’s house

16:26 – Chrisean claps back on IG Live

20:21 – Intense love vs long-term love

22:29 – Loud love as technique

24:03 – “You fall victim to technique” – boxing & relationships

26:51 – Summer Walker & Rich The Kid “Pizza Hut” audio

29:13 – Summer’s response to Tori Brixx

31:56 – Tori, fights, baby mamas & no self-respect

33:17 – “I don’t even like him” – is that cap?

35:12 – Side-chick math: twice a year vs 300K

40:04 – Why some prefer being the side

41:20 – Closing thoughts on love, money & roles

#ItsUpTherePodcast #Loon #CharlestonWhite #YoungThug #DJAkademiks #Blueface #ChriseanRock #Offset #CardiB #SummerWalker #RichTheKid #ToriBrixx #HipHopPodcast #BlackEffect #iHeartRadio

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Charleston White returns after walking out for a HEATED interview with Loon—clashing over Tekashi 6ix9ine being “gangsta,” calling out DJ Akademiks on NBA YoungBoy’s money, and answering for Lil Woody. Full description (SEO-optimized, no timestamps) Charleston White comes back after the walkout and the room catches fire. Loon forces specifics: Was Tekashi 6ix9ine really “gangsta” or was it performance? Charleston doubles down that 6ix9ine was active, and Loon demands receipts—where, when, who. They pivot to DJ Akademiks and whether his coverage helped or hurt NBA YoungBoy’s money—brand deals, touring energy, and how one post can tax a bag. Charleston speaks directly on Lil Woody and the “fear” talk, draws a line between being strategic and being scared, and says it on camera. The episode also hits the culture’s pressure points: Young Thug and rap lyrics in court (art vs evidence), Adin Ross access/security, police vs street codes, and whether labels/algorithms profit from pain (drill trauma from Chicago/Jacksonville to the timeline). This is not a clip farm—this is the full confrontation people said would never happen after the walkout. What you’ll hear (no spoilers): • 6ix9ine debate that nearly goes left (definition vs myth) • Ak’s role in YoungBoy coverage and money narratives • Lil Woody addressed directly: stance, fear, and consequences • Thug’s lyrics, prosecutors, and the line between art and confession • Police vs street integrity when cameras are off • Labels, clicks, and who actually profits when violence trends Join the community / support the show • Discord: https://discord.gg/3AwsHfDcJB • Patreon (early drops, longer audio, lives): https://patreon.com/ItsUpTherePodcast Listen everywhere (Black Effect / iHeart) – search It’s Up There Podcast. Calls to action If you rock with real conversations: Subscribe, Like, Comment your take (be specific), and share this episode with someone who only saw the clips. Charleston White CAME BACK SWINGING— 6ix9ine “Gangsta” Debate, Akademiks + Woody & Youngboy (DRAMA) Charleston White RETURNS: Defends 6ix9ine + Akademiks COSTING YoungBoy MILLIONS + Woody Response Charleston White RETURNS: Akademiks Cost NBA YoungBoy A Bag + 6ix9ine + Woody, Youngboy & Adin Ross 0:00 Return after walkout — why Charleston came back 2:01 Temperature check — it gets heated earl 4:45 6ix9ine “gangsta” debate starts (voices rise) 8:12 Loon calls for receipts — did 6ix9ine really move like that? 12:05 “Ak fell off?” — Is Akademiks hurting YoungBoy’s money? 16:18 YoungBoy energy & crowd psychology — security stories 20:40 Lil Woody comes up — is Charleston scared? direct answer 24:33 Street codes vs police protection — who’s really safe? 28:55 Young Thug: when lyrics meet the courtroom 33:14 Drill culture & trauma — kids, labels, algorithms 37:02 Media, incentives, and who benefits from pain 40:11 Final exchange — where they still disagree 42:10 Closing — what gets finished today #ItsUpTherePodcast #CharlestonWhite #Tekashi6ix9ine #DJAkademiks #NBAYoungBoy #YoungThug #LilWoody #adinross Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6... Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepod... ?Unreleased Interviews https://www.patreon.com/itsuptherepod... ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8... ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_G... ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast... ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepod...

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Future’s brother Casino raided by FBI/DEA for 21 kilos and $380K—I break down the fentanyl pipeline, press-table math, cartel claims, DJ Akademiks vs NBA YoungBoy’s money, Adin Ross access, Young Thug lyrics in court. The FBI/DEA press conference on Freebandz Casino dropped heavy numbers—21 kilos, $380K in cash, pill presses, counting machines, LV-stamped pills—and the internet ran with it like every headline equals truth. I slow this down. What do the feds say for TV vs what the street math really is? Why do busts get timed near the “motherload” play? And how does that splash back on Future, his family, and ATL politics even when proximity gets read as participation? We track the fentanyl shift—how it replaced heroin, why “pure” claims get thrown around, and who benefits when a crisis becomes a market. Then we move from product talk to people talk: the ecosystem around a star. “Stop counting another man’s money.” Fame ≠ funds. There’s overhead, lawsuits, kids, payrolls, taxes, and a community that wants help without understanding cost. The goal is to feed your people without bleeding your brand—gifts, not allowances; build men, not dependents. On media power: I break down DJ Akademiks vs NBA YoungBoy’s bag. Did the coverage help or hurt in real dollars—deals, touring optics, brand risk? That’s not vibes; that’s receipts and risk. On access optics: the Adin Ross conversation isn’t just clout—its security, insurance, and venue politics. When a crowd gets pre-framed as dangerous, are we protecting the artist or creating the exact tension we fear? On the courts: we take Young Thug and the rap-lyrics-as-evidence debate. Where’s the line between art and confession when prosecutors cherry-pick bars for narrative power? Culture wants truth; the court wants convictions. On codes and survival: Internet culture rewards role-playing “street,” but real life has consequences. Police vs street codes isn’t a slogan—it’s a survival decision families live with when cameras are off. Finally, the machine: labels and algorithms that profit from pain—from drill headlines to trending tragedies. Who cashes out, and who pays the bill after the streams clear? This is not a clip farm. It’s a full executive breakdown of headlines, incentives, and the choices men have to make under pressure. Join the community / support the show • Discord: https://discord.gg/3AwsHfDcJB • Patreon (early drops, longer audio, lives): https://patreon.com/ItsUpTherePodcast Listen everywhere (Black Effect / iHeart) Search It’s Up There Podcast on all platforms. • Subscribe, like, and drop a specific take (what did the feds overstate? did media help or hurt YB? should lyrics ever count as evidence?) • Share this with somebody who only reads headlines. #ItsUpTherePodcast #Future #Freebandz #Casino #FBI #DEA #Fentanyl #DJAkademiks #NBAYoungBoy #YoungThug #RapLyrics #hiphoppodcast Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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DJ Akademiks, Young Thug, Big Bank, Woody, Charleston White, Adin Ross and Loon all collide in this It’s Up There Podcast episode about clout, integrity and Atlanta culture. DJ Akademiks, Young Thug, Big Bank, Woody, Charleston White, Adin Ross and Loon all collide in this It’s Up There Podcast episode about clout, integrity and Atlanta culture. In this solo breakdown, Loon explains how he and Big Bank were the two platforms Young Thug trusted, how Big Bank let Woody talk about Thug, and why Loon refused to let Charleston White speak on Thug in full character mode. Akademiks then used that contrast to pit Loon and Big Bank against each other, lie on Loon’s name, and keep up his pattern of wrecking rappers and misleading streamers like Adin Ross for content and clout. Loon walks you through the real context behind the viral clips, why he stopped the Thug conversation, and how today’s media profits from opposition takes, police energy and chaos instead of real understanding and loyalty. In this episode, Loon gets into: DJ Akademiks vs Loon vs Big Bank – how Ak used Big Bank’s viral interview with Woody to attack Loon for blocking Thug talk with Charleston White Young Thug’s trust – why Thug sat with Loon and Big Bank when things got dark, and what that means now that his name is being used for clicks Woody vs Charleston White – both don’t care for Thug, but one was allowed to talk and one wasn’t, and why that was a conscious choice Blocking Charleston’s Thug convo – character mode, open cases, the clip ecosystem and why Loon refused a cheap viral moment Akademiks ruining rappers around him – the pattern with rappers he stands next to, and why Loon calls him a wrecking ball Akademiks lying to Adin Ross – fake “industry pull,” promising access he doesn’t have, and dragging streamers into rap fires Clout vs integrity – why the culture rewards the mess and punishes boundaries, and what that costs long term Real ATL loyalty vs WiFi relationships – “you come together, you leave together,” and people who stand on you without being told Media infiltration & police energy – outsiders shaping narratives on the culture with no real codes Why Loon isn’t triggerable – executive-level conversations, staying calm, and still being willing to stand on business when disrespected This episode is about more than one clip. It’s about how the game is being played, who really stands for the culture, and why sometimes the most viral decision is not the right one. Watch more from It’s Up There Podcast w/ Loon: ? Full Episode Playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N ? Listen on Black Effect / iHeart / anywhere you get podcasts Tap In With The Looniverse: ? Patreon (early episodes, audio, extras): https://patreon.com/ItsUpTherePodcast ? Discord (community & convo): https://discord.gg/3AwsHfDcJB ? Follow on socials: Instagram / TikTok / Snapchat / Facebook – @ItsUpTherePodcast #DJAkademiks #YoungThug #BigBank #CharlestonWhite #AdinRoss #ItsUpTherePodcast 0:00 - Introduction & Setting the Stage for Heated Interview 2:15 - Charleston White Explains "Character Mode" - Key Context 4:30 - NBA YoungBoy Fans Discussion - "Retarded" Comments Addressed 7:45 - Tension Builds - Charleston's Controversial Takes on Black Youth 10:20 - HEATED MOMENT: Young Thug Topic Introduced 11:50 - Loon SHUTS DOWN Young Thug Discussion - "Not in Character Mode" 13:30 - Charleston Gets Aggressive - "What Kind of N***a Would I Be?" 15:10 - Victims of Crime Discussion - Charleston Challenges Host 17:25 - EXPLOSIVE EXCHANGE: "Let's Talk About Victims Then!" 19:40 - Charleston Calls Out Platform Bias - Accuses Host of Protecting Thug 22:00 - Host Explains His Position - Personal Relationships vs Journalism 24:15 - Rich Homie Quan's Father Reference - More Heated Discussion 26:30 - Charleston's Street Credibility Claims - "I Never Shot a Gun" 28:45 - Full Character Mode Activated - Conversation Gets Chaotic 31:20 - DJ Academics Response Discussion - "Low Budget A** N***a" 33:50 - Host Breaks Down Why He Stopped Young Thug Conversation 36:10 - Takashi 6ix9ine Comments - Home Invasion Discussion 38:25 - Charleston White WALKS OUT - Interview Ends Abruptly 40:00 - Post-Interview Analysis - Host Explains His Thought Process 42:30 - Algorithm vs Reality - Content Creation Ethics Discussion 45:15 - Response to Critics & Commentary on Media Integrity 47:40 - Final Thoughts on Protecting Relationships vs Journalism 50:00 - Conclusion & What's Next

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In this impactful episode, Big Loon breaks down the crucial differences between toxic love and authentic connection, offering deep insight into how communication and vulnerability shape healthy relationships. He examines how societal expectations often teach men to equate silence with strength, creating emotional barriers that damage intimacy and trust. Through candid reflection, Loon encourages listeners to confront these patterns, embrace emotional honesty, and build relationships rooted in accountability, openness, and genuine care. This episode serves as a powerful reminder that real love requires courage, communication, and the willingness to unlearn toxic habits.

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Charleston White and Loon face off in one of the most explosive interviews of 2025 — Charleston White returns to It’s Up There Podcast to debate NBA YoungBoy, Young Thug, and the blurred line between character and accountability in hip hop. What starts as a deep cultural conversation quickly spirals into chaos after Loon bans any Young Thug discussion, leading Charleston to call a detective mid-show and storm off set. From the jump, Loon sets the tone: “This platform documents our culture, but we slow it down long enough to understand why things happen.” Charleston, however, comes in swinging — saying YoungBoy’s fans are “retarded,” that most Black people are “dumb and traumatized,” and that he only plays an “internet character” to shock the world. Loon challenges him on that rhetoric, pointing out how white institutions weaponize language against Black children, sparking one of the most heated back-and-forths you’ll ever see on camera. The argument moves from NBA YoungBoy’s tour and fanbase, to Young Thug’s case, to fatherhood, money, and manhood. Loon stands firm: “We’re not talking about Thug — that’s my little homie.” Charleston refuses to back down, shouting, “Let me call the detective!” before walking off set in frustration. This episode is everything It’s Up There Podcast stands for — honest, uncomfortable, and unfiltered. Loon keeps it grounded in respect and intellect; Charleston pushes every emotional button possible. What unfolds is part debate, part cultural mirror, and fully viral. ?? Watch the full episode to see how it all unraveled when Charleston White clashed with Loon over NBA YoungBoy, called a detective on air, and walked off after being banned from talking about Young Thug. 0:00 - Introduction to Up There Podcast & Context Setting 2:15 - Charleston's Recent Tour & Comedy Updates 3:40 - Discussion About Charleston's Internet Character vs Real Life 5:30 - Charleston Explains His Dolomite-Inspired Persona 7:10 - NBA YoungBoy Concert Incident & Say Cheese Interview Backstory 9:45 - Host Challenges Charleston About "Playing" vs Business 11:20 - First Signs of Tension - Character vs Elite Status Debate 13:30 - Charleston Discusses Working with Children & Real Community Work 15:00 - Commercial Break - Prize Picks Sponsorship 16:45 - Return from Break - Internet Celebrity vs Real Life Fame 18:50 - Heated Exchange About "Tit for Tat" Communication Style 20:15 - Charleston Gets Frustrated About Interview Flow 21:30 - Host Attempts to Reset Conversation Energy 23:10 - Charleston's Comments About NBA YoungBoy Fans Addressed 25:20 - Major Tension Point - Discussion of R-Word Usage 27:00 - Reading Statistics & Research Claims by Charleston 28:45 - Host Pushes Back on Generalizations About Black Children 30:30 - Charleston Defends His Controversial Language 32:15 - Attempt to Discuss Young Thug Situation 33:40 - Charleston Wants to Focus on Crime Victims Instead 35:00 - Host Refuses to Discuss Young Thug Out of Respect 36:20 - Heated Exchange About Past Criminal Records 38:10 - Personal Attacks About Parenting & Prison Time 39:45 - Charleston's Defensive Response About His Past 41:15 - Interview Breaks Down Completely 42:30 - Charleston Expresses Exhaustion with Black Media 43:45 - Final Escalation & Charleston's Decision to Leave 45:00 - Charleston White Walks Out 46:10 - Host's Closing Thoughts & Reflection ? Join the movement Patreon: https://patreon.com/ItsUpTherePodcast Discord: https://discord.gg/3AwsHfDcJB Full Episodes Playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N #CharlestonWhite #NBAYoungBoy #YoungThug #Loon #ItsUpTherePodcast #HipHopPodcast #PodcastDrama #CultureConversation #BlackEffect #iHeartPodcastJoin Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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Big Boogie interview on It’s Up There Podcast with Loon—CMG, Yo Gotti, Big Jook, Young Dolph, Pooh Shiesty, Glorilla vs Sexyy Red, Memphis rap, dancing video, fatherhood, Mental Healing, Louisiana to Memphis. From the jump, Loon and Big Boogie lock in on the mindset behind an artist who built momentum without leaning on features—how work rate, family, and real loyalty turn a buzz into staying power. No spoilers: this conversation explores the business and the person, touching the pressures of moving city to city, keeping peace while protecting your brand, and why the women’s response in the clubs is a signal—not a gimmick. Boogie speaks on navigating the Memphis ecosystem without picking every fight, learning from OGs while steering clear of internet traps, and making music that travels because the story is bigger than a moment. He also opens up about being a present father, finding his balance, and why smiling through the noise can be a superpower in a culture that tries to weaponize confidence. You’ll feel the executive energy: marketing instincts, team structure, and what it means to be signed to a rapper-turned-exec while still moving like a self-starter. There’s game here about touring, fans, and protecting your name—told with the humor and honesty that make Boogie magnetic on and off stage. Tap in, join the conversation, and tell a friend to pull up—It’s Up There Podcast keeps it cultural, strategic, and real. Links (tap to support the platform): Patreon (early access + exclusives): https://patreon.com/ItsUpTherePodcast Discord (community): https://discord.gg/3AwsHfDcJB Full episodes playlist: https://youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N Hashtags: #BigBoogie #ItsUpTherePodcast #Loon #CMG #MemphisRap #YoGotti #HipHopCulture #MentalHealing #SouthernRap #ArtistDevelopment 0:00 - Introduction & Big Boogie's Current State of Mind 2:15 - PrizePicks Sponsorship & Gaming Culture Connection 4:30 - Tour Life Stories: Living on the Road 365 Days 6:45 - Heartfelt Tour Moment: Giving Mom 400 Roses on Stage in St. Louis 9:20 - The CMG Signing Story: How Sauce & Big Juke Discovered Him 13:10 - Memphis Loyalty: Why He'll Always Rep His City 16:35 - "Mental Healing" Success: 110+ Million Streams & What It Means 19:50 - Dancing Video Controversy: How He Turned Criticism Into Confidence 24:15 - Relationship With His OGs: Real Guidance & Street Wisdom 28:40 - Learning From Criticism: When OGs Checked Him About Spending 32:25 - Collaboration Dreams: Why He Wants to Work With Lil Wayne 37:45 - Family Protection Philosophy: Being a Provider & Father Figure 42:30 - Confidence Advice: How to Handle Internet Haters & Criticism 46:15 - Memphis Rap Scene: Navigating Loyalty vs Industry Politics 50:20 - Career Reflections: From Street Life to Superstar Status 53:45 - Staying Genuine: Why Authenticity Matters More Than Fame 57:30 - Future Plans & Message to Young Artists 60:10 - Closing Thoughts & Final Words of Wisdom Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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In this powerful episode, Big Loon delivers a compelling message on the dangers of silence, especially among men, when it comes to accountability and emotional expression. He challenges the misconception that silence equals strength, revealing how avoidance can lead to broken communication, strained relationships, and even risk to one’s well-being. The discussion underscores the importance of honesty, vulnerability, and open dialogue—both in personal relationships and within the broader community. Big Loon encourages listeners to replace silence with transparency, reminding men that true strength lies in communication, connection, and self-awareness.

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Loon’s solo It’s Up There Podcast episode explores Marshawn Kneeland, mental health and accountability, the Gervonta Davis vs Jake Paul cancellation, and Chauncey Billups gambling allegations in sports. Full description: In this solo installment of The Itinerary, Loon zooms in on a tough truth: success doesn’t shield you from struggle. He opens with the tragic news around Marshawn Kneeland and unpacks how depression can hide in plain sight—even when the world thinks you’re winning. He speaks to fathers, sons, and families about pressure, purpose, and why we have to “lift the vibration” instead of campaigning for pain. From there, Loon breaks down the Gervonta Davis vs. Jake Paul cancellation—what that means for fighters, platforms, and the evolving fight business—and reacts to industry voices weighing in. He then examines the ripple effects of sports betting on integrity, using the Chauncey Billups and Terry Rozier headlines as a launchpad to discuss how gambling, coaching decisions, and player props can collide with the culture of competition. This is premium editorial from the creator’s chair: perspective, data points, and game for anyone trying to build something real in a noisy algorithm. If you’re here for honest talk about mental health, money, media, and manhood—tap in. #ItsUpTherePodcast #Loon #MarshawnKneeland #MentalHealth #GervontaDavis #JakePaul #ChaunceyBillups #SportsBetting #HipHopCulture #BlackEffect #iHeartPodcast ? Join the movement Patreon: https://patreon.com/ItsUpTherePodcast Discord: https://discord.gg/3AwsHfDcJB Full Episodes Playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N #ItsUpTherePodcast #Loon #MarshawnKneeland #MentalHealth #GervontaDavis #JakePaul #ChaunceyBillups #SportsBetting #HipHopCulture #BlackEffect #iHeartPodcastJoin 0:00 The Itinerary intro: why solo episodes & brand clarity 1:56 Creators vs algorithm: CTR, recs & discovery reality 5:37 Setting today’s docket: Chauncey Billups, gambling, Akademiks mention 16:42 Marshawn Kneeland—touchdown joy, days later tragedy; depression doesn’t discriminate 24:52 Prayers to the family; why we miss hidden signs of depression 25:10 Gervonta Davis vs Jake Paul—Netflix event canceled; industry reactions begin 27:53 Roy Jones Jr. perspective—“you knew what it was” (business accountability) 29:42 Loon’s take on Tank: mindset, career turbulence & emotional resets 41:58 Federal arrests: alleged gambling schemes, player props & integrity risk 46:14 Clarifying Chauncey Billups reporting; poker angle vs fixing games 52:13 Why college sports may be the real red zone for point-shaving 58:30 Old rumblings about celebrity poker & “cheated games” discourse 1:03:54 Are outcomes, reputation, and safety now entangled with high-stakes gambling? Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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Bloody Jay sits down to speak on Young Thug, YFN Lucci, Lil Baby, Gunna, Boosie, Kevin Gates, the YSL RICO case, Fulton County, Atlanta street politics, probation rules, and why he’s distancing himself now. This is Part 2 of Bloody Jay’s full interview. He explains how he moved with both Young Thug and YFN Lucci before the beef, why he chose Lucci when Atlanta split, how everybody got locked, and what changed after he came home. He breaks down Thug and Lucci cooling the situation, Lil Baby bringing Lucci on stage in Atlanta, and why he Cant stand next to Lucci today even after the “we good” moment. He talks about Fulton County using rap lyrics and music videos like RICO evidence, and how that almost glued his name into other people’s cases. Bloody Jay also calls out the industry. He shows love to Boosie and Kevin Gates for actually showing up in real life, not just posting, and he speaks on how people moved around Young Thug, Gunna, and the politics of paperwork. This is not a clip. This is the full context, uncut energy, and street history from someone who was there. 0:00 Bloody Jay on YFN Lucci Ban 2:00 Young Thug vs Lucci Atlanta History 4:00 Choosing Lucci Over Young Thug 6:00 Everybody Locked After Beef 8:00 Federal Time “United States vs Me” 10:00 Fulton County RICO Watch 12:00 Thug Left Fighting Alone 14:00 Why I Won’t Work With Lucci 16:00 Boosie Federal Case Talk 18:00 Boosie Legend Status Explained 20:00 Lil Baby Brings Lucci Out 22:00 Atlanta Reacted To That Moment 24:00 Rod Wave and Uncle D Story 26:00 Kevin Gates Pulled Up Solo 28:00 Sauce Walka Real Support 30:00 Gunna Paperwork Conversation 32:00 Lyrics Used As Evidence 34:00 Fulton County Targeting Rappers 36:00 Boosie vs The System 38:00 Kevin Gates Brotherhood Story 40:00 Rod Wave Respect Moment 42:00 Atlanta Music Politics Uncovered 44:00 Lucci Probation and Restrictions 46:00 Thug RICO Fallout Explained 48:00 Lucci and Thug Make Peace 50:00 Atlanta Fake Unity Conversation 52:00 Paperwork Talk Across Atlanta 54:00 Boosie Independent Millions 56:00 Real vs Fake Supporters 58:00 Bloody Jay Next Chapter Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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Snoop Dogg Flips Off Cash Money + Lil Wayne's NO SHOW Strategy + Juvenile's Opening DISASTER! Cash Money Records Verzuz No Limit + Snoop Dogg IGNORES Cash Money Handshakes + Lil Wayne's NO-SHOW, Cash Money's BIGGEST MISTAKE During the No Limit Verzuz Battle EXPOSED! + Lil Wayne Drake & Nicki Our reaction and breakdown of the epic Cash Money Records vs No Limit Records Verzuz battle that went down at ComplexCon Las Vegas. We analyze every moment from this legendary New Orleans hip hop showdown featuring Juvenile, Master P, Big Tymers, B.G., Mia X, Silkk the Shocker, and the Hot Boyz going head-to-head in one of the most anticipated Verzuz battles ever. In this reaction video, we break down the performances round by round, discussing Juvenile's commanding stage presence as he carried Cash Money through classics like "Slow Motion," "Set It Off," and "400 Degreez" in Lil Wayne's absence. We analyze Mia X's show-stopping performances of "Bout It Bout It II" that had the crowd going crazy and Master P's veteran moves with hits like "Make Em Say Ughh" and "Ice Cream Man." The battle showcased southern rap legends delivering iconic tracks that defined 90s and early 2000s hip hop culture. We discuss the strategic choices both sides made, from Cash Money opening with Juvenile to No Limit's deep catalog showcase. Our analysis covers the crowd reactions, stage presence, and which performances hit different during the live battle. We break down memorable moments like B.G.'s "Bling Bling" performance, Big Tymers bringing "Still Fly" energy, and how both labels represented New Orleans hip hop at its finest. The Verzuz battle proved why Cash Money Records and No Limit Records remain two of the most influential labels in hip hop history, with Master P and Birdman's legacies on full display through their artists' performances. #VerzuzReaction #CashMoneyVsNoLimit #NewOrleansHipHop #SouthernRap #Juvenile #MasterP #BigTymers #MiaX #VerzuzBattle #HipHopReaction #CashMoneyRecords #NoLimitRecords #90sHipHop #ComplexCon #HipHopHistory 0:00 - Intro 2:30 - Snoop Dogg's Performance Analysis 5:15 - The Energy & Stage Presence Breakdown 8:45 - Versus Battle Strategy Discussion 12:20 - Cash Money's First Opportunity Analysis 15:30 - Lil Wayne's Absence Impact 18:45 - Turk's Role & Missing Star Power 22:10 - Juvenile's Strategic Positioning 25:35 - The Wayne Effect Discussion 28:50 - Cash Money's Multiplication Philosophy 32:15 - NBA YoungBoy & New Generation 35:40 - Pete's YN Energy Commentary 39:20 - Tour Circuit & Apple Music Discussion 42:55 - Silk's South Representation 46:30 - Business Model Comparisons 50:15 - Hip Hop Culture & Legacy Talk 53:45 - Southern Rap Impact Analysis 57:20 - Record Label Strategies 60:30 - Final Thoughts & Wrap-Up Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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Ace Hood Responds to DJ Khaled On The Breakfast Club + Future Vs T-Pain + Fake Watch BET Moment , Ace Hood pulls up to It’s Up There Podcast for a rare, executive-level convo on faith, reinvention, and the business behind the hits—“Bugatti,” “Hustle Hard,” “Body 2 Body,” “Ride,” “Cash Flow.” Loon and Ace break down label politics, independence vs. majors, the million-dollar exit talk, why some features never clear, radio strategy, Miami/Broward support, and how artists get trapped paying $10–25k/month to “teams” that don’t produce. They also unpack the T-Pain / Future / Auto-Tune discourse around the “Bugatti” era, the Breakfast Club clip with DJ Khaled, and Ace’s perspective on keeping God first when the industry turns weird. Plus: the infamous Rolex bezel moment (and why independent verification matters), building a real PR/marketing stack as an indie, and how to choose brand deals that actually fit your identity. If you’re an artist, podcaster, or entrepreneur, this episode is a blueprint: ownership, accountability, real relationships with radio & DJs, outsourcing the right work (PR, social, distro), and knowing exactly what you want before you walk into a label meeting. We talk Joe Budden, Chris Brown, Trey Songz, Mike Will, Watch Busters, playlist leverage, why some records stall without infrastructure, and how to protect your spirit—and your business—through all of it. #ItsUpTherePodcast #AceHood #Loon #future #djkhaled — Tap in with the movement • Patreon (early access, longer audio, lives, community perks): https://patreon.com/ItsUpTherePodcast • Discord (community, ideas, watch parties): https://discord.gg/3AwsHfDcJB • Full playlist of past episodes: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N If this episode gave you game, drop a comment, share it with someone who needs it, and make sure you’re subscribed—most viewers watch without subscribing and it hurts what we’re building. Salute. #IUTPNews #HipHopPodcast #ArtistBusinessJoin 00:00 Intro — Ace Hood on growth & presence 01:03 Keeping faith under pressure; accountability & God 03:37 Acceptance, grief, and finding light in dark seasons 05:00 “Develop in the dark room” — rebuilding mindset 06:06 Why Ace is so well-spoken (reading, travel, writing) 07:37 Southern MC stigma vs. lyricism (craft over swag) 08:27 Early influences (Canibus, Eminem, Mr. Cheeks) 09:47 Biggest records rundown (Bugatti, Hustle Hard, more) 10:23 How “Bugatti” was built (Mike WiLL, Future, anthem playbook) 11:27 T-Pain’s Bugatti in the video & culture context 14:25 Addressing the T-Pain talk — did it matter? 15:49 “Seven figures to leave?” — breaking down the We The Best exit ask 18:01 Breakfast Club clip vs. Ace’s reality; clearing the air 19:11 “No relationship currently” — where things really stand 26:11 Radio/marketing realities; why Drake-level push is infrastructure 27:15 Indie playbook: outsourcing PR/marketing/distribution 29:11 Paying teams vs. ROI; what actually moves the needle 30:39 Don’t just “work hard”—bring ideas & outcomes 33:03 Brand deals, pitch strategy, demanding results 34:21 Hire the right roles; know what you want them to do 36:04 Advances aren’t free—contracts, recoup, and real numbers 37:52 From Deerfield, FL to global records 38:52 Did Miami/radio block him? Relationship-based radio talk 41:09 Losing support vs. focusing on the rebrand; fragile rebuilding window 43:03 Keep contacts, build your own Rolodex; those streams add up 45:42 Why labels chase analytics; circling back on collabs 46:18 The BET Rolex moment — what really happened (bezel) 47:22 Cost, shock, and why they weren’t tripping (it was real) 48:19 Same jeweler tied to Baby’s fake-watch saga; Watch Busters verified Ace’s watch 50:02 Why you should independently verify expensive pieces 52:16 Looking back at an early viral moment; not throwing the jeweler under the bus 57:26 Grief, healing, and keeping composure as a man 58:26 Closing message + tour & “SOUL” album plug 59:04 Post-roll ID (“It’s Up There” x Ace Hood) Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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BREAKING: AKADEMIKS JUST DESTROYED NBA YOUNGBOY'S $56M TOUR!!! ? + Marc Lamont Hill Vs Queenzflip !: THIS IS THE MOST SHOCKING EXPOSE OF 2024!!! BIG LOON just dropped BOMBSHELLS that will DESTROY careers and EXPOSE the dirty truth about how media personalities are SABOTAGING artists for CLICKS and VIEWS!!! NBA YOUNGBOY'S FIRST TOUR = $56 MILLION ON THE LINE!!! STATE FARM ARENA CANCELLATION = AKADEMIKS' FAULT?! MARC LAMONT HILL vs INTELLECTUAL ELITES = ALL-OUT WAR!!! ATLANTA BANNED YOUNGBOY = THE REAL REASON WILL SHOCK YOU!!! MUST-SEE DRAMA! Akademiks caught SABOTAGING his own "friend" Arena executives PANIC after negative media coverage Marc Lamont Hill EXPOSES podcast industry secrets The $56M tour that almost got DESTROYED Why intellectual podcasters are FURIOUS The REAL reason concerts get cancelled How media creates FAKE beef for profit THIS VIDEO WILL MAKE YOU QUESTION EVERYTHING!!! The mainstream media WON'T show you this footage! Big platforms are trying to SILENCE this conversation! Share this IMMEDIATELY before it gets CENSORED!!! DON'T MISS: The most EXPLOSIVE podcast confrontation that EVERYONE is talking about but NO ONE wants to address!!! WARNING: This episode contains CAREER-ENDING revelations that will SHOCK the hip-hop industry!!! SMASH that LIKE button if you're TIRED of media manipulation!!! SUBSCRIBE and hit the BELL for more EXPLOSIVE content they don't want you to see!!! COMMENT your THOUGHTS - but be ready for the TRUTH!!! Podcast Description: THE MOST EXPLOSIVE EPISODE OF 2024!!! AKADEMIKS JUST SABOTAGED NBA YOUNGBOY'S $56 MILLION TOUR AND MARC LAMONT HILL EXPOSED EVERYTHING!!! This is the CAREER-ENDING expose that will DESTROY reputations and REVEAL the dirty secrets of how media personalities are KILLING artists' careers for clicks!!! This episode will make you QUESTION everything you thought you knew about the podcast industry, hip-hop media, and who's REALLY pulling the strings behind the scenes!!! WARNING: Contains EXPLOSIVE revelations that could END careers!!! The establishment is trying to SILENCE this conversation! Major platforms don't want you to hear this TRUTH! Download and share IMMEDIATELY!!! This is the episode that will be BANNED, CENSORED, and REMOVED if we don't get it out there FAST!!! Your favorite podcasters WON'T talk about this because they're SCARED of the consequences!!! DON'T LET THEM SILENCE THE TRUTH!!! SHARE NOW!!! (00:00) - Introduction and NBA YoungBoy's first tour (03:15) - Akademiks' controversial reaction to Atlanta performance (07:42) - The "walk down" narrative and media hyperbole (11:28) - State Farm Arena cancellation controversy (15:03) - How media narratives impact artist business (19:17) - Akademiks' relationship with rivals and contradictions (23:45) - The business cost of negative media coverage (27:21) - Enhanced security measures for YoungBoy concerts (31:08) - Why first-time touring artists face extra scrutiny (34:52) - Calling out irresponsible media practices (38:14) - The challenge to debate Akademiks directly (42:07) - Marc Lamont Hill and Queens Flip incident breakdown (46:33) - Black intellectualism debate in hip-hop podcasting (51:19) - Angela Rye and Native Land podcast responses (55:42) - The marginalization of urban voices in media (59:28) - Marc Lamont Hill's position on the Joe Budden Podcast (62:51) - Cross-platform collaboration in black media (66:17) - Intellectual elitism vs. authentic connection (69:44) - The importance of not dividing black voices (73:12) - Calling for unity across all levels of discourse (76:38) - Final thoughts on media responsibility (79:55) - Closing remarks and next episode preview Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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Chico Bean Returns To IUTP on part 1 he speaks on IRS pull-in ,T-pain, The breakfast club tax audit, Chico also talks taxes to funding, paper trail, bank approvals, credit 506 to 800, T-Pain Vegas lobby story, life insurance, generational wealth, Breakfast Club chemistry. Full description: Chico breaks down getting pulled in by the IRS and how he turned the pressure into paper trail power—flipping taxes into funding banks respect. We talk the climb from a 506 credit score to 800, living cheap on purpose, and the simple plays that build generational wealth, including Wallo’s insurance game and why estate planning matters. Then we pivot to the art: how a safe space for Black men beats click chasing, why interview chemistry travels without gossip, and the night in Vegas with T-Pain that became a three hour lobby conversation feeding grief, focus, and creativity. We also stack the Breakfast Club standard against our own clips, why we hit 800K without hot topics, and how comfort on camera leads to real-life receipts. Call to action: Subscribe and drop the one play you’ll act on this week. Join Patreon for early audio, longer cuts, live streams, and community. Links Patreon: https://patreon.com/ItsUpTherePodcast Discord: https://discord.gg/3AwsHfDcJB Full Episode Playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N #chicobean #wildnout #85south #TPain #BreakfastClub #itsuptherepodcast Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast 00:00 Cold open 01:05 IRS pull-in explained 05:12 Taxes feel like robbery… until funding 09:30 Paper trail to bank approvals 12:45 Credit climb 506 to 800 16:20 Living cheap on purpose — 313k-mile car 19:05 College apartment discipline 21:40 Wallo’s insurance play 24:15 Generational wealth and estate basics 26:30 T-Pain in Vegas — 3-hour lobby talk 30:55 Grief to growth, creative fuel 33:20 Safe space beats click chasing 35:10 800K without hot topics 37:00 Breakfast Club bar and rankings 39:05 Interview chemistry that travels 41:10 Paperwork that wins in real life 43:30 Men’s peace vs isolation 46:00 Outro, takeaways, CTA SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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DJ Akademiks crowns NBA YoungBoy “King of Rap” after Atlanta show—Loon reacts. YB vs Durk & Von history, “I Hate YoungBoy” live at State Farm, media framing, touring leverage, Gilbert Arenas x Underdog, Skip Bayless, Aiden Ross & Thug.

n this executive-level breakdown, I salute NBA YoungBoy’s first real touring run while pushing back on how media frames his brand. Calling YB the “King of Rap” might trend—but the way it’s framed can paint targets and stir pots that don’t need stirring, especially when you’re moving city to city trying to run a clean rollout. We talk why celebrating the win ≠ escalating old narratives, and why amplifying ring-kissing rhetoric or “he having it his way” talk can misalign with the mission to take over the game.

From Atlanta’s energy around “I Hate YoungBoy” to the constant comparisons with Durk/Von history, I explain why a State Farm Arena performance—with real security protocols and corporate risk teams—isn’t the same thing as Gucci performing “Truth” in a club. Context matters when the stakes include safety, sponsors, and a multi-city tour.

We also get into ownership vs. “infrastructure”: Gilbert Arenas revealing Underdog Fantasy owns 50% of his show, schedule pressures, and what a Skip Bayless hire signals about who really calls the plays when equity is on the table. If you don’t control the levers, you are the lever.

Plus, I speak on streamers pulling artists into headlines for content—why calling Thug on stream about YB is bad etiquette and how online culture can block real brotherhood moments. Protect the relationships, not the algorithm.

What you’ll hear me press:
• Celebrate YB’s tour without feeding beef cycles or “target” narratives.

• Atlanta show ≠ green light for chaos—learn the difference between showmanship, security, and street mythology.

• Ownership vs. optics: the cost of giving up 50% for “infrastructure.”

• Don’t “pop it from the house”—if you’re going to pop it, stand on it.

Calls to action:
If you rock with executive-level culture commentary, tap in—like, comment, subscribe, and join the community for early drops and extended convos: Patreon has the full playbook and the day-ones.
Patreon → https://patreon.com/ItsUpTherePodcast
Discord → https://discord.gg/3AwsHfDcJB
Full Episodes Playlist → https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N

We unpack #Akademiks on #NBAYoungBoy at the #Atlanta show, the #IHYB performance, #LilDurk & #KingVon discourse, the #GilsArena x #UnderdogFantasy 50% convo, and #SkipBayless optics—only on #ItsUpTherePodcast with #BigLoon.

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Wack 100 EXPLAINS No Jumper Alley Incident, Big U Check In's, Loose Cannon “Set-Up”, Kanye Event Chaos W/ Crips In this uncensored and high-energy episode of It’s Up There Podcast, Loon sits down with Wack 100 for a heated conversation that cuts straight to the heart of West Coast hip-hop politics, street codes, and industry power plays. Wack opens up about the infamous No Jumper alley incident, breaking down the real story behind what happened that night and addressing the rumors that have surrounded it ever since. He dives into the long-debated topic of Big U check-ins, sharing his unfiltered take on whether they’re rooted in respect, protection, or control — and what they really mean in Los Angeles street culture. The tension spikes as Wack responds to the Loose Cannon “set-up” accusations, explaining how small misunderstandings in the streets can spiral into dangerous situations. With Loon pressing for real answers, this isn’t just an interview — it’s a battle of perspectives where nothing is left untouched. The conversation only intensifies as Wack details the night at a Kanye West event that erupted into chaos when a group of Crips confronted him in the middle of the crowd. He paints a vivid picture of the energy shift, the split-second decisions, and the street dynamics at play when high-profile events turn volatile. From loyalty and betrayal to industry manipulation and the dangers of public perception, Wack lays it all on the table — offering raw insight into the delicate balance between the streets and the spotlight. This episode delivers authentic, no-holds-barred storytelling from one of hip-hop’s most polarizing voices, making it a must-watch for anyone who wants to understand the unspoken rules of the game. This isn’t just another interview. It’s raw, detailed, and filled with inside stories you won’t hear anywhere else. ? Watch the full episode now and decide for yourself who’s keeping it real and who’s playing games. #wack100 #bigu #loosecannon #kanyewest ##itsuptherepodcast #nojumper 00:00 – Intro to the episode and setting the tone for the conversation 02:15 – Wack 100 shares background on recent industry tensions 05:42 – Breaking down the “alley incident” connected to No Jumper 09:18 – The real story behind Big U’s alleged “check-ins” 13:50 – Wack 100 details the Loose Cannon “set-up” situation 18:12 – Behind-the-scenes politics in hip-hop street alliances 22:45 – Kanye West event drama and unexpected Crip confrontation 27:33 – What really sparked the conflict at the Kanye event 31:05 – Industry fallout from public altercations 35:48 – Wack explains street credibility vs. industry reputation 40:20 – Navigating relationships with West Coast OGs 44:52 – The role of social media in amplifying street politics 48:37 – Misconceptions about “checking in” in the rap game 53:10 – Wack 100 addresses rumors and defends his side 57:44 – How private disputes spill into public narratives 1:02:18 – Closing thoughts and final word on recent drama Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluwDiscord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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In this powerful episode, we dive deep into the complex realities facing the black community today through the lens of recent high-profile federal cases. Our host provides unfiltered analysis of Diddy's 50-month sentence and its broader implications, while examining Lil Durk's ongoing federal challenges including recent contraband charges that could impact his case significantly.

Episode Summary

This episode offers raw insights into federal justice, street mentality, and the importance of emotional intelligence for black men in positions of power. We explore how federal cases are being handled differently in today's climate, the significance of risk assessment in high-stakes situations, and the delicate balance between authentic expression and public perception through celebrity relationships. The discussion emphasizes the critical need for emotional stability and intelligence as foundational elements for success and survival.

Key Insights

Diddy's 50-month sentence represents a better outcome than initially expected, with federal prosecutors failing to secure everything they pursued.

Lil Durk's case complexity increases with contraband charges including cell phone possession and destruction of evidence (Apple Watch).

Federal attention to high-profile cases has intensified following recent losses, leading to more aggressive prosecution strategies.

Emotional intelligence and stability are essential qualities for black men, especially those in positions of power and influence.

Risk assessment and calculating "is the juice worth the squeeze" is crucial before making any significant moves or decisions.

The importance of recognizing universal signs and indicators that may influence decision-making outcomes.

Commentary on public relationships and the balance between authentic expression and strategic communication in celebrity marriages.

Street mentality principles including surveillance, threat assessment, and understanding exit strategies in any environment.

The concept that rushing decisions can lead to operational failures and unwanted exposure of sensitive situations.

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Diddy sentenced 50 months + 50 Cent trolls | Cardi vs Nicki vs JT | It’s Up There Podcast , Diddy sentenced to 50 months in federal prison — and the internet went wild. Loon breaks down how Cassie’s letter to the judge may have influenced the sentence, the courtroom moment when Diddy broke down in tears, and 50 Cent’s relentless trolling online. Then we shift to the female rap war shaking the culture — Cardi B vs Nicki Minaj vs JT vs Ice Spice. From shots about pregnancies to Roc Nation drama, and even leaked audio of Cardi B going off — Loon breaks down how this generation’s beefs have crossed the line from competition to chaos. ? Full breakdown below: ?? Timestamps 0:00 – Intro: Why this episode matters for the culture 2:10 – Diddy sentenced to 50 months: what really happened in court 4:35 – Cassie’s letter to the judge and the 11-year recommendation 6:22 – Diddy’s kids plead for leniency as he breaks down crying 8:15 – Loon on how media labels like “disgraced mogul” shape perception 10:30 – 50 Cent trolls Diddy with fake letters and online pettiness 13:00 – When power turns into pity: how moguls fall in public 15:40 – “Stay player”: Loon on handling fractured relationships in business 18:10 – Cardi B vs Nicki Minaj reignites online chaos 20:25 – JT enters the chat — and the beef turns personal 22:00 – Cassie, Cardi, and Ice Spice — the new faces of viral warfare 24:15 – Nicki Minaj vs Jay-Z/Roc Nation equity drama 26:00 – Loon explains: When women beef, men crash out 28:45 – How social media turned pain into performance 30:10 – Loon’s final thoughts: accountability, image, and energy ? Links ? Listen on all platforms → https://linktr.ee/itsuptherepodcast ? Join Patreon for early access → https://patreon.com/ItsUpTherePodcast ? Join the Discord community → https://discord.gg/3AwsHfDcJB ? Watch the full playlist → https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N ? Pinned Comment Suggestion What’s your take? Was Diddy judged by law or reputation? And between Cardi, Nicki, and JT — who really runs female rap right now? Drop your thoughts ? and make sure you’re subscribed. ? Hashtags #ItsUpTherePodcast #Diddy #Cassie #50Cent #CardiB #NickiMinaj #JT #IceSpice #HipHopCulture #LoonJoin Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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Young Thug returns for Part 2 of his official rollout interview on *It’s Up There Podcast*. This episode gets even deeper — Thug opens up about the YFN Lucci beef being squashed and the backlash he’s faced from the streets and industry for making peace. He also breaks down his relationships with Lil Durk, NBA YoungBoy, Lil Baby, and Drake, plus speaks on betrayal, loyalty, and how the rap game changes once you’re isolated by legal battles. Thug doesn’t shy away from the tough parts: he talks about leaked jail calls, extortion behind bars, and the emotional toll of being away from his family. He reflects on trust, the silent treatment from artists he once showed love to, and what it really feels like when the industry turns its back. At the same time, he shows respect to those he values, including YoungBoy, Baby, and Drake, while revealing his plans to move into more wholesome, uplifting music as part of his healing journey. This is Young Thug in a vulnerable, reflective space — balancing pain, backlash, and growth while still giving fans a look at what’s next. --- ? Don’t miss Part 1 here: https://www.youtube.com/watch?v=ZHTPRAOq_5k ? Listen on Black Effect / iHeart & everywhere you get podcasts. --- ? **Join the movement:** - Patreon for early access + full episodes: https://patreon.com/ItsUpTherePodcast - Discord community: https://discord.gg/3AwsHfDcJB --- #YoungThug #YFNLucci #LilDurk #NBAYoungBoy #LilBaby #Drake #itsuptherepodcast 0:00 Intro 2:34 “Miss My Dogs” record & leaked calls 3:00 Gunna & Brian Steele statement 4:11 YFN Lucci beef squashed + backlash 4:51 Lil Durk 15:39 NBA YoungBoy 16:00 YoungBoy’s growth 24:00 Lil Baby 26:00 Drake 30:00 Extortion & jail calls 36:00 Betrayal & loyalty 45:00 Industry politics & narratives 52:32 Closing thoughts (new album, wholesome music, moving with God) Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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Young Thug finally speaks out. In this raw and unfiltered interview, Thug reveals new details about being extorted over leaked jail calls, makes it clear he will never forgive Gunna, and addresses the rumors that his industry features were being pulled during the YSL trial. Young Thug finally speaks out after years of silence. In this explosive conversation on It’s Up There Podcast, Thug details how he was extorted over leaked jail calls, why he will never forgive Gunna, and clears the air on the rumors about his industry features being pulled during the YSL trial. For the first time, Thug lays out what really happened behind the walls — from paying money to stop private calls from leaking, to realizing people close to him were part of the betrayal. He breaks down how extortion works inside the system, the trauma of hearing his own conversations sold to the world, and why this betrayal feels different than anything he’s faced before. The Gunna question is answered directly. Thug admits there will never be reconciliation, even though he still has love. He explains what loyalty really means to him, why trust is forever broken, and how brotherhood changes once it’s mixed with business. The line that shook the culture — “I want you to eat, just not at my table” — is explained in full context here. The conversation also touches on industry politics. Thug responds to claims that rappers pulled features when the case hit. He sets the record straight about who stood by him — mentioning Drake, 21 Savage, Pluto (Future), Cash, and more — and why the narrative that he was abandoned doesn’t match reality. This episode is about more than music. It’s about survival, betrayal, and what it costs to be one of the most influential voices of this generation. Young Thug opens up about losing $50 million while in jail, spending $14 million on lawyers, and the paranoia that follows betrayal. He also dives into his controversial album cover, why he chose to spark conversation about race and artistry, and how he’s rebuilding both his career and his trust in people. If you want the truth behind the headlines, this is the episode you can’t miss. Young Thug BREAKS SILENCE on Jail Call EXTORTION, Will He Forgive Gunna & Addresses Features Pulled 0:00 – Intro: Thug speaks on why he’s finally talking 3:12 – Jail calls leaked & the truth about extortion 8:47 – “I paid $50K to stop calls leaking” 12:21 – Gunna fallout: “I want you to eat, just not at my table” 18:56 – Will Thug ever forgive Gunna? 26:40 – YSL betrayal & the residue of trust issues 34:15 – $50M lost in jail + $14M lawyer fees 42:03 – Did rappers really pull features from Thug? 51:29 – Drake, 21 Savage & Pluto’s loyalty during the case 59:44 – Album cover controversy explained Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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G Herbo sits down with It’s Up There Podcast for one of his most honest interviews yet. In this raw conversation, Herb opens up about growing up in Chicago, surviving the drill era, and his relationships with Lil Durk and King Von. He reflects on losing his little brother, talks about the weight of fame, and addresses Internet narratives that try to twist his story. Herb breaks down the making of his hit record “We Don’t Care” and shares how he stayed authentic in an industry that often rewards image over integrity. From lessons learned in the streets to fatherhood, forgiveness, and navigating industry politics, this is G Herbo like you’ve never seen him before. Timestamps (Approx.): 00:00 – G Herbo joins It’s Up There Podcast 02:10 – Catching a “second wind” in his career & staying authentic 05:00 – Surviving the melodic era & staying true to Chicago drill roots 08:15 – Lil Wayne’s influence, studying rap legends & developing his own style 10:40 – Making “We Don’t Care” & Southside’s role in Herb’s sound 14:30 – Internet narratives, fame pressure & Chicago trauma 20:30 – Lil Durk, King Von & the danger of online narratives 26:30 – Street realities, surviving Chicago, and why it’s a “contact sport” 29:30 – Losing his brother & how it changed everything 34:10 – Escaping survivor’s guilt & choosing family over the streets 40:20 – Substance abuse struggles, forgiveness & healing 44:30 – Gillie & Wallo, integrity in pain, and keeping purpose first 50:00 – The difference between G Herbo & Lil Herb: growth & evolution 53:00 – Why he cut ties with the streets to protect his future Call To Action: ? Watch this FULL episode of It’s Up There Podcast for raw insight into G Herbo’s journey. ? Subscribe, comment your favorite moment, and share this with someone who needs to hear it. ? Join the conversation: #GHerbo #LilDurk #KingVon #ChicagoDrill #ItsUpTherePodcast Links: ? Patreon (Early Access + Exclusives): https://patreon.com/ItsUpTherePodcast ? Discord (Community Chat): https://discord.gg/3AwsHfDcJB ? Full YouTube Playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N ? Follow It’s Up There Podcast on Instagram: https://instagram.com/ItsUpTherePodcast

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The Black Effect Presents... It's Up There! 

Charleston White says the feds work at No Jumper, reveals why Big U missed Nipsey Hussle's funeral, calls out Wack 100 beef, and addresses 1090 Jake drama in this explosive sit-down. Charleston doesn't hold back as he breaks down federal infiltration of hip hop media, the real street politics behind Wack 100's moves, and the tension that kept Big U from Nipsey's service. He also takes aim at 1090 Jake for paperwork games and so-called snitch hunting, exposing hypocrisy in YouTube clout chasing. Watch as Charleston White tells the raw truth about LA gangs, Rolling 60s, and why so many street legends fell out. He dives into how No Jumper is allegedly used to surveil rap culture, why Wack 100 avoids real accountability, and the untold story of Big U and Nipsey Hussle's complicated history. Charleston also explains how content clippers, YouTube strikes, and viral videos shaped his brand. This conversation is for anyone who wants the real story behind hip hop beefs, street codes, and the modern internet hustle. Drop your thoughts in the comments: Do you think the feds really work at No Jumper? Was Wack 100 ducking real street energy? Was Big U wrong for skipping Nipsey’s funeral? And does 1090 Jake deserve the backlash?

? Watch the full interview now. ?? Subscribe for more unfiltered hip hop commentary and exclusive interviews. #CharlestonWhite #NoJumper #Wack100 #BigU #NipseyHussle #1090Jake #ItsUpTherePodcast #HipHopPodcast #StreetCulture

(00:00) - Charleston's early life and institutionalization (03:27) - Childhood trauma and private tutoring (06:15) - Experiences with betrayal and trust (09:42) - Learning the streets and gang culture (12:55) - Nine months in isolation as a child (16:21) - Education from private tutors and self-learning (19:36) - Infiltrating the police department (22:49) - Building relationships with law enforcement (25:17) - Self-sustainability and community funding (28:33) - Understanding nonprofit systems and grants (32:08) - Internet fame and content creation journey (35:44) - Making $16,000 per month on YouTube (38:59) - Channel termination and learning from mistakes (42:13) - The role of content clippers and viral spread (45:28) - Understanding the algorithm and engagement (48:51) - Dealing with fake pages and scammers (51:37) - Street culture and navigating conflicts (54:15) - Overcoming trauma from the drug game (57:42) - Post-traumatic stress and trust issues (01:00:56) - Working with government officials (01:03:29) - Transitioning from activist to internet personality (01:06:33) - Building community programs and youth work (01:09:48) - Understanding public safety funding systems (01:12:51) - Philosophical outlook on walking among the people (01:15:19) - Comparing past and present black leaders (01:18:04) - Learning from failure and street wisdom (01:21:37) - The importance of self-education and reading (01:24:22) - Building authentic relationships in the community (01:27:15) - Charleston's approach to content creation strategy (01:30:08) - Views on internet personas vs. real identity (01:32:45) - Navigating law enforcement interactions (01:35:33) - The psychological impact of institutional life (01:38:16) - Closing thoughts and life lessons

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Feat Charleston White - Charleston White Exposes Feds Work at No Jumper, Why Big U Missed Nipsey Funeral, Wack 100 Dodging , 1090 Jake

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Charleston White breaks silence on Kanye West (“copying him”), Dr. Umar Johnson, Go Yayo, Jelly Roll, Wack 100 and 1090 Jake in a raw, unfiltered full interview with Loon on It’s Up There Podcast. From the Kanye chain moment and industry fallout to whether Loon can broker Charleston vs. Dr. Umar on an HBCU stage, this episode mixes culture, comedy, and uncomfortable truth for maximum clarity—and controversy. In this Charleston White podcast conversation, Loon pushes for specifics: Kanye’s playbook vs. Charleston’s “spin move,” schools inviting Go Yayo, how Jelly Roll was treated before he blew up, paperwork culture around 1090 Jake, and what real community work looks like (nonprofits, police partnerships, youth funding). If you follow Kanye West, Charleston White, Dr. Umar Johnson, Go Yayo, or Jelly Roll, this episode is a must-watch. ? Links Patreon (early access): https://patreon.com/ItsUpTherePodcast Discord (community): https://discord.gg/3AwsHfDcJB Full playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N #ItsUpTherePodcast #CharlestonWhite #KanyeWest #DrUmarJohnson #GoYayo #JellyRoll0:00 - Introduction and Setting the Stage 00:00:00 – Charleston White Calls Out Kanye West & the Hidden Power of “Invisible Hands” 00:02:12 – Fixing the Rift with Dr. Umar Johnson: “The Missions Are Not the Same” 00:03:03 – The Barber Shop Attack: How Feds, Dirty Cops & Politics Got Involved 00:05:10 – From D.C. to Texas: Speaking Tours, Radical Labels & FBI Attention 00:08:00 – The Blueprint for Black Nonprofits & Why He Teamed Up With Police 00:10:14 – How Churches, Pastors & Nonprofits Really Get City Funding 00:12:11 – Breaking the “Anti-Police” Mold: Learning How the System Really Works 00:14:08 – Groomed to Sell Out: Why Charleston Turned Against the Culture 00:16:23 – Inferiority Complex & The Lie About Growing Up “From the Mud” 00:17:30 – Betrayal, Friends Coming Home From Prison & Street Politics Lessons 00:22:16 – Joining a Gang in the Early ’90s: TV Influence & Acronym Brainwashing 00:26:14 – Monster Kody’s Book & the Rise of Gang Knowledge Power 00:27:02 – Charleston on 1090 Jake: “There Should Be a Call of Action” 00:30:14 – Jelly Roll’s Journey: Mistreatment, Survival & Country Music Takeover 00:35:52 – Comparing Jelly Roll’s Story to Joseph in the Bible 00:37:14 – Fort Worth Dropped the Ball: Go Yayo, Schools & Missed Opportunities 00:40:33 – Riding the Bus, Raising Kids, & Community Work Without Support 00:42:15 – Exposing Federal Snitches: The Truth Behind the Barber Shop Attack 00:46:04 – Hip-Hop’s Rhetoric, Colors & How Songs Indoctrinated Kids 00:49:09 – How Hollywood Turned Gangsterism Into a Mind-Altering Machine 00:53:09 – Live Interview Strategy: Building Equity & Controlling the Narrative 00:55:57 – Why Charleston Chose to Play the Villain to Save Black Culture 00:57:32 – Loon Plans a Charleston x Umar Johnson Live Show at HBCUs 00:58:22 – Hollywood is an Entity: The Power of Imagery & Villain Marketing 00:59:38 – Gangster Imagery as a Substance: Why Hip-Hop Shapes Minds 01:00:00 - Violence and Legal Consequences 01:03:15 - Asian Detective Case and Rhetoric Consequences 01:06:30 - Suburb Kid Playing Hood: Inferiority Complex 01:09:45 - Blue Collar Middle Class Background Truth 01:12:20 - Comedy and Truth-Telling Power 01:15:35 - Golden Glove Champion Attack Story 01:18:50 - Police Corruption and Community Cleanup Efforts Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOOJoin Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch

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Bloody Jay FINALLY Speaks on Interrogation Videos, YFN Lucci, Young Thug, Big Nut & Peewee Longway, Bloody Jay finally breaks his silence on one of the most talked-about eras in Atlanta hip-hop. In this exclusive sit-down with Loon on It’s Up There Podcast, the Atlanta legend opens up about his prison run, interrogation videos, street politics, YFN Lucci, Young Thug, Peewee Longway, and the legacy of Big Nut. From surviving two years in solitary confinement to calling out the snitch culture taking over rap, Bloody Jay shares never-before-heard stories about the streets, his music career, and the pain behind his rise. This is a masterclass in survival, accountability, and Atlanta history. If you’re a fan of Atlanta rap culture, YSL, YFN, or the real street stories behind the music, this episode is a MUST-WATCH. #BloodyJay #YoungThug #YFNLucci #PeeweeLongway #BigNut #AtlantaRap #HipHopPodcast #StreetPolitics #ItsUpTherePodcast Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast 0:00 - Introduction & Welcome Home 2:30 - How Long He's Been Home (5 months) 4:15 - How The Game Is Welcoming Him Back 6:45 - Standing on Principles & Being Real 9:20 - Discussion About Dr. Umar & Deion Sanders 12:10 - Getting Called Out by Deion 15:30 - Prison Experience & Isolation (2+ years) 18:45 - Reading Books vs Listening to Audiobooks 22:15 - Getting Stuck on Electronic vs Physical Books 25:40 - Sending Books to His Brother in Prison 28:30 - Prison Isolation Breaking Your Spirit 31:20 - Losing Close Friends & Brothers 34:50 - Music Career & Young Thug Collaboration 38:15 - Black Portland Tape & Dark Night Project41:30 - Getting Arrested During His Run 44:45 - Trafficking & Gang Activity Charges 47:20 - Same Officer Who Sent Him to Feds 50:10 - Probation Violations & Legal Troubles ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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Rich Homie Quan’s Father Explains Cause of Death & 911 Timeline—Young Thug, Birdman, Paperwork & ATL Politics (Part 2) Rich Homie Quan Father: 911 Call & Overdose Truth | Young Thug, Birdman, Rich Gang Paperwork Pt 2 Rich Homie Quan’s Father Breaks Down Rich Gang Paperwork, Birdman Splits & Young Thug Peace Attempt In this deeply emotional Part 2 of our exclusive interview with Rich Homie Quan's father, we dive into the most personal and revealing conversations about losing his son, the music industry, and preserving Quan's incredible legacy. ? What's Inside This Powerful Interview: The heartbreaking truth about Quan's official cause of death (overdose explained in detail) His father's raw grief journey - 8 months of pain and healing The real story behind the Rich Gang era and relationships with Young Thug Industry support (or lack thereof) during the funeral and aftermath Quan's massive unreleased music catalog and future projects Documentary plans currently being fine-tuned The impact on Quan's 5 children and family Mental health awareness and the dark side of success How the team is preserving and building Quan's legacy ? Key Revelations: Quan had "a couple thousand songs" in his catalog The business model for posthumous releases Industry relationships and who really showed up The 911 call details and investigation status Quan's influence on modern hip-hop's melodic sound ? Most Emotional Moments: Father's bike rides without his morning calls with Quan Visiting the mausoleum and touching his son's space Grandson Royal being "spitting image" of his father Reading old text messages from Quan saying "I love you Pop" The journey from mourning to celebration This interview isn't just about music - it's about family, grief, mental health, and the responsibility of carrying on a legend's work. Quan's father shares intimate details about their relationship, the challenges of the music business, and how he's navigating life without his son while ensuring Rich Homie Quan's impact lives forever. ? Support Mental Health Awareness - This conversation highlights the importance of checking on your loved ones and addressing mental health in hip-hop culture. ? SUBSCRIBE for more exclusive interviews and real conversations that matter. ? Share your memories of Rich Homie Quan in the comments below. His music touched millions, and his legacy continues through stories like these. ? Connect With Us: Follow for more exclusive content: [Social Links] Previous interviews and content: [Website Link] Rich Homie Quan Forever ? #RichHomieQuan #HipHop #Legacy #MentalHealth #MusicIndustry #Atlanta #Interview #Documentary Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO 0:00 - Introduction and Opening Remarks 2:15 - Rich Homie Quan's Mental Health Struggles 5:30 - The Dark Space: Understanding His Son's Pain 8:45 - Rich Gang Era: Behind the Business Decisions 12:20 - The Split from Young Thug: Paperwork & Protection 16:10 - Thug's Recent GQ Interview Response 19:35 - Team Support During Quan's Lowest Moments 23:50 - Official Cause of Death Revealed 25:40 - Father-Son Bond: Bike Rides & Daily Conversations 29:15 - Grief Journey: Seven Months Later 32:45 - Therapy and Mental Health Awareness 36:20 - Cemetery Visits and Healing Process 40:10 - Grandchildren Coping with Loss 43:55 - Financial Legacy and Estate Planning 47:30 - Unreleased Music: Thousands of Songs Left Behind 51:15 - Documentary Plans and Future Projects 54:40 - Mo3 Business Model Discussion 57:25 - Fly's Support During Funeral Arrangements 60:50 - Message on Mental Health Awareness 64:15 - Final Thoughts and Tribute to a Legend 67:30 - Closing Remarks and Call for Support

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Jose Guapo sits down with Loon on It’s Up There Podcast and speaks on Futuristic Summa, Rich Kidz, Gucci Mane, Young Thug, Gunna, No Jumper & No Jumper & Brick Baby Plus more he sits for an for an unfiltered conversation that’s pure Atlanta history. In this in-depth interview, Jose takes us back to the Futuristic Summa movement — the fun, innovative era that helped birth the wave of artists dominating the game today. He shares never-heard-before stories about the legendary Rich Kidz run, the creative energy of old Atlanta, and how that sound influenced everyone from trap legends to today’s biggest stars. From connecting with Gucci Mane and soaking up game from one of rap’s most respected hustlers, to crossing paths with Young Thug before he became a global icon, Jose gives first-hand insight into the moments that shaped the culture. He talks about watching Gunna go from the early grind to superstardom, and his relationship with Brick Baby, offering a perspective only someone inside those circles could have. This conversation isn’t just about names — it’s about how Atlanta built a sound, a style, and a business model that changed hip-hop. Jose and Loon dig into the real-life decisions behind the music, the business moves that separate the winners from the lost, and how staying authentic in a game full of trends is the ultimate key to longevity. If you care about Atlanta’s legacy, the artists who built it, and the lessons learned from both the wins and the setbacks, this episode is a must-watch. This episode has everything: ? The truth behind the YSL divide ? Gucci Mane & Brick Baby’s new influence ? The evolution of Rich Kidz and the new generation ? What makes today’s ATL rap "futuristic" ? Jose Guapo on loyalty, survival, and staying solid ? Whether you're tapped into the Atlanta scene or watching from the sidelines, this one breaks it all down with honesty and insight. Then, he opens up about the futuristic wave brewing in ATL and how new-age sounds, aesthetics, and business moves are redefining what it means to be from the city. He compares eras, exposes the industry games, and calls out what’s fake in the modern music landscape. Plus: The truth about Rich Kidz and why their impact still echoes Why Jose Guapo thinks street authenticity is being replaced with content gimmicks A look into how co-sign culture damaged real unity in the South ?? Loon and Jose Guapo explore rap’s unspoken codes, industry betrayal, and Atlanta’s musical identity in 2025. If you’re a student of the game, this one is essential. ? WATCH THE FULL INTERVIEW NOW ?? Like | ? Comment | ? Share | ? Subscribe ? Also available on all platforms: Apple, Spotify, iHeart, etc. ?? Tap in with us: ? Patreon: https://patreon.com/ItsUpTherePodcast ? Discord: https://discord.gg/3AwsHfDcJB ? Instagram: https://instagram.com/itsuptherepodcast ? YouTube Playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N #JoseGuapo #YoungThug #Gunna #GucciMane #BrickBaby #ItsUpTherePodcast #AtlantaRap #Loon #FuturisticATL #Zone3 #RichKidz #RapBeef #SouthernHipHop #ViralInterview #PodcastClips #HipHopCulture #BlackEffect #85SouthShow (00:00) – Jose Guapo's comeback and staying clean (03:15) – The reality of music streaming vs traditional sales (06:30) – Lessons learned from the music industry (09:45) – Rich Kids history and studio memories (13:20) – Contract disputes and advice for new artists (16:55) – Street stories and betrayal from family (21:10) – Handling loss and dealing with violence (25:40) – Addiction recovery and getting sober (29:25) – The podcast game and industry politics (33:00) – Atlanta's changing music scene and division (36:45) – Working with Young Scooter and executive producing (40:15) – Fashion sense and European cuts (43:30) – Relationships and dating preferences (47:20) – OnlyFans culture and modern dating (50:35) – Music creation process and studio workflow (54:10) – Atlanta's top 5 rappers discussion (57:45) – Dipset influence and Jim Jones relationship (61:00) – Current projects - "Think About Money" single (64:20) – Rich Kids reunion possibilities (67:50) – Street credibility and paperwork talk (71:15) – Family losses - losing father and brother (75:40) – Thug and Gunna situation perspective (79:25) – Building organic music vs business moves (83:10) – Upcoming joint tape "The Originals" (86:30) – Social media struggles and Instagram issues (89:45) – Future plans and staying independent Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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Shannon Sharpe. Diddy. N.O.R.E. Joe Budden. Stephen A. Smith. Cam Newton. Dr. Umar Johnson. ESPN First Take. In EP 310, Loon connects the headlines to the real strategy behind media moves: why Shannon Sharpe made the same mistake as Diddy by settling after the story caught fire, how N.O.R.E.’s “Only 3 Podcasts Matter / Top 3 Podcasts” narrative chokes discovery instead of building infrastructure, and what it actually takes to grow a platform without gatekeeping or clout by association. This is a playbook episode about PR pressure, timing, preserved tapes, TV visibility vs. podcast performance, and the discipline to keep your circle tight when everyone wants credit after you win. What you will hear today: Shannon Sharpe vs. PR math (Diddy parallel): why timing beats tactics in settlements; how “dismissed with prejudice” plus preserved tapes can invite copycat claims; and why paying after the press reads like a payout signal instead of narrative control. We also discuss ESPN/First Take optics and the spillover into podcast numbers. N.O.R.E.’s “Only 3 Podcasts Matter / Top 3 Podcasts”: list talk vs. real infrastructure, including passing actual guest contacts, ad agency numbers, and building a Rogan style ecosystem for Black podcasters instead of shrinking the lane. Joe Budden blueprint: independence, leverage, and why the bag scales when you master distribution, cadence, and direct deals, not when you posture on lists. Dr. Umar Johnson and “relationship equity”: why some adult preferences require trust and long term rapport, and how reckless appetites become PR liabilities when you chase them outside real relationships. Cam Newton and hosting skill: big guests bring visibility, but hosting is a craft. If the craft is missing, the conversation will not travel. Proximity is not a cosign: Loon dismantles the “we went to school together” syndrome. Classmate is not comrade. If you did not help build it, do not try to build yourself off it after the win. Culture and character: streets are dead, big homies misusing leverage, entitlement, and why “useful” becomes “disposable” the second you stop adding value. Quick touch: Ksoo trial note (awareness, not a deep dive here). Big questions for the audience: Did Shannon’s settlement timing help his career or confirm the worst PR read? Does “Only 3 Podcasts Matter / Top 3 Podcasts” help the culture or choke discovery for rising Black podcasters? Whose blueprint actually builds — the list talkers or the infrastructure builders? Chapters below. Drop your take on Sharpe, N.O.R.E., and who is really building the ecosystem. #ItsUpTherePodcast #ShannonSharpe #Diddy #NORE #JoeBudden #StephenASmith #CamNewton #ESPN Patreon: https://patreon.com/ItsUpTherePodcastDiscord: https://discord.gg/3AwsHfDcJB Full Episodes Playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N ?? Chapter Headers (add exact timestamps after upload) 00:00 Intro - names on the board (Shannon, Diddy, N.O.R.E., Budden, Stephen A., Cam) 03:10 Shannon Sharpe = Diddy mistake - settlement timing, dismissed with prejudice, preserved tapes 11:45 ESPN / First Take math - TV visibility vs. podcast performance under PR heat 18:30 N.O.R.E. “Only 3 Podcasts Matter / Top 3 Podcasts” - list talk vs. real infrastructure 25:20 Joe Budden blueprint - independence, leverage, passing real contacts (ads and guests) 32:10 Dr. Umar Johnson - relationship equity and the cost of reckless appetites 36:18 Cam Newton and the hosting skill gap - big guests are not enough 40:10 Proximity is not proof - classmate vs. comrade, entitlement traps 44:50 Ksoo trial - brief note and why awareness matters 48:30 Closing - guard your circle, protect your climb, build systems not soundbites ? Join the conversation Drop your take on Shannon’s timing, N.O.R.E.’s list, and who’s actually building the ecosystem. Like the video, share it with someone building from the ground up, and tap in with the community below. Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluwDiscord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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YSL Mondo EXPOSES Young Thug RICO SECRETS, Ralo Snitch Claims, Police SHOOT Scooter, Baby Mama DRAMA YSL Mondo is back and rawer than ever in Part 2. This isn't your average industry interview. Mondo calls out Atlanta’s rap scene for being fake, snitch-friendly, and money-hungry while acting street. He addresses Ralo snitch rumors head-on, explains why Gunna’s PR move is better than Thug’s silence, and questions the real loyalty behind YSL’s brand. Beyond rap beef, Mondo gets personal about dealing with a messy baby mama situation, fighting for fair child support, and why the system is designed to break Black fathers. He also speaks on the pain of seeing Atlanta legends like Young Scooter ignored in death, exposing how police used deadly swatting tactics and media coverups to hide the truth. The convo dives into spiritual growth, Mondo’s conversion to Islam, and why so many street dudes stay trapped in cycles of betrayal, greed, and lies. He exposes how labels exploit producers, fake industry politics, and the hypocrisy of rappers screaming loyalty but chasing clout. This is Atlanta raw. No PR spin. No industry payoffs. No lies. Just real talk about street codes, snitch accusations, family drama, police corruption, and the daily fight to stay true when everyone around you sells out. ? If you're tired of safe, watered-down interviews, hit play. This is the conversation they’re scared to have. ? Don’t forget to SUBSCRIBE and join the community that keeps it ?. ? Tap in for more ? ? Patreon for exclusive content: https://patreon.com/ItsUpTherePodcast ? Join the Discord fam: https://discord.gg/3AwsHfDcJB #YSLMondo #ItsUpTherePodcast #AtlantaRap #YoungThug #Gunna #Ralo #BabyMamaDrama #StreetPolitics #HipHopUnfiltered #realtalk 00:00 – Atlanta Rap Politics & Calling Out Fake Beef 02:00 – Producers Splitting Up the Atlanta Sound 04:00 – Advice for Young Thug After Jail 07:00 – Missing the Painful Storytelling Angle 10:00 – Gunna Comparison & Street Narratives 13:00 – Thug’s PR, Media Choices, and GQ Critique 16:00 – Conversion to Islam – His Personal Journey 20:00 – Ralo's Mosque & Giving Back to the Hood 23:00 – Ralo Snitch Rumors and Loyalty Talk 27:00 – Little Baby Snippet and Atlanta Street Dynamics 28:30 – Baby Mama Drama & Fatherhood Issues 36:00 – Dealing with Court, Child Support, and Co-Parenting 42:00 – Anthony Edwards’ Baby Mama Situation 44:00 – Older Women Preying on Younger Men 45:30 – Remembering Young Scooter’s Impact on Atlanta 50:00 – Details Around Scooter’s Death & Police Issues 56:00 – Final Reflections on Loyalty, Fake Kicking it, and the Industry 01:02:00 – Young Thug Fallout Explained 01:09:00 – Talking About the Cost of Fame & Selling Out 01:13:00 – Wrap-Up & Where to Follow

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Wack 100 sits down with Loon for one of the most intense episodes of It’s Up There Podcast to date. What starts as a conversation quickly turns into a heated back-and-forth over power, protection, betrayal, and the blurred lines between business and the streets. Wack opens up about how Clubhouse shifted his role in the game, turning him from a respected industry figure into a 24/7 target, and why he believes the app has become a digital battleground filled with spies, setups, and hidden agendas. The conversation turns sharp when Jim Jones’s name is brought up. Wack stands on his claim that a wiretap exists, referencing 6ix9ine’s federal situation and questioning why others got indicted while Jim walked free. Loon challenges Wack directly, asking for clarity and pushing for proof as Wack doubles down. From there, the two discuss Suge Knight’s true legacy—whether Suge was genuinely feared, or if it was the people around him that created the myth. Wack says Suge wasn’t the killer—he just knew who the killers were. Wack also breaks down how he helped Blueface generate millions in a system that counted him out. From YouTube plays to brand deals, Wack lays out the real numbers and calls out the industry’s attempts to silence him and his artist. The interview also touches on his fallout with Big U, including the studio incident and Cash Money West tension, as Loon demands to know whether that situation crossed the line into betrayal. Cardi B enters the conversation as Wack explains why some artists are protected at all costs and why label math always favors certain names. The episode wraps with a deep dive into how federal cooperation has crept into hip-hop, how paperwork is weaponized, and why the lines between real and fake are more dangerous than ever. This is one of those episodes where nothing was left unsaid. Loon doesn’t hold back. Wack doesn't fold. Two respected voices. One conversation. And the streets are definitely listening. ? Audio available early every Monday on Patreon: / itsuptherepodcast ? Join the Looniverse Discord: / discord Join Our Its Up There Podcast Clip Channel now / @fogfo_looney Discord / discord For all exclusive interviews & more content not here click here / itsuptherepodcast ?Unreleased Interviews / itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8... ? SUBSCRIBE HERE: / @itsuptherepodcast ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast... ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | / fogfo_looney PATREON| / itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? / @itsuptherepodcast WATCH MORE ?? • EPISODE 069| WAR ON RAPPERS |LIBERATION LO... 00:00:00 Intro – setting the table; Wack pulls up solo 00:03:03 Why he doesn’t duck tough questions; respect for QCP 00:04:29 Lil Baby & The Game — first big moments and relationships 00:06:58 Early Cardi B/Blueface connect — how the verse came together 00:08:04 French Montana studio assist; the “money don’t spend here” line 00:09:56 “Bots” & fake numbers — how the narrative gets weaponized 00:10:36 Writers vs authenticity — industry process explained 00:13:26 Blogs vs facts — why he breaks down business on his channel 00:14:02 Funk Flex’s role in the “you must write” wave 00:16:04 Eric Bellinger → Chris Brown example of collaboration 00:29:03 Quad Studios revisited — why Puff/Big didn’t set up Pac 00:36:22 Drake vs Kendrick — marketing framing & public perception 00:41:32 Clubhouse is like a penitentiary — teams, spies, security 00:49:04 Death Row mechanics — conflict sells 00:53:45 Snoop telling Suge to bring in Tupac 00:55:17 Biggie & Puff context — hustlers vs gangsters 01:01:35 Bone & Terry Carter — how the situation escalated 01:12:04 Suge Knight — power, perception, and consequences 01:12:47 Big U — respect, territory, and LA politics 01:22:23 “Exclusive to Game” — studio room politics explained 01:39:27 Federal talk — what gets you jammed up 01:40:49 Conspiracy breakdown — how cases get built 01:43:10 Wiretaps — why the feds already heard it 01:44:27 Final word — closing statements

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In this powerful solo episode of It’s Up There Podcast, Loon sets the record straight about his journey, calling out those who minimize his work in the podcasting game. He details how he built one of the South’s premier brands with no co-host, major sponsorships, and viral interviews—without dragging in a fanbase from music, sports, or industry connects.

Loon also breaks down his past interviews with Adam22, addresses comments about Academics, explains his business approach, and defends the real cultural impact of his platform. He shares receipts about deals with Revolt, his iconic Lil Baby rollout interview, and key moments with Fred Taylor, Brandon Marshall, Maul, Rory, Rich Homie Quan, Benny the Butcher, and more.

The episode also shifts to raw relationship talk: breaking down a viral cheating clip, emotional fallout, and hard truths about moving on when trust is broken. Loon speaks on emotional manipulation, the difference between accountability and extortion in love, and why men and women struggle to truly reconcile after betrayal.

Packed with real game, personal history, and relationship insights, this solo episode is a blueprint for creators, men, and anyone navigating respect, betrayal, and staying solid in your purpose.

? SUGGESTED CHAPTER MARKERS / TIMESTAMPS

00:00 – Intro: Centering the episode on relationships and podcasting

01:00 – Clearing the air about minimization in the podcast space

02:00 – Discussing Adam22, Wack100, and Charleston White’s episode

04:00 – Addressing the “Academics” narrative about Loon’s rise

07:00 – Receipts on Revolt deal, solo interviews, and platform-building

10:00 – Key interviews: Fred Taylor, Brandon Marshall, Maul, Rory

12:00 – Cultural relevance and breaking into podcasting solo

14:00 – Relationship breakdown: Cheating story goes viral

20:00 – Real talk: Emotional manipulation, apology dynamics

25:00 – Salvage yard metaphor for broken relationships

30:00 – The reality of breakups and moving on

35:00 – On being misunderstood in the content space

40:00 – Critiquing Adam22’s content style and approach

50:00 – Raw reaction to the viral clip, analyzing the wife’s pain

1:00:00 – Lessons about love, trust, and knowing when to walk away

1:10:00 – Final reflections on respect, purpose, and keeping it real

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Big Loon is back solo on It's Up There Podcast with a raw, unfiltered breakdown of the culture’s hottest and most controversial stories. He dives deep into the BET Awards drama where Kai Cenat had to step in after BET blocked Tyli and his niece from the red carpet, exposing how corporate brands use Black creators for clout without respecting them. Loon calls out BET for being out of touch with real culture, and unpacks the industry tricks that keep independent Black voices locked out while chasing white validation. He also breaks down Diddy’s stunning RICO trial win against the feds—a rare moment that shocked hip-hop—and why people aren’t celebrating the man but are amazed he beat the system with a 98% conviction rate. In a twist, Cassie faces her own legal problems after a male escort sues her, flipping the narrative in a case that dominated headlines for months. Loon gives game on why the industry’s fake morality is selective and messy. And he sends a heartfelt, no-nonsense message about the mass shooting at rapper Mello Buckz’ album release in Chicago (Four dead and 14 injured in shooting at Chicago party for rapper Mello Buckzz)—questioning the culture of violence, explaining the warzone mentality, and urging young hustlers to pack their bags and plan their escape from the hood before it’s too late. This is Big Loon at his realest: no industry filters, no fake love, just the truth that needs to be heard. ? Subscribe now for more raw, in-depth commentary on hip-hop, culture, and the streets. ? Watch the full episode, share it, and let us know how you feel in the comments. ? Support the movement on Patreon for exclusive content. #ItsUpTherePodcast #BigLoon #KaiCenat #BET #Diddy #Cassie #MelloBucks #Chicago

 0:00 - Episode Opening & Solo Return 2:15 - BET Red Carpet Incident Discussion 8:30 - The "Icons Only" Policy Controversy 12:45 - Kai Cenat's Support & Industry Dynamics 18:20 - Chicago Violence & Recent Shootings 25:10 - War Zone Mentality & Growing Up in Violence 32:40 - Street Life Philosophy & Making It Out 38:55 - Diddy Trial Commentary & Federal System 45:30 - Personal Trauma & Trust Issues 52:15 - Reputation vs Legacy Discussion 58:40 - Underground Railroad Metaphor 1:05:20 - Swimming with Sharks Analogy 1:12:10 - Industry Politics & Black Recognition 1:18:45 - Herbo Interview Preview & Chicago Mindset 1:25:30 - Patreon Updates & Call-in Show Announcement 1:30:15 - Final Thoughts & Episode Wrap-up

Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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Dr. Umar Johnson returns with an unfiltered conversation tackling some of the most controversial topics in Black culture today. In this powerful Part 2, he breaks his silence on Diddy's RICO case and Cassie's explosive testimony, questioning the legal system’s use of the Mann Act against Black men. He calls out LeBron James for staying silent about police violence in Akron while being vocal on international issues like Palestine, exposing the politics of selective activism. This full episode is a must-watch for anyone who wants to understand how white supremacy, celebrity culture, and interracial dating intersect. Dr. Umar Johnson dives deep into the psychology behind Black men dating white women—calling it a form of political surrender—and critiques Shannon Sharpe’s viral "Snow Bunny" relationships. He argues that these dating choices are not just personal but send clear signals of loyalty to white power structures. We also unpack Cassie's lawsuit against Diddy, the racial dynamics of sexual exploitation, and the historic weaponization of the Mann Act to target powerful Black men. Dr. Umar warns about the legal precedent being set that could threaten Black men everywhere. He challenges Black celebrities to show real cultural loyalty—even at the cost of endorsements and mainstream approval. This episode doesn’t hold back. It confronts the hard truths about self-hate, validation, and the systemic pressures that push Black men to abandon their community. Dr. Umar Johnson offers a raw critique of how economic power, celebrity influence, and sexual politics are used to maintain white supremacy while keeping the Black community divided and distracted. If you want real talk about Diddy’s legal troubles, Cassie’s allegations, LeBron James’ selective activism, and the deeper reasons behind Black men dating white women, watch this episode now. 0:00 - Introduction: State of Black Masculinity in America 2:15 - Police Brutality Response: Rodney Hinton & Carmelo Anthony Cases 5:45 - Reestablishing Boundaries: 406 Years of White Jurisdiction Over Black Bodies 8:30 - Media Loyalty Analysis: Ryan Clark vs Stephen A. Smith 11:20 - Interracial Relationships: The Political Surrender Flag Theory 14:50 - Shannon Sharpe Controversy: Racial Role Play & Self-Respect 18:35 - Snow Bunny Insurance Policy: Financial Risks of Interracial Dating 21:10 - Shannon Sharpe's Future: ESPN Career Impact Analysis 23:45 - Diddy Trial Analysis: RICO Charges & Evidence Examination 27:20 - Sexual Exploitation vs Legal Charges: Criminal vs Divine Justice 30:55 - Demonic Possession Through Sexual Behavior 33:40 - Psychological Wounds: Addiction as Escape Mechanism 36:25 - Historical Context: The Mann Act & Jack Johnson Connection 39:10 - Self-Hatred & Racial Healing: The Need for Therapy 42:30 - Sacred Spaces: Protecting Black Women's Dignity 45:15 - Social Media & Public Representation: Sculpture Controversy 48:00 - Symbolic Warfare: Why Images Shape Perception 50:45 - Final Thoughts: Spiritual Alignment & Ancestral Messages Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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In this powerful interview, Rich Homie Quan’s Dad speaks on Birdman skipping the funeral, getting shot 6 times, Young Thug’s silence, and what Takeoff’s death taught him about legacy. He doesn’t hold back — this is one of the realest convos we’ve had on It’s Up There Podcast. Rich Homie Quan’s Dad finally breaks his silence in this explosive sit-down. For the first time, he opens up about Birdman missing Quan’s funeral, getting shot 6 times in a barbershop ambush, and the silence from Young Thug and others in the industry. He speaks on legacy, trauma, and why Takeoff’s tragic estate battle made him take action to protect his son’s kids. This is more than an interview — it’s a raw look into the real pain behind hip-hop fame, the pressure on Black fathers, and what happens when the industry leaves you behind. If you rock with the culture, you need to hear this. ? He talks about: Getting shot six times inside a barbershop and surviving Birdman not showing up to his son’s funeral — and what that really meant The “Lifestyle” story with Young Thug and how fast it came together How the death of Takeoff made him rethink everything about family and money The people who did step up: Gucci Mane, Shannon Sharpe, and others Mental health, therapy at 55, and the trauma Black men carry in silence Why he tells every young rapper: Get a living will. Protect your legacy. Why the industry only shows love when you’re dead — and how he’s fighting back ? Listen early: https://patreon.com/ItsUpTherePodcast ? Join the Discord: https://discord.gg/3AwsHfDcJB ? Watch more: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N ? Follow on IG: https://instagram.com/itsuptherepodcast ?? Hosted by Loon #RichHomieQuan #Birdman #YoungThug #Takeoff #ItsUpTherePodcast #QuanDadInterview #HipHopPodcast #BarbershopShooting #YSL #LifestyleSong #GucciMane #Charlamagne #ShannonSharpe #musicindustry 0:00 - Introduction and Welcome to the Final Boss Podcast 2:30 - Rich Homie Quan's Father's Initial Thoughts on Losing His Son 4:15 - Processing Grief and the Reality of Burying His Child 6:45 - The Unique Father-Son Bond They Shared 8:20 - Daily Communication and Morning Phone Calls 11:00 - Quan's Baseball Career and Athletic Background 13:30 - The Barbershop Legacy and Family Business 15:45 - 2014 Barbershop Shooting Incident - What Really Happened 18:30 - Being Targeted and Shot Six Times 21:15 - Recovery and Stopping the Barbershop Business 23:45 - Quan's Rise in Music vs. Baseball Career Path 26:30 - Witnessing His Son's Musical Talent and Easy Success 29:00 - The Dark Side of Fame and Mental Health Struggles 32:15 - Seeking Therapy and Breaking Stigma in Black Community 35:30 - Depression and Coping with Loss 38:45 - Financial Matters and Estate Planning 41:20 - Rich Homie Quan's Financial Status at Time of Passing 43:55 - Ensuring His Five Children's Future 46:30 - No Will vs. Structured Assets Discussion 49:15 - Birdman's Relationship and Industry Dynamics 52:00 - Who Called vs. Who Didn't After Quan's Passing 54:45 - Industry Exploitation and Making Money Off Artists 57:30 - Fly's Support During Funeral Arrangements 60:15 - The Rap Game as a Curse and Blessing 63:00 - Quan's Influence on Modern Hip-Hop Sound 65:45 - Signs from Beyond - Cardinals and Spiritual Connections 68:20 - Missing Daily Conversations and Bike Rides 71:00 - Boxing Conversations and Shared Interests 73:30 - Importance of Pictures and Memories 76:15 - Reading Text Messages for Comfort 78:45 - Advice on Estate Planning and Trusts 81:30 - The Value of Black Platforms and Authentic Interviews 84:00 - Quan's Respect for Real Journalism 86:45 - Personal Reflections on Fatherhood 89:30 - No Regrets as a Father Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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Doug Weinstein UNPACKS TRUTH on Brian Steele & Diddy, Young Thug vs Gunna Pleas, & Feds’ Immunity Trick in this can’t-miss episode of It’s Up There Podcast. Dive deep into how Georgia’s most explosive hip-hop legal battles really went down: Doug first lays out the jaw-dropping saga of Brian Steele—lead defense attorney for Young Thug in the record-breaking YSL RICO trial, held in contempt and briefly jailed for exposing an ex parte meeting, then vindicated by the Georgia Supreme Court. Now, Steele’s reputation has crossed coasts: he’s been tapped to join Sean “Diddy” Combs’ defense team in the Miami sex-trafficking case Switching gears, Doug breaks down why Jeffrey “Young Thug” Williams’ blind plea couldn’t be more different from Gunna’s negotiated deal and exposes the feds’ immunity “trick” that actually strips defendants of their Fifth Amendment rights—no choice, no take-back. He also pulls back the curtain on the leaked jail calls and pretrial leaks that have dogged Diddy since his September 2024 arrest on federal sex-trafficking and racketeering charges, highlighting how unauthorized recordings and leaked notes threaten fair trial rights This episode doesn’t stop there: Doug critiques the controversial use of rap lyrics and logos as “evidence,” details the courtroom clashes between Judge Glanville and Judge Whitaker and reveals his own behind-the-scenes lobbying for Georgia’s Rap Act reform to protect artistic expression. Whether you’re a hip-hop head, a legal junkie, or a culture critic, you’ll get the insider analysis on: Brian Steele’s integrity arrest and Supreme Court victory The real risks of non-negotiated pleas vs. plea bargains How “immunity” is wielded as a coercive tactic Diddy’s bail denials, jail calls, and aggressive prosecution The fight for the Rap Act to safeguard creative freedom ? Subscribe for weekly hard-hitting breakdowns on It’s Up There Podcast ? Join the convo: Tag @ItsUpTherePodcast and drop your hot take! ? Support us: https://patreon.com/ItsUpTherePodcast #briansteele #seancombstrial #diddy #YoungThug #gunna #ysltrial #diddy #youngthugger #pdiddytrial 0:00 – Introduction and Doug Weinstein's Background 2:15 – YSL Trial Overview and Case Complexity 4:32 – Initial Reactions to the Indictment and RICO Charges 7:18 – The Secret Meeting Controversy and Judge Glanville 10:45 – Brian Steele Arrest – Unprecedented Legal Drama 14:22 – Criminal Defense Bar Solidarity and "SEAL Team Six" Response 17:56 – Judge Whitaker vs Judge Glanville – Contrasting Judicial Styles 21:30 – Witness Immunity System Explained – Not What People Think 25:12 – Woody's Testimony and Forced Immunity Discussion 29:45 – Kenneth Copeland's Cooperation and Lies to Police 33:18 – Rap Lyrics as Evidence and Prosecutorial Misconduct 37:24 – The "5 Million on Your Head" Misinterpretation 40:15 – Advocacy for the Rap Act and Protecting Artistic Expression 43:52 – Ms. Love's Aggressive Prosecution Tactics 47:33 – Evidence Alteration Accusations Against Brian Steele 51:08 – Young Thug's Plea Decision – Non-Negotiated vs Negotiated 55:45 – Comparing Young Thug's Plea to Gunna's Plea Deal 59:12 – Yak Gotti Standing Trial – "I Had Nothing to Do With It" 1:02:30 – Losing Thug and the Defense Team's Response 1:09:15 – Law and Crime Documentary Criticism 1:12:33 – Thugger Daily and Independent Journalism Praise 1:15:20 – Rich Homie Quan Interview and YSL Dynamics 1:18:45 – Jail Phone Call Leaks and Unethical Behavior 1:21:13 – Payment Structure for High-Profile Criminal Cases 1:23:41 – Court Appointed vs Private Attorney Differences 1:26:28 – Judge Glanville's Reputation and What Went Wrong 1:29:45 – Final Words and Appreciation

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Did Atlanta just flip the script? ? When @lilbaby shocked State Farm Arena by bringing @yfnlucci on stage, the #ItsUpTherePodcast fam felt the culture shift. From #WhamWorldTour fireworks to the real business of keeping Atlanta’s bag intact, Loon sets the tone for Season 2—no microwave talk, just slow-cooked game. ?? Smash that ??, hit Subscribe, and tag a friend who still thinks real beef ages well. #TapIn What We Cover: • Lil Baby’s arena takeover & surprise peace moment • Why crowd-funding superstar shows is a ? • Booking Young Dro at 21—losses that built the legend • Group economics vs. “Uber-pool money” promoters • Real beef vs. steakhouse beef ?—why one spoils the city • Blogs monetizing conflict while ignoring unity • Streamers’ hype vs. true purchasing power • PSA: stop salting your own field—protect the Atlanta harvest ? 0:00 - Introduction and Welcome 1:30 - Personal Journey Updates and Gratitude to Audience 2:45 - Setting the Context: Atlanta Hip-Hop Crisis 4:15 - Lil Baby Tour Experience in Nashville 6:30 - The Pivotal Atlanta Concert: Lil Baby Brings Out YFN Lucci 9:00 - YSL RICO Trial Background and Young Thug Connection 11:45 - Why This Moment Was Historic for Atlanta Culture 14:20 - Street Authenticity vs. Internet Beef Culture 17:10 - The Male Bee Metaphor: Show Up for Pleasure, Vanish for Pressure 20:35 - Real Consequences vs. Internet Posturing 23:00 - Business Lessons: Event Promotion Experience with Young Dro 26:15 - Why Beef is Bad for Business and Economic Impact 29:40 - Media Coverage Double Standards 32:25 - The Salt the Field Metaphor: Don't Destroy Your Own Community 35:10 - Calls for Unity and Making Atlanta Great Again 37:50 - Future Collaboration Hopes: YFN Lucci Interview Discussion 40:30 - Message to Young Thug's Label and Support Network 42:45 - Final Thoughts and Conclusion Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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Doe Boy pulled up to It’s Up There Podcast for one of his most honest convos yet. He breaks down why Apple picked him over Taylor Swift, how Future signed him Meeting southside off a graphic, and why the NFL used the draft to humble Deion Sanders by snubbing Shedeur Sanders. Loon presses him on Cleveland’s hate, Kevin Gates’ wild moment with LeBron Jame's wife, and where Bow Wow, MGK, and Kid Cudi stand on the real Mount Rushmore of the city. No fluff — all culture. #DoeBoy #TaylorSwift #Future #LeBronJames #KevinGates #ShadorSanders #DeionSanders #ItsUpTherePodcast #BigLoon #KaiCenat #BowWow #KidCudi #ClevelandRap #Freebandz #PodcastInterview #HipHopCulture 0:00 - Welcome to Up There Podcast - Introduction 1:45 - Marathon Burger Review - Just Got Back From LA 3:20 - Nipsey Hussle Respect & Never Got To Meet Him 5:10 - Reading Books Daily - 48 Laws of Power & Mastery 7:30 - Ego Is The Enemy - Dealing With Fame & Fake People 9:15 - Swiss Army Knife Mentality - Graphic Design Background 11:40 - Trading Graphics With Southside For Beats 13:25 - Lex Luger Connection & Boys In The Hood Mixtape 15:50 - Paying $1,500 LiveMixtapes & $1,000 Trappaholics 18:10 - Future UStream Story - True Story Mixtape Discovery 20:35 - Getting Future's Phone Number Through DJ 22:50 - First Phone Call With Future - He Didn't Remember Me 25:15 - Going To Jail For Robbery After Future Call 27:40 - "My Savages" Song Creation - Future Inspired By Prison Call 30:05 - DJ Darrell Was My Co-CEO Story 32:20 - Rich The Kid Took My Producer While I Was Locked Up 34:45 - Drill Music Pioneer - Was Doing It Before Chicago 37:10 - Cleveland Mount Rushmore Controversy 39:25 - Radio Station Politics & Apple Music Campaign 42:00 - Bow Wow & Kid Cudi Cleveland Discussion 44:30 - NFL Draft Analysis - Shedeur Sanders Situation 47:15 - Playing Madden Xbox & Predicting Draft Picks 49:40 - Rich Homie Quan's Father & Black Fatherhood 52:10 - Kevin Gates LeBron James Situation Breakdown 55:25 - Industry Loyalty & Real Relationships 58:00 - $100,000 Video Budgets & Self-Sufficiency 60:15 - Conclusion & Final Thoughts Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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Dr. Umar Johnson returns to It’s Up There Podcast and holds NOTHING back. He calls out RG3 over his snow bunny obsession, breaks down Caitlin Clark vs Angel Reese, and checks Shannon Sharpe’s $25K surgery situation. He explains why he turned down Piers Morgan, Andrew Schulz, and Fresh & Fit, responds to Mark Lamont Hill, and questions whether he’ll ever return to the Joe Budden Podcast again. He updates fans on the FDMG Academy, speaks on Trump and the betrayal of African leaders, and gives game on Black masculinity, interracial dating, and spiritual warfare in today’s social media world. ?? TIMESTAMPS 0:00:00 — Ancestral energy & opening vibes 0:03:45 — Why people hate the love & fake fans 0:06:41 — FDMG update: floors, doors, and $60k challenge 0:11:49 — Why romantic relationships drain revolutionaries 0:15:33 — Garvey on marriage being a detriment to the mission 0:20:50 — Being spiritually mission-proof 0:23:11 — Why Dr. Umar turned down Piers Morgan 0:26:55 — White podcasts trying to bait Umar into debate 0:30:42 — Trump & South African president: "Disrespected ancestors" 0:34:30 — Folding in front of white power structures 0:37:40 — Returning to Joe Budden Podcast? "20v1" setup 0:39:28 — Who Umar might exclude from future Joe Budden panels 0:44:02 — Caitlin Clark vs Angel Reese foul & media spin 0:46:00 — RG3 called out for snow bunny obsession 0:49:17 — RG3 backstory: divorcing one snow bunny for another 0:53:28 — Ryan Clark's viral response to RG3 0:58:00 — Shannon Sharpe’s $25K cheeks and snow bunny narrative 1:03:12 — Why some Black men fetishize whiteness 1:08:47 — Why some abandon Black mothers after dating white 1:14:52 — Snow bunny = surrender flag 1:18:22 — Why Umar turned down Andrew Schulz & Fresh & Fit 1:22:40 — Mark Lamont Hill on Piers Morgan panel 1:24:20 — Mark Lamont Hill vs Joe Budden dynamic 1:29:10 — Umar won’t debate coons for white platforms 1:32:40 — Stephen A. Smith responds to RG3/Ryan Clark 1:34:40 — Closing gems on loyalty & Black masculinity ? Full Audio Early: https://patreon.com/ItsUpTherePodcast ? Join the Discord: https://discord.gg/3AwsHfDcJB ? Follow on Instagram: https://instagram.com/ItsUpTherePodcast ?? All Episodes Playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N ?? Which part hit the hardest? Drop your timestamp below ? Full audio drops early: https://patreon.com/ItsUpTherePodcast #DrUmarJohnson #ItsUpTherePodcast #RG3 #AngelReese #FDMG #CaitlinClark #JoeBuddenPodcast #FDMGUpdate #BlackMasculinity #JoeBuddenPodcast #FreshAndFit #AndrewSchulz #RG3 #CaitlinClark #AngelReese #ShannonSharpe #PiersMorgan #MarkLamontHill #DrUmarJohnson #BlackPodcast #InterracialDating ? HIGH-VOLUME SEO KEYWORDS INCLUDED Primary: Dr Umar Johnson, RG3 Angel Reese, Shannon Sharpe surgery, Caitlin Clark vs Angel Reese, interracial dating Black men, Joe Budden Podcast Umar, FDMG Academy update, snow bunny epidemic, Umar Johnson 2025 Secondary: Mark Lamont Hill viral, Piers Morgan racism, Andrew Schulz disrespect Black women, Stephen A Smith RG3, Trump South Africa land debate, Black podcasters, Black masculinity, woke podcast full episodes, Black Effect Network, iHeart podcast guests ? PINNED COMMENT Dr. Umar Johnson went off in this episode — RG3, Shannon Sharpe, Piers Morgan, Mark Lamont Hill, Andrew Schulz, Trump & more. Which part had you locked in the most? Drop your time stamp ?? ? Full audio + early drops on Patreon → https://patreon.com/ItsUpTherePodcast ? Join the Discord → https://discord.gg/3AwsHfDcJB #ItsUpTherePodcast #DrUmarJohnson #AngelReese #RG3 #ShannonSharpe #CaitlinClark ? THUMBNAIL TEXT (Bold Text on Image) "BLACK MEN WHO DATE WHITE WOMEN WANNA BE WHITE!" — Dr. Umar Johnson #ItsUpTherePodcast #DrUmarJohnson #AngelReese #CaitlinClark #RG3 Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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YSL Mondo returns to It’s Up There Podcast and, for the first time ever, reveals why Young Thug cut him off over a J Prince play (00:05:34). Mondo breaks his silence on linking with Lil Woody after calling him a snitch (00:18:20), and questions why Thug still has smoke for Gunna but gave his own brother Unfoonk a pass after taking the same plea (00:32:10). He opens up about being willing to testify for Thug—with no thanks in return (00:44:57), calls out the fake love from Atlanta rappers (00:57:31), and clears up the long-standing rumor that he stole from Thug (01:09:44). Mondo speaks on founding the YSL wave and “Slime” culture (01:21:15), why he still reps YSL even if Thug ends it (01:35:38), and responds to Thug burning the YSL logo in a new video (01:47:02). TIMESTAMPS 00:00 - YSL Mondo Returns 00:05:34 – First time Mondo reveals why Thug cut him off over J Prince 00:18:20 – Breaks silence on sit-down with “snitch” Lil Woody 00:32:10 – Thug still hates Gunna, but lets Unfoonk slide 00:44:57 – Mondo was ready to testify for Thug — no thanks 00:57:31 – Fake love from Atlanta rappers behind the scenes 01:09:44 – Mondo clears up “he stole from Thug” rumor 01:21:15 – Says he started “Slime” and built YSL culture 01:35:38 – Why he still reps YSL even if Thug ends it 01:47:02 – Reacts to Thug burning the YSL logo ? Early Access & Full Episodes → https://patreon.com/ItsUpTherePodcast ? Join the Discord → https://discord.gg/3AwsHfDcJB © 2024 It’s Up There Podcast LLC. All rights reserved. #ItsUpTherePodcast #YSLMondo #YoungThug #Gunna #Unfoonk #LilWoody #AtlantaRap #JPrince #Loon #StreetPolitics #Slime Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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The sit?down continues!?OMB?Peezy is back with new DM receipts from Future’s ex, reacts to her $100?K?chain police call, and explains why he’ll “never spin the block.” Loon & Peezy then unpack 50?Cent’s alleged sabotage of Big?Meech’s Florida concert, Kodak Black’s public spiral & Ye’s offer to help, plus what AI?generated vocals mean for rap royalties. Dating in hip?hop, fake industry love, and parenting young kings round out an unfiltered Pt?2. | 00:00 | Intro / Part?1 recap & new receipts teaser | | 03:11 | Future’s baby mama: fresh DMs, chain saga & police call | | 12:44 | “Never double back” — Peezy on closing that chapter | | 18:30 | Did 50?Cent torpedo Big?Meech’s welcome?home show? | | 28:55 | Rick?Ross catch?22 & street legacy vs. meme power | | 36:40 | Kodak Black health debate, addiction, & Ye’s olive branch | | 46:22 | 50 vs Meech breakdown: internet clout vs. real respect | | 55:07 | Dating as a rapper, fake love & why Peezy avoids deep talks | | 1:05:18 | Going independent: inside Peezy’s best rollout yet | | 1:15:09 | Kanye calls AI vocals “the new sampling” — royalty talk | | 1:25:47 | Fatherhood segment: celebrating grades & mental health | | 1:33:10 | Rapid?fire fan Q’s & Part?3 teaser | Subscribe & hit ? so you don’t miss Part 3! Business: [email protected] ??? All opinions are personal and for entertainment only. ©?2025 Up There?Media, LLC. All rights reserved. Peezy pulls fresh receipts on Future’s BM, breaks down 50 blitzing Big?Meech, & reacts to Kodak + Ye. Part?2 is even wilder — link in bio! #ItsUpTherePodcast #OMBpeezy Watch Part?1 here → https://www.youtube.com/watch?v=PA7vXFlYvBk&t=2964s Audio version → https://www.iheart.com/podcast/1119-its-up-there-podcast-w-lo-81051334/ Follow Loon → @itsuptherepodcast Follow OMB?Peezy → @omb_peezy Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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Big?Loon kicks off the pod with a heartfelt thank you to his supporters (0:00) before sharing why he’s still too close to his own trauma to tell his full story (2:15). He then reflects on being misunderstood, embracing the “life of kings” mindset, and how fame makes it hard to trust anyone (4:40). After previewing a new feature on Patreon and plans for a street?style book club (9:00), Loon gives a salute to David?Shands & the builder class at Social Proof (13:40). Then the real heat starts: Shannon?Sharpe’s $10?M hush offer gets rejected (17:05), and Loon goes in on Tony?Buzbee’s shady lawsuit history (19:00). He breaks down why Sharpe’s rushed video response might’ve nuked his NDA (24:10) and warns that Sharpe’s “playboy” image could boomerang into public persecution (31:30). Next, Kevin?Gates gets called out for the $25?K courtside “crash?out” aimed at LeBron’s wife (35:45), and Loon explains the unwritten rule about clout?chasing through family. Tyrese’s court battle leads to a deeper convo about how the system milks men through child support (39:55), and Loon closes with a reminder: credibility is currency—perspective is product (42:25). 00:00 Intro & Thank Y’all 02:15 Too Close to My Trauma 04:40 “Life of Kings” Mindset & Fame 09:00 New Patreon Feature + Book Club 13:40 Salute: David?Shands & Social Proof 17:05 Shannon?Sharpe’s $10M Hush Rejected 19:00 Tony?Buzbee’s Lawsuit History 24:10 NDA Nuke? Sharpe’s Rushed Response 31:30 Playboy Image = Public Persecution? 35:45 Kevin?Gates Courtside vs. LeBron’s Wife 39:55 Tyrese’s Child Support Convo 42:25 Closing: Credibility & Perspective ? Clip Channel & Community: ? Clip Channel → https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw ? Discord → https://discord.gg/GJKXMWQS ? Exclusive Content & Merch: ? Patreon (Early Access + Unreleased) → https://www.patreon.com/itsuptherepodcast ? Merch → teespring.com/its-up-there-podcast-merch ? Listen Anywhere: ? Spotify → https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? Apple Podcasts → https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ? iHeart → https://www.iheart.com/podcast/1119-its-up-there-podcast-w-lo-81051334/ ? Follow the Pod & Host: YouTube: https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw Instagram: @fogfo_looney / @itsuptherepodcast TikTok: https://www.tiktok.com/@fogfo_looney Patreon: https://www.patreon.com/itsuptherepodcast ? Subscribe & hit ? so you don’t miss Part?3! ? Business: [email protected] ??? All opinions are personal and for entertainment only. ©?2025 Up There?Media, LLC. All rights reserved.

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Big Loon kicks off the pod with a heartfelt thank you to his supporters (0:00) before sharing why he's still too close to his own trauma to tell his full story (2:15). He then reflects on being misunderstood, embracing the “life of kings” mindset, and how fame makes it hard to trust anyone (4:40). After previewing a new feature on Patreon and plans for a street-style book club (9:00), Loon gives a salute to David Shands & the builder class at Social Proof (13:40). Then the real heat starts: Shannon Sharpe’s $10M hush offer gets rejected (17:05), and Loon goes in on Tony Buzbee’s shady lawsuit history (19:00). He breaks down why Sharpe’s rushed video response might’ve just nuked his NDA (24:10) and warns that Sharpe’s “playboy” image could now boomerang into public persecution (31:30). Next, Kevin Gates gets called out for the $25K courtside “crash-out” aimed at LeBron’s wife (35:45), and Loon explains the unwritten rule about clout-chasing through family. Tyrese’s court battle leads to a deeper convo about how the system milks men through child support (39:55), and Loon closes with a reminder: credibility is currency—perspective is product (42:25). #ShannonSharpe #KevinGates #LeBronJames #ItsUpTherePodcast #BigLoon #Patreon #NBA #BlackPodcast #HipHopMedia Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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In this episode of It’s Up There Podcast, Loon sits down with Rory for a no-filter conversation that goes beyond podcast beef and dives into the truth behind the podcast industry, the cost of vulnerability, and why so many platforms are pushing entertainment over authenticity. Rory opens up about what really happened behind the scenes with Joe Budden, why he regrets even telling the truth publicly, and how lies often travel further than honesty in this new age of content. Loon presses him on his role in the business of podcasting, helping creators get deals, and why he rarely speaks up for himself—even when the smut gets thrown on his name. The conversation moves into deep waters: Is Joe Rogan still worth $300 million at Spotify, or is the podcast bubble about to burst? Why Rory stopped reading comments and how chasing fire emojis can kill your creativity How real podcasting has been hijacked by reaction culture and viral lies Why truth, trauma, and trust are the most dangerous parts of building a platform Loon and Rory also discuss Rumble vs. Twitch, the streaming war for creators like Kai Cenat, and why so many personalities online are just performing pain for profit. They also go deep on Andrew Tate, manipulation in media, and how people are using therapy buzzwords as branding tools instead of healing. If you’ve ever felt conflicted about building in public, protecting your peace, or calling out false narratives without feeding the clout machine—this episode is a blueprint. ? Come for the talk about Spotify, Rogan, and Rory’s journey—stay for the game Loon drops on how to survive the noise without selling your soul. ? Subscribe to the channel ? Join the Patreon for uncut episodes: https://patreon.com/ItsUpTherePodcast ? Tap into the Discord: https://discord.gg/3AwsHfDcJB ? Follow on Instagram & TikTok @ItsUpTherePodcast ? Full podcast playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N #ItsUpTherePodcast #Rory #JoeBudden #PodcastBeef #SpotifyPodcasts #Charlamagne #AndrewTate #KaiCenat #Loon #BlackEffect #HipHopPodcasts #RealConvos #ContentCreators Rory: Joe Budden Snake Moves, Vlad Can’t Be Trusted, Kai Cenat Pressured, Rory Regrets Exposing Joe Budden | Says Vlad Profits Off Black Trauma, Joe Rogan Untouchable, Twitch Owns Kai Cenat Rory Breaks Silence on Joe Budden Fallout + Says Industry Rewards Liars + Talks Vlad, Rogan, Kai Cenat, More Rory Regrets Exposing Joe Budden | Vlad TV Called Out, Joe Rogan’s Power, Twitch Owns Kai Cenat Rory Regrets Exposing Joe Budden | Says Vlad Profits Off Black Trauma, Joe Rogan Untouchable, Twitch Owns Kai Cenat 00:00 - Rory on Spotify’s Podcast Strategy & Why They Carve Out Joe Rogan 10:42 - Rory Says Liars Are Better Entertainers: “Truth Don’t Matter” 18:31 - Loon Breaks Down His Trust Issues Post Street-to-Podcast Transition 24:50 - Podcast Fans Acting Like They Know You: The Burden of Vulnerability 35:29 - Rory on Joe Budden: “I Thought I Was in Control. I Wasn’t.” 42:10 - Why Loon Cuts Off Comments & How Praise Became a Drug 51:25 - Rory Defends His Impact in Podcasting While People Call Him Soft 58:50 - Are the Streaming Numbers Even Real? Loon Challenges the Metrics 1:08:22 - Kai Cenat vs Twitch & Rumble: Rory Reacts to the Streaming War 1:15:45 - Rory Says Andrew Tate Is a Master Manipulator 1:24:10 - Loon Asks: Who Has More Value — Andrew Tate or Joe Rogan? 1:32:55 - Loon Talks Vlad, Trap Lore Ross, & Who Should Really Hold the Mic 1:38:20 - Why Podcasting Ain’t Safe on YouTube Anymore 1:45:00 - Loon on Charlamagne, Fred Taylor, & Holding the Culture Accountable 1:53:20 - Rory: “I’ve Helped More Podcasters Eat Than Anyone But Charlamagne” 1:58:40 - Final Thoughts: Why Vulnerability Costs Too Much to Fake Rory Breaks Silence on Joe Budden Fallout + Says Industry Rewards Liars + Talks Vlad, Rogan, Kai Cenat, More Rory Regrets Telling the Truth About Joe Budden | “It Changed Nothing”

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This Is Why Joe Budden Almost Fired Melissa Ford After That Drake Line This episode, Loon delivers a piercing breakdown of one of the most hypocritical moves in podcasting history. When Drake shouted out Melissa Ford on "Give Me a Hug" — while taking a jab at Joe Budden — the Joe Budden Podcast team secretly bought the domain on Drake’s merch and rerouted it to Joe's Patreon. Not Melissa’s. Not a collab. Straight exploitation. In this episode of It’s Up There Podcast, Loon breaks down one of the wildest betrayals in podcast history — and it’s got Joe Budden written all over it. When Drake dropped "Give Me a Hug" and gave Melissa Ford a shoutout while simultaneously throwing shade at Joe, fans expected Mel to shine off the moment. But what happened instead? Joe Budden’s team snatched the domain name tied to Drake’s merch drop and rerouted it to his Patreon, cutting Mel out entirely. Loon pulls the mask off the manipulation and asks the hard questions: ? Why would a self-proclaimed creator advocate hijack a moment meant for his co-host? ? Is this business innovation or just ego-driven overreach? ?? How does this mirror the corporate behavior Joe Budden used to protest at Complex & Spotify? ? Why do Black women keep getting shut out of platforms they help build? This episode dives deeper than gossip — it’s a cultural x-ray of gatekeeping, branding betrayal, and hypocrisy in the new media landscape. ? SEO-Friendly Timestamps: 00:00 – Intro: Why It’s Up There Podcast Is Leading the Culture 01:45 – What Every Creator Needs to Hear Right Now 03:22 – LaRussell’s Shift on Labels & Creator Control 06:01 – The Rise of Joe Budden: From Rapper to Podcaster 09:50 – Drake Mentions Melissa Ford on “Give Me a Hug” 13:30 – Joe Budden Team Grabs the Viral URL Behind Her Back 17:40 – Why This Was Exploitation, Not a Strategic Collab 20:10 – Legal Grey Areas: Could This Lead to a Lawsuit? 24:30 – The Ironic Fall: Joe Becomes the System He Fought 28:45 – PR Spin & Joe’s Internal Pushback 32:12 – Melissa Ford’s Role: Strategy or Stand? 36:10 – How the Creator vs Culture Debate Is Changing 38:55 – Bonus: Brick Baby vs Loose Cannon Situation 42:25 – No Jumper’s Gang War Allegory & Street Exploitation 47:50 – Adam22’s Role & Why He Didn’t Intervene 53:00 – Final Word: What Accountability in New Media Really Looks Like 55:42 – Closing Remarks: Don’t Just Build For You. Build For Us. ? JOIN THE LOONIVERSE ? Full Episodes ? https://youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N ? Join The Community ? https://discord.gg/3AwsHfDcJB ? Patreon Exclusives ? https://patreon.com/ItsUpTherePodcast ? Follow on IG ? @ItsUpTherePodcast ?? Available on Black Effect & Everywhere You Get Podcasts ?? Comment your thoughts below. Was Joe protecting the brand—or blocking the people who built it? ? Don’t forget to like, subscribe, and share with someone who needs to hear the truth. #ItsUpTherePodcast #JoeBudden #MelissaFord #Drake #HipHopMedia #Loon #PodcastDrama #BlackEffect #ViralMoments #PodcastGatekeeping #CulturalCommentary

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Young Thug On The Heels Of New Album " Uy Scuti" And we have an powerful and revealing episode of *It’s Up There Podcast*, Loon sits down with Juror 56 — the lead juror from the Young Thug YSL RICO trial — for a rare and uncensored conversation. This isn't just commentary. This is the man who ran the jury room, speaking publicly for the first time about how dangerously close the trial came to putting Young Thug behind bars for life. Juror 56 recounts the intense emotional pressure inside the courtroom and explains how jurors clashed behind closed doors — particularly over the use of rap lyrics as evidence. According to him, the jury was just three votes away from a life sentence, and it was his leadership that prevented a conviction based on music and speculation. He reveals what it was like being shuttled into court under security lockdown, the political power plays happening between DA Love and defense attorney Brian Steele, and why he believes the State mishandled the case from day one. He also dives into how the court's decision to allow Young Thug’s lyrics into evidence nearly changed the outcome — and exposes how media narratives and courtroom theatrics almost overshadowed the facts. He opens up about the juror selection process, the internal conflicts between jurors, and the real reason the jury almost split down the middle. This episode is raw, intelligent, and culturally important. It's not just about Young Thug — it's about how close the system came to making him an example, and what it took to stop that from happening. Whether you’re tapped into hip hop, politics, or the justice system, this is one of the most revealing conversations ever recorded about the YSL trial. 00:00 – Lead Juror Speaks for the First Time 02:10 – How He Got Selected for the YSL Trial 06:50 – “I Didn’t Know Who Young Thug Was at First” 13:15 – Rap Lyrics in Court: What Jurors Really Thought 18:40 – DA Love vs. Brian Steele: The Courtroom Clashes 25:05 – “We Were Arguing Over Lyrics for Days” 31:00 – Inside the Jury Room: Voting Breakdown 36:30 – Why the Jury Almost Split 43:10 – Was Thug Set Up to Lose from Day One? 50:45 – Why He Says Simone Should’ve Led the Case 57:00 – Final Verdict: What Made the Decision Clear --- ? FOLLOW & SUPPORT: ? Patreon (Early Drops, Bonus Audio): https://patreon.com/ItsUpTherePodcast ? Discord Community: https://discord.gg/3AwsHfDcJB ? Full Playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N --- #YoungThug #YSLTrial #Juror56 #ItsUpTherePodcast #YSLRICO #FreeYoungThug #BrianSteele #DALove #CourtroomDrama #RapLyricsInCourt #HipHopNews #ThuggerTrial #JuryRoomBreakdown #SayCheeseTV #Loon #CultureAndCourt Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

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?? In this explosive episode of It’s Up There Podcast, Loon delivers a raw and unfiltered breakdown of how Brick Baby’s loyalty to No Jumper got him caught in a federal indictment — and how Adam22 turned his back after years of profiting off his name. When Brick Baby tried to make bond, the feds used No Jumper podcast clips as evidence to argue he was a danger to society. They cited videos of him with firearms, verbal threats on air, and gang talk — all captured on Adam22’s platform. But it gets worse… ? Adam22 — who built content, traffic, and revenue off Brick Baby’s name for years — publicly stated he doesn’t pick up jail calls and refused to pay for Brick Baby’s legal help, even as his platform is mentioned in federal court. This episode dives into the cold business of content, the emotional warfare of podcast culture, and how the algorithm rewards self-destruction. Loon holds nothing back as he explains how the platforms are turning street dudes into digital crash dummies — then walking away when the feds come knocking. ? Key Themes Explored: ? The cost of clout: When street credibility becomes digital currency, who profits? ? "It’s not personal, it’s profitable": The industry’s silent motto when your life becomes content. ?? The algorithm is the new trap: Feds are watching podcasts, and some platforms are baiting indictments. ? Crash-out culture: How men are emotionally manipulated into turning content into confessions. ? Ownership of behavior: If you can't control your cravings, you're not ready for real responsibility. ? Full Timestamps Breakdown (Story Arc Format) 00:00 – Welcome back: Loon reflects on podcast collapse & the "content drought" 04:10 – Adam22’s “I’m broke” play: Why Loon calls it calculated marketing 07:45 – Why Loon never sat on No Jumper: Strategy over visibility 10:00 – “Learning is the treasure the thief can’t take”: Game on mental wealth 13:30 – Emotional manipulation & black creators burning out for clicks 17:15 – The danger of being reactionary: “You’re a slave to your cravings” 22:00 – The black gossip economy: Why it profits from pain 26:40 – Brick Baby’s bond hearing: Feds used podcast clips to lock him in 30:55 – Adam22’s refusal to pay for his lawyer — despite being in the indictment 35:20 – Why Brick Baby crashed out on content: Ego, clout, and misdirection 38:00 – “They watching podcasts now”: The new surveillance trap 41:10 – How No Jumper built a platform on black trauma 44:00 – Loon on how to avoid the crash: Recover speed, self-governance 47:35 – Why authenticity can’t be bought — and why stoicism matters 50:22 – Adam22 vs. Akademiks: The cold war over street content 53:00 – Loon: “I monetize game, not meltdowns” 55:40 – Cultural accountability: Why the audience must stop rewarding dysfunction 58:00 – Final message: If you don’t climb the mountain, you don’t get the view Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast ?Unreleased Interviews https://www.patreon.com/itsuptherepodcast ?All Merch Options teespring.com/its-up-there-podcast-merch ?LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ ? SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw ? LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 ?FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ?? https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ?? https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO ? Links for Support, Early Access, and Community ? Join the Discord: https://discord.gg/3AwsHfDcJB ? Subscribe on Patreon for early episodes: https://patreon.com/ItsUpTherePodcast ? Full episode playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N ? Follow us on Instagram: https://www.instagram.com/itsuptherepodcast ?? Listen on iHeart, Spotify & Apple Podcasts — search: It’s Up There Podcast Brick Baby got DENIED bond after the feds used clips from @NoJumper — and @adam22 said he ain’t helping with no lawyer ? This man was on your platform for years... made you MILLIONS… now you won’t even answer his jail call? Loon breaks it all down — from how the algorithm got hungry to how black culture gets emotionally exploited for content. #ItsUpTherePodcast #BrickBaby #NoJumper #Adam22 #RICO #HipHopNews #PodcastGame #Loon #BlackCulture #ContentTrap

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